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Primary Wii gamer is male, under 25 photo

Wait, how is this right? We keep hearing how older people and girls are loving the Nintendo Wii and that damned bowling game that isn't really any fun at all. Oh, sorry. It seems that these non-traditional gamers are playing the Wii, but it's still the under-25 male that's spending the most time with his Wii.

GameDaily stuck the researchers at Frank N. Magid Associates on the task, and they found that the Wii gamer isn't as different from the norm as some were thinking. You don't get more traditional than a primary audience of 73% males, with 53% of them under the age of 25. 

According to this research, the secondary Wii gamer figures are a bit more balanced, with 55% being male and 45% being female, and age distribution being more even up to age 64.

Are you surprised that the Wii's primary gamer is a young male? I know we shouldn't be.

[Via GoNintendo]








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Dale North is Destructoid's Editor-In-Chief, a founding editor, and specialist in Japanese gaming. An accomplished musician, Dale was reporting from Japan during the earthquakes of 2011. Luckily, he got the fuck out alive and is home in America now with his wife and beloved corgi, Einstein. Dale is also a co-founder of Destructoid's sister anime site Japanator. Likes Corgis, Sega Saturn, PSP, iPhone, Photographic tools. Meet the rest of the team



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16 comments | showing # 1 to 16
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Mista Smegheneghan's Avatar - Comment posted on 08/20/2008 10:37
Mista Smegheneghan
wait, what?
WutDaHeckMan's Avatar - Comment posted on 08/20/2008 10:41
WutDaHeckMan
well if you think about it, people who played atari nes snes.

are now having kids and raising them with games.

so thats 2 new under 25 gamers, and 1 gamer over 25
CelicaCrazed's Avatar - Comment posted on 08/20/2008 10:53
CelicaCrazed
Shhh!! Burn this information or else someone may make a good game people want to play on the Wii!!
aborto thefetus's Avatar - Comment posted on 08/20/2008 10:53
aborto thefetus
That doesn't sound right at all.
Edge of Blade's Avatar - Comment posted on 08/20/2008 11:05
Edge of Blade
Right, but what about the distribution? Averages are the statistical tip of the iceberg.
drewwk's Avatar - Comment posted on 08/20/2008 11:07
drewwk
real question is how many people have turned theirs on in the last 6 months....
Mr Bas's Avatar - Comment posted on 08/20/2008 11:08
Mr Bas
In before.. oh, too late
skankerzero's Avatar - Comment posted on 08/20/2008 11:10
skankerzero
makes sense to me.

The Wii is a toy and the cheapest console out there.

so little kids and the poor college student will want it.
Demtor's Avatar - Comment posted on 08/20/2008 11:25
Demtor
I've stopped trying to figure out the Wii. It hurts my brain and I don't want my head to explod.
Zcdrike's Avatar - Comment posted on 08/20/2008 11:37
Zcdrike
Well, I'm 21. My friends who also own Wii's are between 18 and 22, so we're lumped in that category too. Frankly I see no purpose or meaning to this survey, hell surveys themselves are entirely meaningless unless you poll everybody in the nation since without it you're only grabbing a hundred random people and asking them what they think after which you multiply those results by another arbitrary number to get precisely bollocks.
TrailerParkJesus's Avatar - Comment posted on 08/20/2008 11:41
TrailerParkJesus
Maybe all those babies' and geezers' ages average out to 25.

Yeah, that's what's up.
Holyetheline's Avatar - Comment posted on 08/20/2008 11:44
Holyetheline
I'm 22... I own a Wii... But I don't play it much.
CypherVR's Avatar - Comment posted on 08/20/2008 12:40
CypherVR
I'm 25.
atastysammich's Avatar - Comment posted on 08/20/2008 13:10
atastysammich
Moments before the photo was taken...

"I got you!"
"Where?"
"A Final Smash!"
"Pretty sneaky, sis!" *dies a horrible death at the hands of Super Sonic*
mikeyed's Avatar - Comment posted on 08/20/2008 13:18
mikeyed
That looks like the moment me and my brothers got the SNES, minus two kids and the origianl Street Fighter 2.
GohanGVO's Avatar - Comment posted on 08/20/2008 20:49
GohanGVO
So, what is the breakdown compared to the PS3 and 360? ;)
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