Unfortunately, there's no details on what these hats actually look like. I can only imagine that they're not actually Nazi paraphernalia, but probably gas masks or something equally grungy. Valve's been tight-lipped about it so far, but hey, anything free is acceptable. Gving away those sweet pins from the last E3 would have also been a great pre-order incentive, but I digress.
Additionally, don't forget about the big reason to pre-order: the freakin' game beta for (BFG 2014) Doom. You can only get your ticket in if you pre-order Wolfenstein: The New Order for PC, PS4, or Xbox One, releasing May 20, 2014. I think hats (and awesome fake German tunes) are a good reason to take the plunge. Have I mentioned how much I love World War II-inspired shooters?
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destructoid's previous coverage: Wolfenstein: The New Order