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 It seems that the guys and gals over at Square Enix have a severe waterfowl disalignment issue  -- their ducks aren't in any sort of comprehensible rows. Take, for example, Final Fantasy XIII executive producer Shinji Hashimoto, who said last week that plans for the Xbox 360 were "a blank page." Now, SE is revisiting that position, having told GameIndustry.biz that "Hashimoto-san was talking about the current situation," which would imply that the future situation was still up in the air.

Furthermore, consider this tidbit from analyst Michael Pachter: 

"The series has always been single console and given the Xbox 360 sell through in Japan, it would be hard to put the next Final Fantasy installment on the 360 only. 

"Square Enix faces a dilemma: put the next game on the 360 only and alienate Japanese fans, depart with tradition and make it multi-platform, or go with PS3 as an exclusive and deal with the backlash from the west.

"I view Square Enix as a tradition-bound company, and expect the last alternative to be chosen."

This little bit of PR double-talk is just the latest in an infinite cycle of rumor-mongering, and I'm well aware that I'm just feeding the flames. Similarly, analyst sound bites are about as useful as sour milk. But it still raises a few interesting questions: Is there really that much dichotomy between Japanese and Western gamers? And if so, how is Square Enix going to walk that line, with "tradition" or economics?

Hit the jump for more speculation, double-talk, and a lack of concrete answers. 

 This is Dragon Quest scoffing at traditionI don't mean to sound altruistic, but I have to say that the notion of a market divided into Japan vs. Everybody Else worries me. If the rising costs of game production, coupled with vast cultural differences, translates into less availble games (as Mr. Patcher would seem to imply), then I'm not going to be a happy camper.

However, I must admit that I'm pretty skeptical of Mr. Pachter's sense of tradition: The last 3 games in the Final Fantasy series all diverged from any type of tradition. X-2 was a direct sequel, XI was an MMORPG, and XII did away with random encounters, a staple of traditional RPGs. The entangled mess that is Fabula Nova Crystalis FFXIII and Compilation of FFVII don't seem much better. And we haven't even talked about the innumerable spin-offs, ports, and remakes. The bottom line is that Square Enix hasn't been traditional since the PS2 days. 

Let's take a look at another one of Square Enix's cherished, not to mention profitable, franchises: Dragon Quest IX, originally slated as a PS3 exclusive, will be released on the DS. Traditionally, the DQ series has been availble on Sony consoles. So what gives? Maybe Wada-san, SE chief executive, can shed some light:

“We chose the Nintendo DS because the widest array of people use it, including people who previously did not play games before.”

Oh, well, it sounds like a question of installed base. SE is, after all, a company and should make decisions that make economic sense. The problem, of course, is that neither the 360 nor the PS3 make economic sense on a worldwide market. When you take into account that exclusives are rapidly becoming too expensive to be profitable, it sounds like Square Enix (and the games industry as a whole?) has a bit of a problem. Walking the line between East and West while remaining financially viable is proving to be difficult. More and more, it seems like SE is just winging it, also known as running around like a chicken with its head cut off. This is a shame since I firmly believe that they have a lot to offer.

The obvious solution to both of these problems is a multi-platform release. If Square really wanted to be zany, they could release FFXIII on the PS3 in Japan, wait a few months and release in the States, and then ... wait for it ... here's the kicker ... release it for the 360. That way, everyone could have their precious single-console Final Fantasy, at least for a little while until Square Enix wants to actually make money.

Is this my official prediction? No. Do I think that this is the route that SE will take? In such a volatile market, a strategy based around PS3 exclusivity appears too high-risk, so I wouldn't close the door just yet on dumping "tradition" for a bottom line.  

Hell, I wouldn't close the door on anything. Who knows what headless chickens are capable of?








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33 comments | showing # 1 to 33
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Sockapal's Avatar - Comment posted on 06/12/2007 14:46
Sockapal
Mmmmmmm, Chicken.
Aurain's Avatar - Comment posted on 06/12/2007 14:46
Aurain
360 owners should deal with it. There console is for poor FPS' anyway. PC > 360 at FPS. By far.

Let the "This game should come out on 360 brigade" Begin.
dv8withn8's Avatar - Comment posted on 06/12/2007 14:47
dv8withn8
Capcom went the multi-platform route with DMC4 and all they had to deal with were some rabid fans with a misguided sense of brand loyalty and their silly online petitions.

