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Payday 2 is profitable and it's not even out yet - Destructoid




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Payday 2  



Payday 2 is profitable and it's not even out yet


6:30 PM on 08.08.2013
PaydayPayday 2 is profitable and it's not even out yet photo



Despite the fact that it hasn't even launched yet, Payday 2 is profitable. The cooperative heist game, which is currently playable in beta, hits Steam on Tuesday. "Starbreeze today has once again demonstrated that our strategy to invest in our own brands is correct," said CEO Bo Andersson-Klint in a statement translated by Gamechup.

"We now look forward to royalties that can ensure the company's development of its own IP to come," he continued. "For Payday 2 to generate revenue to the company six days before release is, of course, very unusual for games of this size and strengthens the long-term vision of our strategy." From the sound of it, the success is entirely warranted.

Overkill Software also has a last-minute treat for owners of the original Payday: the sequel's beta should now be in your Steam library and will remain there until launch next week.

Payday 2 becomes profitable before launch, Covered by Pre-orders [Gamechup]








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timeline following:
Payday 2



5:00 PM on 12.02.2014
Payday doesn't have much to be thankful for in its Christmas carol

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9:00 AM on 10.22.2014
Keanu Reeves is playable in Payday 2

Later today you'll find a surprise waiting in Payday 2 -- Keanu Reeves. To promote Reeves' newest film, John Wick, Lionsgate has partnered up with Starbreeze to release a John Wick character as free DLC on Steam. He'll c...more



2:00 PM on 09.29.2014
Hotline Miami's masks are a great fit for Payday 2

Overkill Software has teamed up with Dennaton Games for Hotline Miami-themed DLC for Payday 2, which releases tomorrow on Steam for $6.99. Here's more info in the mean time. Besides the screenshot above, there's a mini websit...more



4:30 PM on 09.11.2014
Killer collaboration: Payday 2 is getting Hotline Miami DLC

Overkill Software and Dennaton Games are teaming up for Payday 2 DLC based on Hotline Miami. It's unclear what all is included here beyond a heist -- they can get away with offering the slimmest of details and we'll still be ...more



5:15 PM on 07.14.2014
Payday 2 director leaves Overkill Software

Payday 2 game director David Goldfarb, formerly of DICE, has left Overkill Software to start a studio of his own, reports Polygon. It's here he'll be able to escape big-team, AAA development at long last. "It doesn't matter w...more



4:30 PM on 07.07.2014
Payday 2 DLC adds more shotguns and monkey masks

Payday 2 has its seventh bit of DLC, the Gage Shotgun Pack. In it you'll find four masks, patterns, materials, melee weapons, and shotguns. Twelve achievements, too.  Call me old school, but I don't feel compelled to drop five bucks on a few new guns, patterns, masks, and melee weapons. Not when the existing ones work just fine. Adding new heists is one thing. This? Not a fan.more



12:00 PM on 06.27.2014
Payday 2's Big Bank is a throwback to the first game

Payday 2's heists are much shorter than the first game's or broken up into multi-day sections that allow for some reprieve. I've played levels in the first Payday with equally unskilled, low-level friends for close to an hour...more



1:15 PM on 06.12.2014
Overkill is bringing Payday 2 to PS4 and Xbox One

Payday 2: Crimewave Edition will appear on Xbox One and PlayStation 4 at some point, Overkill Software and publisher 505 Games announced today. Details for these ports of the co-op heist title were unusually sparse, although ...more



10:00 AM on 06.07.2014
Payday 2's Big Bank DLC features the game's largest heist yet

Payday 2's Big Bank downloadable content will hit Steam players on June 17 for $6.99. This is the game's largest heist to date. Players will be taking down the Benevolent Bank, dealing with better guards, rewards, and a brand...more



10:00 PM on 06.03.2014
Breaking Bad's Gus plays The Dentist in new Payday 2 DLC

When Payday 2's Big Bank Heist is available for download on June 17, there will be a new mission contact in the mix. While he may be fresh to Payday players, he's a well-known and calculated voice in the crime worl...more




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