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Pachter thinks Project Natal will cost $50 photo

While videogame analyst and chocolate avenger Michael Pachter was spreading his opinion-muck on the differences between Natal and the Sony Wiimote, he also predicted a price point for the new technology. Pachter reckons that Natal will be rather cheap, costing a mere $50.

"As for pricing, each has to keep the consumer's cost relatively low in order to achieve broad penetration," he explains. "I think that Natal will cost $50, as it only really involves a camera (a three-lensed camera, but a camera nonetheless).  The EyeWand, on the other hand, involves a camera and two controllers, so it may be slightly more expensive.  I would be surprised if the EyeWand retails for more than $100.  Neither impacts the other, as neither is intended to compete with the other.

"I think Natal will do better for two reasons:  first, it is likely to be lower cost because less hardware is involved; second, it is likely to be bundled with all new Xbox 360s, ensuring a broader penetration. Keep in mind that Microsoft has another price cut in its pocket, and that the company is not afraid to subsidize something if it deems it important.  I could see a $50 price cut next year, accompanied by an upgrade to the HDD to 250Gb and the inclusion of Natal.  Yes, I said a $249.99 Xbox 360 with a 250Gb hard drive and Natal included."

It would make sense for Natal to come cheap so that new customers could be encouraged, but will Microsoft listen to common sense more than common greed?


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50 comments | showing # 1 to 50

MkShiranui's Avatar - Comment posted on 10/15/2009 22:03
MkShiranui
What is with this guy today?
phantomile's Avatar - Comment posted on 10/15/2009 22:03
phantomile
Hell no.

The stupid little wi-fi dongle for the 360 is still priced at $100; there's no way Natal is going to cost any less than that.
TewDee's Avatar - Comment posted on 10/15/2009 22:05
TewDee
What phanto said. I will be pissed beyond pissed if Natal is cheaper than the damn WiFi dongle...
Doomsday Forte's Avatar - Comment posted on 10/15/2009 22:09
Doomsday Forte
Besides that, I can honestly see Microsoft losing a lot of money selling it for so cheap.

But I'll just say that it can't be done and be done with it.
mrandydixon's Avatar - Comment posted on 10/15/2009 22:15
mrandydixon
I'm just happy I finally got to hear Pachter say the words, "broader penetration". I've been waiting for that for years.
Genebeef's Avatar - Comment posted on 10/15/2009 22:16
Genebeef
michael pachter, off his rocker
pedrovay2003's Avatar - Comment posted on 10/15/2009 22:18
pedrovay2003
HAHAHAHA!

No.

There's no way Microsoft will charge that little for this.
Temple's Avatar - Comment posted on 10/15/2009 22:19
Temple
Wow, three Pachter stories in less then 2 hours. Jim, you managed to make one article from industrygamers into three articles on Destructoid. Its a gaming equivalent of alchemy.
GEMPadre036's Avatar - Comment posted on 10/15/2009 22:20
GEMPadre036
@mrandydixon
It's nice to know I'm not the only person who noticed that.
TeeHee, "broader penetration".
Shadowiii's Avatar - Comment posted on 10/15/2009 22:20
Shadowiii
Clearly he hasn't seen the price of the wi-fi ding-dongle. Or Live. Or the Xbox HDDs.
Yeah, it won't be $50. I'm betting on the solid $99.99 USD.
h5e5l5l5o5's Avatar - Comment posted on 10/15/2009 22:22
h5e5l5l5o5
Jesus christ. SHUT UP ABOUT THIS GUY!

Anyone can say this shit, ESPECIALLY when it comes to gaming. He said a wii price drop was coming for like three years. WTF? Of course it would happen...hes an idiot. Stop posting articles about him.
Monte's Avatar - Comment posted on 10/15/2009 22:26
Monte
This guy doesn't knw what he's smoking... has he ever bother to looked at how expensive a good camera can go? And i think "just a camera" is an understatement as their is likely gonna be some real damn good technology in there... The wand is rather simple, the camera just needs to recognize the movement Signal; don't need a high quality camera for that... Natal will actually need to recognize a person; it will have to be able to tell the difference between different body parts; the thing is supposed to have full body motion capture... The very fact that Natal DOESN'T use a wand means that a higher level of technology will be needed; and that leads to higher costs

Patcher apparently isn't even looking at the tech
h5e5l5l5o5's Avatar - Comment posted on 10/15/2009 22:27
h5e5l5l5o5
Exactly what my point was...anyone can say this shit. But for some reason, this pachter or whatever the hell his name is, is an idiot.

Why does destructiod have articles about him...?
D-Nez's Avatar - Comment posted on 10/15/2009 22:30
D-Nez
Didn't ms say the pricing will start high? If ms says high thinking at least $100 prolly more
bigduo209's Avatar - Comment posted on 10/15/2009 22:38
bigduo209
HAHAHAHA!!! Really?! A technologically advanced camera/motion detection device costing 50 bucks?! I'm sorry but no way in hell.

