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Sony marketing: We came, we saw, we stole your junk photo

Sony, let me break it down for you: You have an image problem. You continually f*ck up in the gaming public's eye. I'm here. I'm available. If you need someone with common sense to help you, then I am offering my common sense services. Why am I saying this? Well, it seems that Sony can't come up with their own images for their own games. They have to steal from Microsoft and the Xbox 360! From Major Nelson:

Until they fix it, you can see that clearly the main image used on Sony’s PSP Connect site to promote the Gran Turismo HD Preview was stolen borrowed from the Xbox 360 title Project Gotham Racing 3. You can find the original PGR3 shot they used over from Bizarre Creations here. 

It appears as Sony saw they were caught and quickly took it all down, but not before good ol' Major got a screenshot of the deed


Continue: More Xbox 360 stories





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next 50 comments

53 comments | showing # 1 to 50

skankerzero's Avatar - Comment posted on 01/25/2007 15:04
skankerzero
hahaha!

This is what comedy is made of!
AngelsDontBurn's Avatar - Comment posted on 01/25/2007 15:06
AngelsDontBurn
HAHAHAHAHAHA! WOW! There's NO excuse that could possibly cover this!
scrap's Avatar - Comment posted on 01/25/2007 15:08
scrap
NO FUCKING WAY!

AHAHAHAHAHHAA!
deadpixel's Avatar - Comment posted on 01/25/2007 15:11
deadpixel
It's almost like Sony wants everyone to hate them.
Jordan Devore's Avatar - Comment posted on 01/25/2007 15:12
Jordan Devore
That's the money shot right there.
mettlepoop's Avatar - Comment posted on 01/25/2007 15:13
mettlepoop
wow one of their favorite games to boast about was on the xbox 360 one week after its release their machine must be pretty bad to boast about old graphics
Dexter345's Avatar - Comment posted on 01/25/2007 15:15
Dexter345
I was going to post something like "Hahaha, wow..." but I was already beaten to it, by like three people. Still. Wow.
Topher Cantler's Avatar - Comment posted on 01/25/2007 15:24
Topher Cantler
Major Nelson's the fuckin' man, dude.
Serpentish's Avatar - Comment posted on 01/25/2007 15:27
Serpentish
Sony should just quit right now and start doing stand up.
Mxyzptlk's Avatar - Comment posted on 01/25/2007 15:31
Mxyzptlk
How does that even happen?
gamehunter101's Avatar - Comment posted on 01/25/2007 15:35
gamehunter101
lmao poor sony
tehuberone's Avatar - Comment posted on 01/25/2007 15:38
tehuberone
Poor Sony. Sucks to be you.

Joseph's Avatar - Comment posted on 01/25/2007 15:38
Joseph
I'm guess some graphics design corporation just lost a major contract.

Sony should really have some kind of in house web design and PR firm. What ever they are paying it's far to much to be embarassed like this....Over and OVER!

I wonder what ever happened to the good ole' days when Japanese business men would come to America for a presentation and cancel a multimillion dollar multi-month deal because the presentation was recorded on a competitors blank tape.

