GameStop has just announced that pre-ordering Madden NFL 10 for the Xbox 360 or PlayStation 3 will net its customers an exclusive demo of the title. The demo will features four five-minute quarters, with the Arizona Cardinals and Pittsburgh Steelers as the playable teams. Codes for the pre-order demo will hit stores by July 15, and the demo is slated to go live by the end of July.
Not surprisingly, Electronic Art’s Madden NFL is one of GameStop’s biggest seller, year after year. The pre-order hype for the games usually starts only months after the last edition is released, and usually involves streamers, employees wearing football jerseys, and mock in-store football fields. While the push usually results is high pre-order sales, over the past few years customers have come to grips with the fact that the retailer will get a bajillion copies of the game on launch day regardless. There’s just no immediacy.
With this pre-order offer, I have a feeling that’s about to change, and GameStop will see the biggest Madden NFL pre-orders they’ve seen in years. Prepare yourselves, GameStop employees -- it's going to be a hectic summer.
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Contest:
4:52 PM on 06.16.2009
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Agreed, its fuckin retarded.
How do you know they're going to buy the game? Maybe they'd like to try it out first before they decide. If only they had a demo to play... That's why it's stupid.
I think they're doing it because their not to confident in the game. So they only want to let the I'm not going to think before I buy crowd have it.
This really isn't about football or EA. I said "I really dislike when companies use demos as a preorder bonus" including all companies that do it.
A demo is a tool for me to see if I want to buy a game, not an extra treat I get for being an obedient customer.
Don't be a douche.