How about because Rock Band is totally doing the exact same thing they're doing? And probably better at that. I think that's a fight they'd want to avoid. Guitar Hero is a soft target.
Shit, Harmonix would probably just respond with a video of them doing the exact same thing to their own fake guitars just to promote their Fenders.
*name may or may not have been made up
Dumping your victims at a volcano - Check
Hydrogen Bombs around the volcano - Did the video cut out too early?
We were so close to seeing some extreme ownage of Thetan guitars by Lord Xenu!
also, way to pollute the planet rock stars.
it was pretty awesome, but i can imagine this causing some problems...
Because I would really like to high five them for this.
They probably didn't go against Harmonix because their public relation status is generally rock solid.
To the gaming public at large - Guitar Hero = Activision = soulless.
I know Harmonix has a mode for real guitars in rock band 3, but they still use the guitar peripheral, and since the video seems to be against guitar peripherals in general, i just assumed it was as Magnalon said and was simply a public relation or respect thing. I just thought it kind of shitty regardless
Cool stunt. 3-4 years too late.
Of course, I just mean the guitar gameplay, since it's clear that the drums will be inferior.
Shame this publicity stunt won't stop this game from selling like crap though.

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