Joseph's Avatar - Comment posted on 01/25/2007 15:41
Joseph
And NO Sony didn't take it down. It is still on the front page
Cheesyhoboe's Avatar - Comment posted on 01/25/2007 15:41
Cheesyhoboe
Sony's entire marketing department needs to be fired. Seriously, between the horrid TV commercials, alliwantforchristmasisapsp.com and this crap, I wonder how many people over there are still keeping their jobs.
Namelessted's Avatar - Comment posted on 01/25/2007 15:41
Namelessted
fantastic. How could Sony manage to mess up something like that? awesome.
Cruds's Avatar - Comment posted on 01/25/2007 15:43
Cruds
That a Mclaren F1, GT never had one. haha let look at all the stuff Sony did wrong lately. That Street art campaign for the PSP, the black white campaign for the PSP, that fake I want a PSP for Christmas campaign, They did lie various times about the ps3. Anyone remember that it would be possible to hook more than one tv to the ps3, that it would run game at 120 fps (God knows why) and the hub that isn't there that would make the ps3 the center of your network. So am I surprised that they pulling this little stunt? I sure am!
Raymod's Avatar - Comment posted on 01/25/2007 15:57
Raymod
That is Bloody Awfull LOL Sony, sony, sony, tut tut tut.
Danzuke's Avatar - Comment posted on 01/25/2007 15:59
Danzuke
I love it
mad cow's Avatar - Comment posted on 01/25/2007 16:04
mad cow
Well done Sony. Well done.
Chris Taran's Avatar - Comment posted on 01/25/2007 16:15
Chris Taran
I'm still waiting to see a Sony fanboy's spin on this. Out to be just as priceless as this mess up.
BahamutZero's Avatar - Comment posted on 01/25/2007 16:17
BahamutZero
this is obviously some kind of brilliant reverse-psychological marketing we have yet to even comprehend. in several years there will be some kind of announcement like "haha had you fooled, didn't we!" because, seriously, nobody is that stupid.
BahamutZero's Avatar - Comment posted on 01/25/2007 16:17
BahamutZero
nobody.
BahamutZero's Avatar - Comment posted on 01/25/2007 16:17
BahamutZero
whoomp. there it is.
BahamutZero's Avatar - Comment posted on 01/25/2007 16:18
BahamutZero
[img] http://blog.koehntopp.de/uploads/20040203-spam.jpg [/img]
jjintheuk's Avatar - Comment posted on 01/25/2007 16:28
jjintheuk
How stupid can Sony be? They havent even tried to edit the colour or anything to try and make it look any different. Did they hire a 12 year old to do it or something?
lAboMbA's Avatar - Comment posted on 01/25/2007 16:31
lAboMbA
sorry dexter,

but WOW!
relik's Avatar - Comment posted on 01/25/2007 16:31
relik
oops!
DigitalD562's Avatar - Comment posted on 01/25/2007 16:32
DigitalD562
WTF are the brain dead retards at Sony doing?!?
Bonanza Bill's Avatar - Comment posted on 01/25/2007 16:53
Bonanza Bill
Wasn't Sony promoting Metal Slug Anthology for Wii on their site just some weeks ago?
michiyoyoshiku's Avatar - Comment posted on 01/25/2007 17:00
michiyoyoshiku
Sony Exec: Ok I give up what do we do now?

Marketing person: Promote the the shit other peeps make and hope to god we get a cut

Sony Exec: Ok so......do we continue with the PS 4 or what?

Marketing Person: at the rate you morons are going and I say this as a friend....there won't be a PS4
DoctorEuphony's Avatar - Comment posted on 01/25/2007 17:09
DoctorEuphony
ok, now that i'm done with the laughing..


...i'm not sony's biggest fan...but i don't think they're directly responsible. as has been stated, someone in a third party design firm probably had the job and even more likely is fired at this point.


however, i will solicit flame bait when i say PGR > GT any day.
Zero Iscariot's Avatar - Comment posted on 01/25/2007 17:13
Zero Iscariot
A dubious trifecta for Sony today: Price RAISED in Canada today to $699, Unreal Tournament for 360 is official now, and this PGR thing made my day.

Just wait till FF XIII, DMC 4, MGS 4, Kingdom hearts 2, and Tekken 6 "jump in", then most exclusives will be on our side of the pond.

It's your own fault Sony.
Joseph Leray's Avatar - Comment posted on 01/25/2007 17:35
Joseph Leray
Who out there thought that this was a good idea? Christ... if only Square would dev. for the 360...
djomg's Avatar - Comment posted on 01/25/2007 17:44
djomg
I love how everybody immediately says "OMG!SNOY SUX AZZ!!! HAAHAHAHA!!"

Do you seriously think some Executive somewhere actually DECIDED to steal a PGR shot?
As someone who works in the design/web industry, I can tell you it's probably some college intern in front of a crappy company-provided Dell who works for a crappy Web services company contracted along with 30 other crappy companies to do this remedial stuff for about $10/hr. And now he/she's out of a job (good, idiot should know better), and maybe the company's contract with Sony might suffer or end.
Phil Harrison didn't command PGR be used for GT.
Anybody believes this has mental problems.
Zero Iscariot's Avatar - Comment posted on 01/25/2007 17:45
Zero Iscariot
Orcist: The fact that they have adopted Unreal Engine 3 points to Squeenix 360 happening. And remember that unnamed Square video a long time ago of prototype footage at X05, was a partnership announcement that has only seen a FF XI port so far... People forgot about that. Squeenix MMO on 360.
Zero Iscariot's Avatar - Comment posted on 01/25/2007 17:53
Zero Iscariot
Here is that video, to fried to hyperlink: http://www.kikizo.com/viewer/vidview_games.asp?games/e32005/kikizo_squareenix_x360_demo_hd.wmv
Magesx's Avatar - Comment posted on 01/25/2007 18:40
Magesx
djomg, you so silly. It's always the exec's fault.
djomg's Avatar - Comment posted on 01/25/2007 18:55
djomg
Yeah, you're right, magsx,

Why the hell am i on their side?
I change my mind. Screw the exec's. losers.