I think SE can do the same. Rather they will have to to keep their investors happy. The only way FF will stay Sony exclusive is if they throw a truck load of cash at them.
dv8withn8's Avatar - Comment posted on 06/12/2007 14:51
dv8withn8
Aurain would be a shining example of the rabid fans I mentioned. Just look at the foaming saliva forming around his words. Very Cujo.
TheStripe's Avatar - Comment posted on 06/12/2007 14:53
TheStripe
@Aurain - your preference for the easier controls is noted. I'd rather play shooters when they come out instead of two years later when they're ported to PC. The Darkness? Not for PC. Halo 3? Not for PC. Timeshift? Not for PC. I admit I'm in the minority, but I very much like the two analog stick FPS experience.

This sounds to me like Squeenix is dancing around the issue. They're "in negotiations" because Sony can't afford to give them enough money in exclusivity contract to allow them to make a profit. They don't really want to spend money porting the game, even though that's how they're going to have enough of a user base to make money.
king3vbo's Avatar - Comment posted on 06/12/2007 14:58
king3vbo
well, im out 600 bucks

I cant see why they dont do BOTH
OMG WHAT AN IDEA
BluDesign's Avatar - Comment posted on 06/12/2007 14:59
BluDesign
Um SE is open to new ideas. I've never seen a game company decide to take a legacy like Dragon Quest and move it from the PS2 to the DS. That's a big jump BACKWARDS, yet, it's what they chose to do. And I think it'll show to them that this is a good idea and that moving to other consoles can maximize profits.

Also, for once, Square's on the Unreal engine, so it's portable to all platforms. Previously they'd used their own in house engines and from that it's easy to understand why they didn't go multiplatform.

There's a lot of puzzle pieces laying out in plain view that state that FF CAN go multiplatform if Square chooses to.
DrNutt's Avatar - Comment posted on 06/12/2007 15:16
DrNutt
SE seems to think that the more platforms they can have different games on, the better. They know that they have rabid fans who will gladly eat the price of every console with an FF game. I'm not that person, but I did by a PS2 recently so I could go back and hit what I'd missed. And I do have a friend who will be (most likely) purchasing a PSP and a DS, just so he doesn't have to miss out on REMAKES OF GAMES HE'S ALREADY PLAYED SEVERAL TIMES.

The question for SE is, do they think there are enough of those people for that to be a sustainable business model? Or can the average FF fan (like me) wait for prices to come down to enjoy their games? Putting out (at least the main series FF games) on multiple platforms would make good business sense for SE because then folks like me would pay full price for their games as soon as they come out, rather than wait six years until the system is less than 200 dollars.

And for all those who are mocking those wanting games to come out on the 360 as well as the PS3 as being completely "stupid," remember that long before SE ever went to Sony, they had already released plenty of Nintendo "exclusives."
some_dude's Avatar - Comment posted on 06/12/2007 15:22
some_dude
I vote that this will be a timed exclusive for the PS3. If all the talk from devs about it being easy to port from PS3 to 360 is true, why would SE not port to a larger install base. What do you think it will cost Sony to push out the release of a 360 version? $1M a month (that number was pulled from mine buttocks thusly, *squish*)? Can Sony afford for this to be an exclusive for any longer than it takes SE to port it?
TheStripe's Avatar - Comment posted on 06/12/2007 15:32
TheStripe
Moreover, why would you want Sony to spend money on exclusivity contracts that they could be spending developing more games?
Bob Muir's Avatar - Comment posted on 06/12/2007 15:33
Bob Muir
Perhaps this confusion is less about a crossing of wires and more about directly translating an oftentimes vague language like Japanese.
ohGr's Avatar - Comment posted on 06/12/2007 15:47
ohGr
"Traditionally, the DQ series has been available on Sony consoles."

So, 2 out of 8 games is "traditional?"

No, the DQ series has traditionally been on the system with the largest installed user-base. NES > SNES > PSX > PS2. The DS, the current system with the largest installed user-base (especially in Japan), is only the most logical choice for the next DQ game.
Reeper's Avatar - Comment posted on 06/12/2007 15:47
Reeper
i vote for the ds.

everyone would then be happy.
Zanch's Avatar - Comment posted on 06/12/2007 15:47
Zanch
Knowing Square, they'll probably just take their lumps and keep FFXIII on PS3. It's not the smart thing to do, but if they were smart to begin with, they'd have already announced it for 360. Multiplatform is the name of the game now...good luck to them if they don't feel like playing. They'll need it.
Ignignokt01's Avatar - Comment posted on 06/12/2007 16:28
Ignignokt01
Common sense for a business that wants to make money:

multiplatform.

