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Square Enix plans for world domination, acquisitions photo

While I'm a JRPG fan first, and while I love most of what comes out of Square Enix, I've always pictured them as a sort of Shinra Electric Power Company (from Final Fantasy VII) in the making. They started out small, with their Tom Sawyers and their Rad Racers, but they have since grown so big that they one day may take over the government and ruin our cities. Maybe.

The first step in their plan to acquire smaller companies to accelerate growth. Bloomberg says that the company plans to buy up smaller companies at home in Japan, as well as in India and China. Square Enix bought Taito Corp in 2005, but they haven't moved on anything since, so they figure that it's time to get buying again.

"The cycle of buying new companies, improving earnings and acquiring again comes on average every two years,'' said company president Yoichi Wada. "It's been two years since we bought Taito. I think it's time for the next round.''

As big as they've become, they have no interest in anything but videogames and entertainment companies.

"Acquisitions and alliances will be the cornerstone of our growth strategy this year and the next,'' said Wada. "We are an entertainment content provider, so you won't see us buying business software or food and beverage companies.''

Aww. I was looking forward to Barret Burgers and Chocobo Cola. Those will come in time, I guess.

[Thanks, JR] 








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Dale North is Destructoid's Editor-In-Chief, a founding editor, and specialist in Japanese gaming. An accomplished musician, Dale was reporting from Japan during the earthquakes of 2011. Luckily, he got the fuck out alive and is home in America now with his wife and beloved corgi, Einstein. Dale is also a co-founder of Destructoid's sister anime site Japanator. Likes Corgis, Sega Saturn, PSP, iPhone, Photographic tools. Meet the rest of the team



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20 comments | showing # 1 to 20
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Surf314's Avatar - Comment posted on 02/01/2008 10:48
Surf314
What if they buy EA? What a mindfuck that would be.
Colette Bennett's Avatar - Comment posted on 02/01/2008 10:53
Colette Bennett
I think a choco and a slime as world leaders would likely do a better job than our current senate.
Cheeburga's Avatar - Comment posted on 02/01/2008 10:54
Cheeburga
I agree with Colette.
Shinobi Naruto's Avatar - Comment posted on 02/01/2008 10:59
Shinobi Naruto
Squeenix should rule the world with an iron Buster Sword!
Snaileb 's Avatar - Comment posted on 02/01/2008 11:01
Snaileb
hmm.. you have it backwards! It's Chocobo Burgers and Barret Cola! Yum!
naia-the-gamer's Avatar - Comment posted on 02/01/2008 11:04
naia-the-gamer
That picture is awesome. I want a 20x24 version of that framed in my house.

IGN also reported on this but they included the awesome detail that Dragon Quest IX is almost complete!

Happy slime is happy! ^_^
king3vbo's Avatar - Comment posted on 02/01/2008 11:06
king3vbo
I agree with Colette as well
Scape's Avatar - Comment posted on 02/01/2008 11:16
Scape
Well we already have FF7 potion drinks, so I guess they may be making headway into other industries.
michiyoyoshiku's Avatar - Comment posted on 02/01/2008 11:32
michiyoyoshiku
I suspect Sega and SNK to fall to Square Enix in the future
njsykora's Avatar - Comment posted on 02/01/2008 11:49
njsykora
I couldn't eat a Chocobo burger. I'd just see the yellow fluffiness every time.
Chris Morris's Avatar - Comment posted on 02/01/2008 11:59
Chris Morris
Oops. >.< I was going to say that they have a license to print money as far as I'm concerned. If they can constantly crank out interesting products I will constantly funnel my bank account into theirs.
Excel-2011's Avatar - Comment posted on 02/01/2008 12:11
Excel-2011
They bought out Taito?
Crunshii's Avatar - Comment posted on 02/01/2008 12:13
Crunshii
cant we get the Squeenix Administration into the White House?

I mean they would do a better job with the economy with FF/Dragonquest games. Also, since the dollar is dropping, why not replace it with Gil and beat the Euro!

Kyousuke Nanbu's Avatar - Comment posted on 02/01/2008 12:22
Kyousuke Nanbu
So we can expect even more terrible games now?

That's fantastic.
AlucardX24's Avatar - Comment posted on 02/01/2008 13:30
AlucardX24
Barret Burgers? Is that racist? Are you saying Barret looks like a burger because he's BLACK? :O
Tragic Hero's Avatar - Comment posted on 02/01/2008 14:19
Tragic Hero
They just need to man up and make a Tactics Ogre game or an Ogre battle one. Its ok to admit that they were superior to most FF and FF tactics games.
cjpkiller's Avatar - Comment posted on 02/01/2008 16:48
cjpkiller
squaresoft was the shit
then they merged with enix and this crapstorm of remakes started...
ugh.
Wedge's Avatar - Comment posted on 02/01/2008 19:40
Wedge
@cjpkiller

CORRECTION

Enix was the shit
Then they merged with Squaresoft and this crapstorm of remakes started...
Noah's Avatar - Comment posted on 02/02/2008 01:40
Noah
I'm a Squaresoft fan myself.
Bob Muir's Avatar - Comment posted on 02/02/2008 11:12
Bob Muir
I'd buy a Chocobo Burger...

Also, @ Wedge

It was actually Enix who bought up the financially-troubled Square in the wake of Final Fantasy: The Spirits Within, and then decided to start exploiting the Final Fantasy brandname to make more money. Dragon Quest soon followed, but on a much smaller scale.
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