Quantcast
Nintendo plans to develop new consoles for emerging markets - Destructoid

DestructoidJapanatorTomopopFlixist




Nintendo plans to develop new consoles for emerging markets photo
Nintendo plans to develop new consoles for emerging markets

7:00 AM on 05.08.2014

Product must be 'made form scratch'


Nintendo boss Satoru Iwata told Bloomberg that they plan to develop new game consoles for emerging markets. Instead of discounting existing Nintendo systems, they will "make new things, with a new thinking." 

Iwata told Bloomberg in an interview, "The product and price balance must be made from scratch."

First stop? Probably China. The country just lifted a 13-year ban on game consoles, and Nintendo said that they're already looking into options for that market. New Mario NFC toys are also part of their plan for expansion.

These moves could dig Nintendo out of the hole they're in.

Even with all of this, Iwata is still resisting the move to smartphones. 

"Our games such as Mario and Zelda are designed for our game machines so if we transfer them into smartphones as they are, customers won’t be satisfied," said Iwata. "If customers aren’t satisfied with the experience, it will decrease the value of our content."

Nintendo to Sell New Consoles for Emerging Markets [Bloomberg]






Comments not appearing? Anti-virus apps like Avast or some browser extensions can cause this.
Easy fix: Add   [*].disqus.com   to your software's white list. Tada! Happy comments time again.

Did you know? You can now get daily or weekly email notifications when humans reply to your comments.







Win your choice of console from Destructoid! in Destructoid's Hangs on LockerDome

China

4:00 PM on 07.15.2014
Chinese couple sells their kids to fund gaming habit

A young, unwed couple in China is currently in jail for selling their two children. The first child was sold to traffickers from Fujian. When they sold the second, the baby's paternal grandfather turned the couple in.  I...more



6:30 PM on 07.08.2014
China really likes Guild Wars 2

Guild Wars 2's Chinese publisher had the MMO at 760,000 players on launch day. Two months later, it's reporting 3.8 million Chinese players. Guild Wars 2's first year sales, before the Chinese launch, were at 3.5 million, so total sales are at least over 7 million.  Not bad, not bad.  [Via NeoGAF]more



1:00 AM on 07.06.2014
Scalpers force Oculus to suspend Rift orders in China

Everybody wants to get their hands on the headset that's on the cutting edge of virtual reality. One of the basics of economics is that when demand is high but supply is low, price gets driven up. Oculus VR won't necessarily ...more



View all China






Back to Top




All content is yours to recycle through our Creative Commons License permitting non-commercial sharing requiring attribution. Our communities are obsessed with videoGames, movies, anime, and toys.

Living the dream since March 16, 2006

Advertising on destructoid is available: Please contact them to learn more