But who knows with these crazy japs

lol
Grapefruit Juice's Avatar - Comment posted on 06/12/2007 16:30
Grapefruit Juice
"Which way do I go, George? Which way do I go?"
Ed Cetera's Avatar - Comment posted on 06/12/2007 18:20
Ed Cetera
Either way, it's a win-win situation for Square. On one hand, if FF13 is ported to 360 alongside PS3, there would be more money generated from consumers who bought the game on the 360. On the other hand, there would be more money from Sony for keeping FF13 and direct sequels exclusive to Sony.
Milofo's Avatar - Comment posted on 06/12/2007 18:32
Milofo
I can understand some of the animosity that Japanese have for the Xbox360. Reason being Japanese don't really like FPS that much and don't really identify themselves with the incredily buff badass hero. Take that into consideration and you get almost every A title on the 360 put into a Japanese person's black list. If you do put FF as a 360 exclusive, you WILL get some kind of negative feed back that will hurt SE's buisness in Japan.

As a buisness model it makes sense to have multi-platform games since you increase your user base and most likely increase your profits. However there is a part of me that wants to keep it as an exclusive since I always felt that there needs to be some games that will stand out to make one console more worth it to buy then the other.
denki's Avatar - Comment posted on 06/12/2007 18:55
denki
I have a hard time trying to accept the "backlash" that western gamers would create if it was not ported to 360...I wasn't aware that frat boys and 13 year olds were that much interested in Japanese RPGs. What SE should do is create two versions of the game; the real one for PS3, and then a low-budget bikini-volleyball/football sim for 360 owners (to finance the PS3 version).
Ignignokt01's Avatar - Comment posted on 06/12/2007 19:09
Ignignokt01
oh denki, you're wisdom knows no boundaries

Crunshii's Avatar - Comment posted on 06/12/2007 19:19
Crunshii
reason SE has np porting or making games for nintendo over xbox is because:
1. Squaresoft started with nintendo b4 sony, so theres that relationship they have for over 20 years.
2. nintendo is jp, and most RPG have been made for JP market first in mind, NA second. UK a distant 3rd >_>;
3. Xbox just offers a market that the major players play FPS and sports, not really a RPG based system.

So is SE really loosing that much money by not porting? its not like 360 owners going to make lines for a FF or DQ Title.

about 8 of 10 friends w/360 that I have dont play any RPG, so they wont bother with this.
Cory_t_'s Avatar - Comment posted on 06/12/2007 19:57
Cory_t_
@dvddesign: FFXIII doesn't use the unreal engine. It uses the white engine which is an in-house engine designed for this game specifically with the PS3 in mind. That being said, i do hope they go multi-plat just so they can make a butt-load of money which they may be willing to risk on some new IPs.
TheStripe's Avatar - Comment posted on 06/12/2007 20:01
TheStripe
@ Crunsh -
"Xbox just offers a market that the major players play FPS and sports, not really a RPG based system."

I don't have any 360 RPGs because there aren't any good ones.

"So is SE really loosing that much money by not porting? its not like 360 owners going to make lines for a FF or DQ Title."

I don't see them lining up to get PS3's to play it either. FF players that already have a 360 would buy it, the fanboys that play everything FF will buy a system, but joe average-RPG-player won't even get the chance to touch it on the PS3. He doesn't own one because there aren't any good RPG's for it, either. I'm playing fucking DS RPG's because it's the only platform with games that don't suck right now. (not to say that's a bad thing, it is Kojima's Lunar Knights, much fun) The exclusivity battle is a gamble. You can either hope that Sony's offering for exclusivity is going to be more than you'll make selling to 360 gamers, or take the chance at making money and sell to both platforms. In each and every single case of economics in the history of the world, the larger your target market, the more consumers you have. The only way exclusivity is going to work out for Squeenix is if Sony Contract $ > FF 360 sales. I've said this before, but I don't think Sony has the pockets to compete with tens of millions of potenital buyers on the 360.
waywrong's Avatar - Comment posted on 06/12/2007 20:07
waywrong
"...depart with tradition and make it multi-platform..."

