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Senran Kagura media blowout talks everything but gameplay

1:00 AM on 07.05.2011 // Jonathan Holmes

When I first heard that Marvelous Entertainment, Japanese publisher of Muramasa (one of my favorite 2D brawlers) was working on a 2D brawler for the 3DS, I was psyched. In the months that followed, that excitement has turned into annoyance. Since first announcing Senran Kagura, the game's developers have told us about the game's storyline, its characters, its characters' underwear sizes, pretty much everything about the game, except for how it plays. The annoyance continues.

There was a recent press event for the game in Japan, where a Senran Kagura-themed energy drink, soundtrack CD, manga series, life size cardboard standies, and special ringtone were all announced. They also showed off the new trailer for the game, which includes some awesome stuff (like that white haired, one-eyed school girl juggling a truck on top of an umbrella, and a weird cloud rabbit flying at full speed next to a happy lady) but still, NO GAMEPLAY. Instead, they announced some non-gameplay related details about the game, like 180 unlockable costumes, ways that those costumes might fall off, and a special contest for fans to vote on some sexy in-game actions to be included in the final build of the game. Then a group of young women dressed in school girl outfits sort-of pretended to be the stars of the game, after announcing their various cup sizes on stage. They also danced around a bit.

Do you think Marvelous continues to promote this game with everything but information pertaining to how the game plays because the game secretly sucks, or is it that they just don't think gameplay is much of a selling point in these days?

Senran Kagura - tons of details on promo campaigns and other goodies [GoNintendo]



Jonathan Holmes, Bad Joke Uncle
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"Where do dreams end and reality begin? Videogames, I suppose."- Gainax, FLCL Vol. 1 "The beach, the trees, even the clouds in the sky... everything is build from little tiny pieces of stuff. Ju... more   |   staff directory



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