Square Enix and Sony have been best buddies since the very beginning, but Square Enix president Yoichi Wada now says that their old friend needs to straighten up, and that they might be hindering their own success.
Wada is referring to the lack of consistency in Sony's marketing of the PS3. His feeling is that the marketing of the system as a home entertainment hub, and then the shift to pushing it as a games console confused potential buyers. In a Reuters article, Wada said that Sony's future "would be tough if its marketing strategy is not straightened up".
"Sony first unveiled the PS3 as a mighty home electronics product," said Wada. "Then, after some badgering from game companies, it shifted the position of the console closer to a game machine."
Hopefully this doesn't mean bad things for the magical marriage of all things PlayStation and Final Fantasy, but we know that Square has a history of suddenly "ditching and hitching". With the way things are going now (Final Fantasy re-releases, Dragon Quest exclusives), it almost seems like Square Enix is going full circle, moving back to their original best buddy, Nintendo.
This makes Square Enix sound like a fair-weather friend, doesn't it?
[Update: in an almost perfectly timed response, our favorite hair palace posts the definitive declaration from Sony Computer Entertainment boss Kaz Hirai himself: "I'd like to clearly say, 'The PS3 is a game machine.' It's nothing more than that." There you have it, folks. Hear that, Nintendo?]
[thanks, JV]
Contest:
12:22 PM on 09.07.2007
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![Square Enix: Sony, straighten up. You're confusing us [Update] photo](http://www.destructoid.com/elephant//ul/42958-Untitled-1 copy.jpg)
And no, creepiness is not one of it's strengths.
Oh, dont forget last remnant is not ps3 exclusive, its on 360 also. Its good that square is moving away from the sony exclusives, it seems to make them invent some new ip's (when theyre not makin FF remakes and sequels anyway)
Don't know why, because I can.
Although Bipolar Beers is correct, a FFVII remake would be big bucks for the two companies. Which two companies seems uncertain. Square Enix sounds like it's trying keep it as Sony. I don't see this as a bitch-slap, I see it as a friend trying to help a friend.
...ok, im lying. lol
ah fuck it, mission phailed.
The same problem exists with the PSP, it's a mess with an identity crisis. Gaming has superficial links with other digital media, and a lazy observer will look at those links and make the wrong assumption that those links can be combined into one convenient package, the truth is that this is doing games an injustice, intercative entertianment is a powerful medium in it's own right, it doesn't need any connections with passive media. If Sony perhaps respected or even understood interactive design more, then they would not try to water down the games industry in order to benefit their multimedia agenda.
Seriously, though. Cross-platform? Yeah. Suck it, Sony. Your pure white chilluns are preparing to marry distinguished African-American gentlemen. Deal with it.
On a more serious note. I don't know about this whole cross-console business. I think it's completely possible if the PS3 keeps going South, but at the same time, I can't imagine why they would create such a beautiful engine for a game and let it just go to waste on one single game. Assuming all goes decently in 08 for Sony, I would have to say that XIII will not lose exclusivity and it'll most likely be some other game that makes the run over to the 360.
Now, returning to Wii is something I am having a hard time believing.. Square is arguably one of the largest graphics whoring companies in existance. They want more power. They want more pretty sequences and higher resolutions to make that look pretty... More than console wars, I wish they would return to making the games a bit dark.. That's what sold FFVII so heavily.
Yeah, I can really see why they're pissed at Sony.
Hehe. So the PS3 is like a closet gay? It doesn't know what it's doing.
I hope that PS3 pulls closer to 360, especially with online so I can get my Live for free like I should be. Competition, especially close competition is always good for the consumers. It means I get cooler deals and features for meh 360. Know'd I mean, foolios? Sheah.
FF...and Pizza. This is a good combination.
I would like to see how Sony, Microsoft, and Nintendo perform in upcoming months. Square Enix, please make some different RPG games. Is that too much to ask for?
Hey not that bad of an idea, if any Dtoid Editor is reading, let's have a Square vs Level 5 Debate :)
I always have toilet trouble, man. That's like predicting that the Knicks are going to suck this year.
Kutaragi: "The PlayStation [3] is not a game machine. We've never once called it a game machine,"
Kaz: The PS3 is a game machine.' It's nothing more than that."
Looks like Square was right.