I'm sorry but I see this thing costing $100 to $150 when this come out, while a PS Eye and motion controller bundle might cost $60/$80 (the PS Eye alone is $30/$40).
bigduo209's Avatar - Comment posted on 10/15/2009 22:44
bigduo209
...and I could be wrong, I mean we all thought the new PSP was gonna cheaper or at least the same price, and boy were we wrong.
Fogo's Avatar - Comment posted on 10/15/2009 22:45
Fogo
ha, Patcher thinks that this will cost less than a retail game. I mean, as others have already stated, has he seen the cost of all the other peripherals and controllers go for on the system? I mean, this is the company that forced the 10 dollar price hikes on games just because they were "shiny" or some bulljunk like that.
ybfelix's Avatar - Comment posted on 10/15/2009 22:46
ybfelix
"EyeWand"?? Is that official?
ybfelix's Avatar - Comment posted on 10/15/2009 22:49
ybfelix
But MS nearly bet the future of XBOX360 on this. With Win7 coming out(and with good PR this time around) they can afford the initial loss of Natal anyway.
mrsatan's Avatar - Comment posted on 10/15/2009 22:49
mrsatan
Are you kidding me? Does he even know the price of the wifi adapter? No way in hell will it be less than 80 dollars.
bmart008's Avatar - Comment posted on 10/15/2009 22:53
bmart008
I'm sorry, usually Pachter has some half decent stuff, but he's pants on head retarded with this. "It will be cheaper because there is less hardware involved". ok, well Wii Fit shipped with a bathroom scale and cost over $100, And the way Microsoft nickel and dimes you it'll be 100 dollars for the camera, and another 30 for the plug into the 360, then another $* for the software. "Broader Penetration" eh? try marketing that to the Halo crowd that the 360 is sold to. The only "family games" they have on the system are viva pinata and the now bargin bin Banjo Kazooie nuts and bolts. A suped up Eyetoy isn't going to reinvent your console MS.
ration's Avatar - Comment posted on 10/15/2009 22:54
ration
videogame analysts control publishers.

me gusta! also, 'broader penetration'
ybfelix's Avatar - Comment posted on 10/15/2009 22:58
ybfelix
Sony said they loss like a hundred $ on every PS3(initially) and they survived, MS has even more money. It's down to MS's determination of pushing Natal
Crunshii's Avatar - Comment posted on 10/15/2009 23:00
Crunshii
na, I bet $99 and thats thinking CHEAP for MS.
Genebeef's Avatar - Comment posted on 10/15/2009 23:03
Genebeef
http://www.joystiq.com/2009/10/15/pachter-project-natal-will-cost-50-sphere-will-be-over-100/#comments

not only that, pachter thinks those playstation wands will be $100.
Magesx's Avatar - Comment posted on 10/15/2009 23:18
Magesx
AHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAH
andycadaver's Avatar - Comment posted on 10/15/2009 23:24
andycadaver
Oh, Michael. You don't know Microsoft like I know Microsoft. The Microsoft I know would never make anything cheap. They discount things during holidays, sure, and they make their base console available with a relatively cheaper price, but when something is small, especially when it comes to DLC or peripherals, it is never cheap or discounted on the singular level.
unacomn's Avatar - Comment posted on 10/15/2009 23:26
unacomn
Common sense? Microsoft? Sir, please, you speak as if you didn't know the fellows.
Electro Lemon's Avatar - Comment posted on 10/15/2009 23:44
Electro Lemon
MICHAEL PACHTER IS SURFER GIRL
dj-anon's Avatar - Comment posted on 10/15/2009 23:57
dj-anon
I think Natal includes voice recognition, so it is not only a camera. Anyway, stop posting BS from this guy.
Xzyliac's Avatar - Comment posted on 10/16/2009 00:03
Xzyliac
That header makes me tired.
ArrestedDeveloper's Avatar - Comment posted on 10/16/2009 00:25
ArrestedDeveloper
@Everyone bringing up the wi-fi dongle

The difference between Natal and wi-fi is wi-fi isn't a system seller for the casual. Pachter is right on with the point that Microsoft is going to push for broad/quick penetration (teehee), and I believe they be would be willing to sell it at such a low cost to promote what could be a game changer for the industry.
Electrium's Avatar - Comment posted on 10/16/2009 00:32
Electrium
I would be absolutely shocked if Natal costs $50.