What a crock, they departed with tradition when they stopped making games for the SNES and moved on to the PS. If SE was such a staunch upholder of tradition they would be pumping out RPGs for the Wii. Who gives a shit about tradition anyway, don't they want to sell more copies of their game? I can guarantee the amount of money it will take to port it to 360 is going to pale in comparison to the money they will make off of JRPG starved 360 fans.
Ninjajuice66's Avatar - Comment posted on 06/12/2007 20:15
Ninjajuice66
What about the PC?
pkhilson's Avatar - Comment posted on 06/12/2007 21:04
pkhilson
Come ooooooon Square Enix, FF is the last series that needs to be multi-platform for me to get a 360 and a 360 only, saving myself $600 (aka close to $1000 Canadian)

First Devil May Cry, then Metal Gear. Keeping my fingers crossed for keeping my money in my bank account.
DrNutt's Avatar - Comment posted on 06/12/2007 21:13
DrNutt
@denki (and his ilk)

It's closed minded turds like you that are bad for gaming. When you support one console over another based on whichever you purchased, you're just helping the big greedy companies. If less gamers were buying into that fanboy bullshit, companies like Sony and Microsoft, and *gasp*, possibly even Square Enix might start giving in to demands of consumers, such as multi-platform support.

But hey, if you're willing to give in to that and simply proclaim that Xbox is the franchise for frat boys, then by all means, keep perpetuating retarded stereotypes that help keep companies winning. Good for you.
Ed Cetera's Avatar - Comment posted on 06/12/2007 23:50
Ed Cetera
"First Devil May Cry, then Metal Gear. Keeping my fingers crossed for keeping my money in my bank account."

Metal Gear made it to 360?????
Lord_Satorious's Avatar - Comment posted on 06/13/2007 02:40
Lord_Satorious
OK, what's the disadvantage of releasing multi-platform? As long as the minimum bar isn't the Wii, the PlayStation 3 and Xbox 360 are equal to each other in terms of performance. There is the DS which is overwhelmingly popular just about everywhere, and I don't believe that making a game for a handheld system is a backwards step. Neither the PS3 or X360 is selling in Japan in any great numbers, so maybe the Final Fantasy franchise will go back to Nintendo on either their home console or handheld system. Honestly, as long as future FF games are any good and I can play them, that's all I need.
Doomtrain's Avatar - Comment posted on 06/13/2007 11:55
Doomtrain
They need to just bite the bullet and release it for both 360 and PS3. Everyone in Japan is a stuck-up xenophobe, therefore the 360 doesn't sell for shit over there. Everyone in America isn't bound by ancient Japanese law to blow Sony's six hundred dollar junk, so the PS3 doesn't sell for shit over here.

Just release it on both and both worlds will be happy. I don't see the fucking problem.
djsyndrome's Avatar - Comment posted on 06/13/2007 17:03
djsyndrome
"First Devil May Cry, then Metal Gear. Keeping my fingers crossed for keeping my money in my bank account."

Oh hey, I missed the MGS on 360 announcement. Or are you talking about that half-baked 'leak' from a few weeks ago?
Crunshii's Avatar - Comment posted on 06/13/2007 19:58
Crunshii
@ Dr.Nutt

I think all companies are greedy, you cant say one single of them isn't, they all in it to rule the world.

Strype, meh honestly at this point idc anymore. why, FF is not what it used to be, lets see how Hinorobu takes the rpg into 360, dont need SE, I heard blue dragon is nice.

@ Doomtrain
The problem is that if they do, some people/companies might go out of business, if u get what I mean. Did u hear about that SoA employee cut-back? yep, allot is in stake, for us gamers, we dont really care, we just want to play the games in the systems we want cuz we have the system. I still haven't heard a 360 owner say: "oh thats a great game I would love to play, but keep it in the PS3/Wii" and vice-versa.
hazeblaze's Avatar - Comment posted on 06/13/2007 22:57
hazeblaze
This entire article is a pretty moot point. As Wada stated for the 2nd time this year, SE was not planning on the market being ripe for the PS3 until 2008 anyway. And lets face it, with the PS3's fall lineup and any '08 price drops, the PS3 will be well over 10 million consoles sold by the time FFXIII ships. FFXIII could ship today and sell over 2+ million copies worldwide... we all know this.

Not only would the majority of the current owners purchase the game, this is a game that everone already knows will sell additional systems... Which is why looney 360 fanboys are so avid about the game coming to 360 as well. So profitability really isn't anything for them to worry about.

Wada's most recent comments just indicate that they will be supporting all of the consoles though instead of sticking to just 1 or 2. In the end it's better for us & better for SE. If they establish different exclusives on different systems that continue to take as much advantage as possible of the individual hardware... it's a move forward for gamers. The problem with multiplats is that the architecture is too different on each platform to deliver a game with as much quality as an exclusive could have. And SE does not intend to lose it's reputation for quality.
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