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SCEA denies phase-out, wants to punch Sony Europe photo

Apparently, Sony Computer Entertainment of America has reacted with a bemused "WTF?" to David Reeves of Sony Europe's assertion that the 60GB PS3 is being liquidated, chalking it up to misinterpretation.

A rep for Sony of America, talking to Next-Gen.biz, said:

"As announced this week, SCEA's product offering in North America consists of a 80GB PS3 available in August at $599 and a 60GB PS3 available now for $499. We will have ample supplies of both models to meet the needs of our consumers for the foreseeable future."

"The foreseeable future" isn't an outright rejection of Reeves' prior statement that the discounted American 60GB PS3 would be discontinued once supplies ran out, but the rep also clarifies:

“Those quotes [published by a UK-based game industry website] from David Reeves are not accurate.  He said that if they had lowered the price in Europe, that territory would have run out of their current inventory by the end of July.”

...Okay. The unfortunate London PR rep who initially backed Reeves' statement is now backing away, also telling Next-Gen:

“I believe that is the plan, but SCEA has not formally made an announcement on any timeframe. As it affects the US you should confirm with SCEA.”

 So, sounds now like they might have gotten their wires crossed -- but god help Sony if they deny it now only to confirm it later, right? 

[via NextGen.biz


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27 comments | showing # 1 to 27

bhive01's Avatar
bhive01 at 07/13/2007 12:32
This is the same company that denied that there was a price cut, and then cut the price. It's like a three-headed horse and each head is clueless about the other two.

Can somebody explain to me how this company stays afloat?
OutrageousToob's Avatar
OutrageousToob at 07/13/2007 12:34
Once again, I find myself abhoring this generation.
waves's Avatar
waves at 07/13/2007 12:35
Talk to the hand Sony.
GuitarAtomik's Avatar
GuitarAtomik at 07/13/2007 12:39
I guess we'll have to just wait and see then. You can never tell with these guys what's going to happen. Either way, I'm not buying a PS3 until I can get it for $400 or cheaper.
kintaeb's Avatar
kintaeb at 07/13/2007 12:39
I agree with bhive, there is no reason to believe them until this year is over and 60 GB models are still around. While they never really denied Reeves' claim, it might be good news for Sony.
waves's Avatar
waves at 07/13/2007 12:40
Really, this was such a cynical move. Announce the "price cut" right before E3, and ride the good wave of PR through the show. Do you think that Sony would have been named "best of show" around the internet if they hadn't made the announcement? Or if they'd told that is was a feature bump? Possibly, but I have to think that it affected a lot of people's perceptions. Including mine.
Zero Iscariot's Avatar
Zero Iscariot at 07/13/2007 12:44
bad PR.
Magesx's Avatar
Magesx at 07/13/2007 12:46
>:[
eksMAN's Avatar
eksMAN at 07/13/2007 12:55
Kaz Harai on the phasing out of 60GB PS3s and making 80GB PS3 standard -
watch video
Zero Iscariot's Avatar
Zero Iscariot at 07/13/2007 12:59
eksMAN caught a Sony Lie™
jerrt's Avatar
jerrt at 07/13/2007 13:07
i seriously think that it is less lies and more miscommunication within the company. i do wish they had someone to control he leakiness a little better.
Zanch's Avatar
Zanch at 07/13/2007 13:34
Gotta love damage control.
onyucks's Avatar
onyucks at 07/13/2007 13:39
"He said that if they had lowered the price in Europe, that territory would have run out of their current inventory by the end of July."

I fell off my chair reading this, PS3s aren't selling, they are gathering dust on the shop shelves.

Not only we didn't get a price cut, $ony are trying to palm off tittles that no one will buy anymore once the 'big' games come out (GTA4, FFXIII, MSG4).

As for the free joypad, who will wont it when the new pad comes out that has rumble in it?

$ony can stick their console where the sun don't shine.
Topher Cantler's Avatar
Topher Cantler at 07/13/2007 13:58
Oh FFS.
Kalakaua's Avatar
Kalakaua at 07/13/2007 14:00
Since no one mentioned the headline yet. I loved it, gave me a good laugh.

I thought it was weird that a Sony Europe exec would comment on Sony America's plans. Now it's a wait and see. Aug 1st right? From what the Sony Euro guys said. 17 days till we possibly find out who's full of shit. I just want to see one of them punch the other.

Round 1... FIGHT!
diversionmary's Avatar
diversionmary at 07/13/2007 14:09
Sony needs a ministry of truth. This shit is just ridiculous, like a company run by the government.

Sony, get yourself a Reggie or Major Nelson and let them be the unified mouthpiece. Quit with this left hand/right hand bullshit.
Aequitas's Avatar
Aequitas at 07/13/2007 14:09
Do note the video eksMAN linked above. It's Kaz Hirai in an interview explicitly stating that they're only going to have one SKU moving forward, and that the 60GB is already out of production.
RICHARD BLOCKER's Avatar
RICHARD BLOCKER at 07/13/2007 14:14
Hey, If you're cheatin', you're trying!
Zero Iscariot's Avatar
Zero Iscariot at 07/13/2007 14:15
duly noted ;)
ZekeThePlumber's Avatar
ZekeThePlumber at 07/13/2007 14:17
Sony is the Bush administration of gaming consoles.
squallsan's Avatar
squallsan at 07/13/2007 14:20
http://www.deeko.com/news/?p=2894
0bshaky's Avatar
0bshaky at 07/13/2007 14:21
"you made Sony angry and you must now pay" *unzips*
SniperFodder's Avatar
SniperFodder at 07/13/2007 14:44
@squallsan

I guess its hard to believe any damage control from SCEA when Kaz Harai says himself, "when the 60 gb SKU is gone from retailers shelves, it's back to the $599 price point"
kawitchate's Avatar
kawitchate at 07/13/2007 14:56
ZekeThePlumber says:
07/13/2007 14:17
Sony is the Bush administration of gaming consoles.

lolz - nice
Tron Knotts's Avatar
Tron Knotts at 07/13/2007 16:49
Man, Sony is dumb.

I really have doubts that the PS4 will ever exist.
squallsan's Avatar
squallsan at 07/13/2007 16:57
They fucked themselves in ass pipe and HARD. I love their NO NO IT'S LIES, SAY WHAT NOW...OH OK YES ITS TRUE...HAHAHAHA
Jim's Avatar
Jim at 07/14/2007 11:54
Reeves is right - and Hirai confirmed what he said.

So it's 2 to 1 Sony execs that PS3 60GB version is gone by July/August and only the backcompat-crippled PS3 80GB with cheaper harddrive (for Sony) remains available in large quantities.

Oh sure, they'll have the signs up in shops that they offer PS3 60GB, but they just won't have them in stock... I can hear already the sales rep: "Why don't you take the 80GB version, it go more HDD and comes with a free game" (which you probably don't want but... hey!

I really really wanted to like Sony again... just won't happen.
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