Sony Australia have announced an astounding increase in popularity for the PlayStation 3. Based on information from retailers and NPD data, a 400% sales jump for the console happened soon after the price cut was announced at the Gamescom conference in Germany in late August. Michael Ephraim, Managing Director of Sony Computer Entertainment Australia said:
We're totally awesome, basically. At gamescom, the price cut reduced the cost of the PlayStation 3 in Australia by $50, taking the retail price down to AUD$349.95 for the 160GB console. While PS3 owners in other countries may think that price point seems high, just remember that the PS3 in Australia was priced at one thousand dollars on launch day. A thousand. Count 'em.
Playstation sales in Australia jump over 400% [MCV Pacific]
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7:00 AM on 07.24.2014