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SNK Playmore story turns crazy: Destructoid finds the sanity photo

Yesterday I wrote an article about how SNK Playmore was closing its US doors while Ignition US would handle distribution of the company's game. It looked like people would lose jobs, not least Ben Herman, president of SNK Playmore US. It's not every day I get a nice personal tip like this, so I ran with it -- totally unaware of the can of crazy that would be opened.

Today, I spent some time on the phone with Mr. Herman to get to the root of confusion. We were able to clear the air and get to the root of the issue. First off, as you may have heard, SNK US is actually relocating to California. Ben Herman, however, is not going with them, as he doesn't wish to move. SNK will not be renewing his contract.

Fair enough, right?

Wrong.

The story gets even nuttier than this, thanks to a little Rumor Smashing from Kotaku which was, ironically, full of rumor itself ... from SNK. In SNK's response to the rumors of closure, it said that Ben Herman was retiring -- this is false. SNK also said Ben Herman was 60 years old -- this is VERY false. SNK also also said that Ben Herman's name was Ben Harman -- do I need to explain the falsity of that one?

Hit the jump for SNK's error-laden response.

 

It [the rumor] is not true. We are just planning to move to LA. Currently we have an office in NJ, but we should have the branch office in West Coast, because of time differences and access are much better than NJ.

Also, Ignition USA is located in LA (Marina Del Ray), so recently we have done co-publishing announcement with them.

We will keep our NJ office until 31st of December for our direct publishing in North America. Then we will move to LA. Previously as SNK NEOGEO Corporation, we had an office in LA.

[SNK founder] Mr. Eikichi Kawasaki is Chairman of SNK PLAYMORE USA. Ben Harman will retire from BOD as he is already 60 years old.

We will renew and revitalize our US corporation. We must keep our US corporation in North America. Currently we are developing KOF12 for next gen consoles, as you know. How we can close our US office? It is 10M$ project, we want US people know our passion for 2D fighting games.

We want to show that SNK is sticking to making 2D fighters and is the world leader in 2D fighters.

I've spent all day working on this story and I still can't quite fathom how it got to where it is. Either way, we now know what exactly is happening, and who is NOT sixty years of age. Ben Herman isn't retiring and is still looking to keep working within the games industry.

This is definitely one of the crazier stories I've worked on.








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Jim Sterling serves as reviews editor for Destructoid.com, head of the Podtoid podcast, and produces a number of news stories, original features, one-of-a-kind videos. With his passionate argumentative style, controversial opinions, harsh delivery, and dedication to brutal honesty Sterling is a name that you can't help but recognize. Likes PS2, iPod Touch, Silent Hill 2, Metal Gear Solid, Dynasty Warriors 3 Meet the rest of the team



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30 comments | showing # 1 to 30
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Droll's Avatar - Comment posted on 05/14/2008 14:08
Droll
Is this where we make some kind of ignorant comment?
Something along the lines of "SNK? The Sonic people?"
king3vbo's Avatar - Comment posted on 05/14/2008 14:10
king3vbo
Moar 2D fighters is awesome
Dale North's Avatar - Comment posted on 05/14/2008 14:10
Dale North
I didn't believe it for a second - SNK is still sending me review copies!
Tamz's Avatar - Comment posted on 05/14/2008 14:10
Tamz
Bit convoluted bit thanks for clearing it up
bleep's Avatar - Comment posted on 05/14/2008 14:15
bleep
It's good to know that stories based completely on Rumors end in confusion and lies.

thanks for sorting through the BS for us Jim
MrSadistic's Avatar - Comment posted on 05/14/2008 14:15
MrSadistic
It's a conspiracy.
Syn's Avatar - Comment posted on 05/14/2008 14:16
Syn
Damn...look at those boobies
wardrox's Avatar - Comment posted on 05/14/2008 14:20
wardrox
wait, Sega are 60 years old and retiring to China?
Cheeburga's Avatar - Comment posted on 05/14/2008 14:23
Cheeburga
Matlock
NotAZombie's Avatar - Comment posted on 05/14/2008 14:23
NotAZombie
@ Sadistic

Just like Sadie?
Morrius's Avatar - Comment posted on 05/14/2008 14:26
Morrius
Says crazy a lot but I don't get it
Red TheHaze Veron's Avatar - Comment posted on 05/14/2008 14:26
Red TheHaze Veron
i knew that monocle wa good for something.
TurboHyperFighting's Avatar - Comment posted on 05/14/2008 14:40
TurboHyperFighting
This needs more Mai.



Much more.

MrSadistic's Avatar - Comment posted on 05/14/2008 14:41
MrSadistic
It's conspiracy between those pictures of Mai and this boner in my pants.
s0lesurviv0r's Avatar - Comment posted on 05/14/2008 14:53
s0lesurviv0r
Where's the love for Shermie?
Too Much Coffee Man's Avatar - Comment posted on 05/14/2008 14:56
Too Much Coffee Man
Confusing fer sure.

I'm just glad SNK isn't going under. I'm looking forward to the new KoF XII. I want it to make its way to 360 ASAP (since i already have the VF5 stick).
Cyberxion's Avatar - Comment posted on 05/14/2008 15:07
Cyberxion
Hmn. So he's not going with the company then. Okay. Well I wonder if this now means that they'll put customer service on their list of priorities moving forward. At the least, nobody will be getting disgruntled messages left on their phone from a guy who finds the concept of acutally doing work when he's in the office off-putting.
13thDragon's Avatar - Comment posted on 05/14/2008 15:49
13thDragon
I really don't care where the company is located or who is running it as long as SNK is still making and selling English ports of their games.
Holyetheline's Avatar - Comment posted on 05/14/2008 15:55
Holyetheline
This is a crazy story... I really enjoyed your top-notch coverage on this interesting subject.
yaisuah's Avatar - Comment posted on 05/14/2008 15:59
yaisuah
Was I the only only one that immediately thought of Killer 7 and got all excited for no reason when Jim said the name Harman?
Sharpless's Avatar - Comment posted on 05/14/2008 16:17
Sharpless
Oh, Mai. Mai, Mai, Mai. Mmmm... Mai.
RAB's Avatar - Comment posted on 05/14/2008 17:57
RAB
omg
Excel-2011's Avatar - Comment posted on 05/14/2008 18:09
Excel-2011
I miss Shinkiro.
Toneman's Avatar - Comment posted on 05/14/2008 19:35
Toneman
I don't care what the fuck they do so long as I get my KOF XII!
c0dek's Avatar - Comment posted on 05/14/2008 20:24
c0dek
not only is she 60 years old, but she has a nephew who masquerades as a costumed adventurer...something to do with spiders or some such
OhJAM's Avatar - Comment posted on 05/14/2008 21:54
OhJAM
So, SNK shouldn't have any problems with releasing Mark Of The Wolves domestically, right? [u]Right?[/u]
Paul Soth's Avatar - Comment posted on 05/15/2008 01:10
Paul Soth
Well, [urlhttp://www.destructoid.com/blogs/Paul+Soth/my-friend-chris-vs-snk-playmore-84955.phtml]Ben Herman doesn't pride himself on customer service[/ulr], so no loss there.
Paul Soth's Avatar - Comment posted on 05/15/2008 01:11
Paul Soth
Damn, no edit button on this. Just check my d-blog.
Bob Muir's Avatar - Comment posted on 05/16/2008 23:44
Bob Muir
Huh, what? I was looking at the boobs.
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