Pachter says some pretty funny things. Everything I think will be horrible he thinks will be nice, and everything I think will be nice he thinks will be horrible.
shinigamiDude's Avatar - Comment posted on 10/16/2009 00:35
shinigamiDude
I was hoping it'd be like $150 or $200 for uper special elite edition???
scythecam's Avatar - Comment posted on 10/16/2009 02:38
scythecam
Maybe if it crashes and burns it'll be 50 bucks, but no way at launch
Nogarda's Avatar - Comment posted on 10/16/2009 02:38
Nogarda
Ah good old pachter he's like the bonus rounds mascot :) I so hope hes right about the $/£50 price point, because that will mean a massive amount of people will buy it, loads will bitch about it post purchase it's inevitable but the point is if anything great does come [exspect fable 3 to be about best game to use it] then people might like it :)
Tarvu's Avatar - Comment posted on 10/16/2009 02:43
Tarvu
The only reason I would get it should it be in an easy price range would be if the hardware was useful elsewhere, ie can I plug it in a PC and tool around with it.
ZombiePlatypus's Avatar - Comment posted on 10/16/2009 02:49
ZombiePlatypus
My guess has been ninety-nine bucks the whole time, I just seriously doubt MS would put it out for as low as fifty.
stalydan's Avatar - Comment posted on 10/16/2009 03:14
stalydan
Wait a minute... who is making this again? Oh yeah M$! This is a company that still charges people to go online and won't give you a WiFi adaptor built in or included. They won't sell Natal with later 360 versions, it might be in a bundle at Gamestop but it sure as hell won't be standard with the 360. And $50!?!? Since when did Microsoft grow morals? This is gonna cost around $100 and will hopefully have a game included with it, but then again, M$ love money.
kingtobo's Avatar - Comment posted on 10/16/2009 05:37
kingtobo
Pachter is out of his fucking mind.
Dangsterr's Avatar - Comment posted on 10/16/2009 05:54
Dangsterr
The wifi dongle still costs 100 dollars, so why would natal cost 50?!

It's microsoft they'll sell it for 150 dollars.
Professor Pew's Avatar - Comment posted on 10/16/2009 06:28
Professor Pew
MS even said they were gonna start selling it for a high price first and then slowly drop the price to adjust to the market. Jeez!
Retrofraction's Avatar - Comment posted on 10/16/2009 07:40
Retrofraction
"a three-lensed camera, but a camera nonetheless"

yeah at NAB aka National Broadcasting Convention in Los Vegas I went to last year, they had shop on display showing off special Lenses for video cameras, they had just made an Affordable version I asked that lady how much it was and she said "our Affordable lenses is $21,000"

I also thought the pig deal about natal was that it had a processor built into it so it would not bogle down the 360 frame rate.
Your Moms Hot Lover's Avatar - Comment posted on 10/16/2009 09:49
Your Moms Hot Lover
they want Natal to sell systems to casual gamers. Therefore it will be rapingly expensive to buy on it's own, but bundled in for free with new systems. I think this for two reasons 1) it will make the value of the free bundled in deal seem much higher. 2) it will reap as much cash as possible from the foolish gadget crazy 360 owners who will pay the price.

Personally, I wouldn't mind checking it out, but I'll wait for a game that uses it and blows everyone away.

As for the wand: HAHHAHHAHHAHA! It's SONY. You don't need to say any more right there to prove that the price will be $100 higher than even pessimists expect.
PEICanada7's Avatar - Comment posted on 10/16/2009 10:05
PEICanada7
Well all I have to say is. It better be under $100, or I'm not buying it. I'm sick of Microsoft charing us up the ass, for all their overpriced peripherals!
the guy with the hat's Avatar - Comment posted on 10/16/2009 11:49
the guy with the hat
@PEICanada WTF? apart from the live camera this is the first peripheral with a microsoft badge on it. I don't think it will be this cheap it may not use extra controllers but it does use more expensive software
Lipscomba's Avatar - Comment posted on 10/16/2009 19:07
Lipscomba
$50?.... good luck with that!
matrixdude171's Avatar - Comment posted on 10/17/2009 20:39
matrixdude171
Sure, and Microsoft would want to make less money milking us why? After all, if it costs $100 for that stupid wireless adaptor, what could possibly make you think they'd charge you less then that?
ParticleSt0rm's Avatar - Comment posted on 11/13/2009 00:08
ParticleSt0rm
I suspect it will cost closer to £50-60 than $50. Patcher is about right though in my opinion, MS will sell it below cost to get the thing out there and into peoples homes. They are going to need it to catch on next year as I suspect the PS3 will creep ahead graphically and be on par with Live's online services.

@monte Body recognition (and voice recognition) will be done by software not by the lens in the camera. Unless it actually has a processor inside it to interpret the signals it is pretty simple hardware, it's just a new combination of relatively cheap to manufacture components and some pretty clever software. In a way I hope it does have its own processor and costs a little more as the games wont have to take the performance hit.
ParticleSt0rm's Avatar - Comment posted on 11/13/2009 06:55
ParticleSt0rm
btw how come this page is no longer linked to from the main pages?
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