*Square Enix accidentally sold exclusive DLC for own game
[ x ] remove ads and scale site to 1080p+
[ x ] remove the ads & get mobile premium
pay whatever you want to upgrade
 
 

Square Enix accidentally sold exclusive DLC for own game

7:00 AM on 12.30.2013  ·  Chris Carter@DtoidChris
0

Lightning Returns 'strategy guide exclusive DLC' was up for grabs

If you ever needed a reason to loathe "retailer exclusive" DLC, here's one. Recently, Lightning Returns went on sale in Japan, and was launched with tons of various retailer specific DLC promotions and schemes (anyone remember the Mass Effect Doctor Pepper codes?). Apparently, the Aerith costume was specific to the V Jump strategy guide -- or, it was, until Square Enix put it plainly on sale on the marketplace for everyone to grab.

The DLC was subsequently pulled, after a public apology on Twitter to the publisher of the guide. Basically, this situation presents more problems than I can count. Not only are some fans essentially punished for not checking the store fast enough, but the vast majority of buyers are punished in general for not buying the guide to get the DLC. That's not even mentioning the age old argument of "what ever happened to everything being 'on the disc'?" With silly situations like this, it's becoming increasingly more difficult to justify retailer exclusive content.

I get that a publisher has to make more money, but is the cost to fan loyalty worth it in the long term? As the phrase goes -- many people will "just wait until the Game of the Year Edition," and many more will just ignore the game altogether because of these anti-consumer deals. As a general rule I don't mind meaningful DLC, but retailer exclusive content needs to go away fast.

Lightning Room [Twitter via Joystiq]

\ We've blogged about this before: read (56) back stories 

 
 

Enlighten an uninformed cougar: FacebookTwitterRedditEmail
 

#DLC #Final Fantasy #Industry Bull #Square Enix
 
 
 
[x] advertisement
 
 


Chris CarterReviews Director, Co-EIC // Profile & Disclosures
Fronts6917Posts1Blogs 36Following180Followers381

Chris (Magnalon) has been enjoying Destructoid avidly since 2008. He finally decided to take the next step, make an account, and start blogging in January of 2009. Now, he's staff! -----------... more
Similar stories on Destructoid:
 
 


Join the robot army! We're a family-owned site, updating multiple times a day (since 2006!) thanks to our Huge Members

slimjedi
slimjedi


Since 9:22 PM on 11.17.2013

Majestic Prince
Majestic Prince


Since 7:06 AM on 01.18.2015

Nekrosys
Nekrosys


Since 9:46 PM on 06.02.2013

User Avatar
pgroudas


Since 10:04 AM on 07.10.2014

 

Please login (or) make a quick account (free)
to view and post comments.





Three day old threads are only visible to verified humans - this helps our small community management team stay on top of spam

Sorry for the extra step!