Although, MS stole images from Apple: They called it "Windows"... and more recently the concept "Dashboard". hummm.
djomg's Avatar - Comment posted on 01/25/2007 18:57
djomg
it's like Paul McCartney said:
(paraphrased) Good songwriters create, great songwriters steal.

#^)

CaffeinePowered's Avatar - Comment posted on 01/25/2007 19:07
CaffeinePowered
Its just getting sad at this point, stop doing marketing, let the product speak for itself.

Does sony have any feet left to shoot?
Azrael's Avatar - Comment posted on 01/25/2007 19:19
Azrael
Ok, guys we had our laughs, but is time to sip on the coffee and calm ourselves down.

Im pretty sure theres not an exec memo from sony which reads:

"Dear Sony employees:

I've sadly noticed We haven't got enough crap thrown at us... -this week- so in order to fix that, I suggest we post an image from our competitors game in a small webpage as our own! that will get their heads turning and the poo flingin! Sony Forever!

Love
Kaz Hirai

p.s. Riiiiidge Racer!"

Ok, guys, that did not happened. Never has and never will.

p.s. Orcist: The unreal engine also works in PS3, they already had Unreal Tournament 2007 in development before the xbox 360 version remember? So Square buying or using the U3 engine means _squat_ Maybe square is going to the xbox 360, maybe they are just realeasing crappy ports like our own FFXI (which is a MMORPG) Is all possible.


Azrael's Avatar - Comment posted on 01/25/2007 19:23
Azrael
Oh crap, I meant DJOMG not Orcist ay, ay, ay!

you see? anyone can make mistakes.

We need an EDIT button we really do.
Jelster's Avatar - Comment posted on 01/25/2007 20:08
Jelster
And there lies the spin.

Point is, Sony SHOULD be calling in every fucknut that takes a dime from them, put a huge fecking axe on the table and promise to cleave their heads in two if they screw up like..<cue slide show of Sony PR screw ups>

The Execs may not be directly responsible for the slip up but its their jobs to ensure the company doesn't look stupid by hiring competent and accountable people. That's where the blame lies in this continuing saga.
Cruds's Avatar - Comment posted on 01/25/2007 20:14
Cruds
This isn't the fault of some design company. The client provides artwork and it gets checked and double checked from the colors to the typefaces used, all according to a style sheet that both parties have. Maybe the artwork wasn't in yet, something thats very common. So they used that picture as temporary replacement than forgot about it. But its always the client fault they decide or a site is ready to go online or not. the client can see updates made to the site. It save to say that nobody at Sony responsible for this site plays Gran Turismo and I can't really blame them for that.
Niero's Avatar - Comment posted on 01/25/2007 21:42
Niero
Somewhere a graphic designer is saying "but I found it on Google images and they all look the same to me". She's in her mid 40's and played a video game once or twice
Arro's Avatar - Comment posted on 01/25/2007 22:37
Arro
You don't use IE, do you Summa!? Surely that picture is not from your computer...!?

-_-
djomg's Avatar - Comment posted on 01/26/2007 01:27
djomg
That woman in her mid 40's is had 15 more updates to complete before she had to go pick up her kids from daycare, and she was already running late, and her 19 year old boss, all quicksilver & dredlocks, if you can believe it, was all like.......etc.
I love Crud's "It's always the client's fault..."
I wish it were so.

ps. hello? Azrael, I didn't say anything about any Unreal engine. What about my feelings?
twesterm's Avatar - Comment posted on 01/26/2007 02:57
twesterm
It doesn't matter if this is directly Sony's fault or not, it's still just plain horrible press for them. Nobody will care that some person who didn't know anybody used the wrong image, they only know that Sony had a picture up for the wrong game, their own game, on their website.
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