hot  /  reviews  /  video  /  blogs  /  forum

Sony winning is best for the industry ... says Sony

1:40 PM on 10.06.2009 // Jim Sterling
  @JimSterling

Most multinational corprations are in business for themselves, and only themselves, which is absolutely fine. However, Sony is more of a philanthropist than that, and isn't just fighting for its own profit margins, but for the good of the world! You see, Sony thinks the PlayStation brand should win this generation because it will be best for the videogame industry at large. How thoughtful!

"In an industry that's certainly had its challenges this year, we like to say that the environment where PlayStation wins is best for this industry," claims SCEA boss Jack Tretton, while chatting about Skyrocketing PS3 sales. "We have a brand that can play on a worldwide basis, young and old, male and female, where our competition tends to be relegated to either select regions or to select consumer audiences.

"... We don't have unlimited money, we cater to a more mass market audience. I think we're willing to take a little bit more risk than a competitor like Nintendo is and ultimately we deliver to the masses on a worldwide basis and that's what we've done for the last 15 years."

Seriously, Jack? Did you seriously just try and claim that the PS3 is a mainstream brand while the Wii is more of a niche console, only suitable for "select audiences?" Wow ... yet another brilliant homerun for Sony's borderline insane marketing department. 

Up next, Uwe Boll claims his movies are more popular than Lord of the Rings.




 Reblog (or) Blog Reply

Jim Sterling, Former Reviews Editor
 Follow Blog + disclosure JimSterling Tips
Destructoid reviews editor, responsible for running and maintaining the cutting edge videogame critique that people ignore because all they want to see are the scores at the end. Also a regular f... more   |   staff directory

Get more destructoid:   We're indie-run, blogging for the love of it, and our site will always be free. Optionally, you can support us and get: (1) Faster pages from our cloud server (3) Wide(r)screen (3) No big ads on Dtoid, Japanator, Tomopop, or Flixist (4) Auto contest entries, and (5) Dibs on betas & downloads. Try it out

 Setup email comments

Unsavory comments? Please report harassment, spam, and hate speech to our moderators, and flag the user (we will ban users dishing bad karma). Can't see comments? Apps like Avast or browser extensions can cause it. You can fix it by adding *.disqus.com to your whitelists.


  Around the web (login to improve these)




Back to Top


We follow moms on   Facebook  and   Twitter
  Light Theme      Dark Theme
Pssst. Konami Code + Enter!
You may remix stuff our site under creative commons w/@
- Destructoid means family. Living the dream, since 2006 -