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Nintendo lying about third party dominance? Microsoft would argue so photo

Last week we posted a story where Nintendo refuted claims that its third party games weren't selling by producing a colorful little chart that was apparent proof of its dominance in software sales. Microsoft, however, has some fancy figures of its own which fly in the face of Nintendo's claims.

Here are the sparkling NPD figures, as taken from Microsoft:

  • Total third party sales for the Xbox 360 since launch is currently 67,929,999 units, followed by the Wii at 33,394,311 units and the PlayStation 3 at 19,976,325 units.
  • Third party sales for the Xbox 360 since the launch of the Wii and PS3 is 54,065,728 units, still almost double the Wii's 33,394,311 units.
  • If you take the total number of units sold and divide that by the number of titles released since November 2006, the Xbox 360 and the PS3 are selling more units per title on average than the Wii. This puts the Xbox 360 at 217,252 units per title, the PS3 at 156,065 units and the Wii at 132,517 units.

MS' David Dennis went as far as to say: "No matter how you slice it, the Wii third party game story is not a pretty one." Certainly a far cry from Nintendo's claims that its third parties were selling "better than our competitors." If these figures are to be believed, then that's just a blatant falsehood. 

Let's face it, PR departments are going to dredge up whatever facts and figures they can to portray their companies as the victors, so we can't be sure of the truth either way. I'm certainly more inclined to believe solid figures over a colorful little graph though. That's just me.








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35 comments | showing # 1 to 35
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nintendoll's Avatar - Comment posted on 08/11/2008 10:41
nintendoll
Maybe because Wii 3rd party titles are bought by casual gamers, who only buy 1 title a month. Not every casual gamer will buy the same game.

However, for good third party titles EVERY real gamer will go out and buy a copy of the same game.
TurboSpaz's Avatar - Comment posted on 08/11/2008 10:41
TurboSpaz
I was more surprised to read that the Xbox 360 is at 67,929,999 units while the PS3 is at 19,976,325 unit 0.o
JamnOnTheOne's Avatar - Comment posted on 08/11/2008 10:51
JamnOnTheOne
I would think this would be a very easy set of numbers to come up with by making some fairly gross calculations off of NPD figures.
Maurice Tan's Avatar - Comment posted on 08/11/2008 10:52
Maurice Tan
I heard a story about two 30's people who never played games before and love the Wii. I then stabbed a furry with my replica Zhang He claw and threw up.
mistic's Avatar - Comment posted on 08/11/2008 10:57
mistic
guess nintendo need to play some more DS, like "math play" or so...
KamikazeTutor's Avatar - Comment posted on 08/11/2008 10:58
KamikazeTutor
How could Nintendo's claim even be truth when they vigorously shat on the third party developers at the E3's conference?
Face's Avatar - Comment posted on 08/11/2008 11:00
Face
Ninteno may be comparing the consoles at the same point in their life cycle. Which would mean the first year and a half of the 360. Which makes more sense to me. Then again they could just be lying through their gold-plated teeth.
MechaMonkey's Avatar - Comment posted on 08/11/2008 11:01
MechaMonkey
I'm gonna believe the impressive-looking numbers as opposed to the fifth grade science project graph. Sorry Nintendo.
PEICanada7's Avatar - Comment posted on 08/11/2008 11:01
PEICanada7
"Total third party sales for the Xbox 360 since launch is currently 67,929,999"

Wasn't Nintendo's point that the NPD numbers they had were for the first 18 months of each consoles life, and wasn't life to date? So Microsoft added on the extra year they had seem to be more lying, and deceptive doesn't it?

Mircosoft is comparing 3 year on the market to Sony, and Nintendo's two years on the market so of course they will have a massive lead in software sales. They can't say the same for hardware sale anymore, but at least they can still cling to the software sales for now.
famousringo's Avatar - Comment posted on 08/11/2008 11:06
famousringo
Both Nintendo's chart and Microsoft's figures are from NPD data. There are no lies here, only spin. Engage some critical thinking, please.

Nintendo's chart looked at the first 19 months of 3rd party sales after each console's launch. The Wii wins because of record pace at which the Wii userbase has grown.

MS's figures look at 3rd party sales over the course of the whole generation. 360 wins because it's had an extra year on the market. It also wins in the "Since the Wii has been out" category, because it got to start that period with a sizable userbase while Wii started with zero. And finally, it's damn good that it wins in the units per title category, since the typical 360 title costs at least twice as much to bring to market as the typical Wii title.

Nobody is lying here. They're just taking the figures which make them look better and ignoring the complexity of the situation.
B-Radicate's Avatar - Comment posted on 08/11/2008 11:14
B-Radicate
Score one for Microsoft AND Sony.
KMCC's Avatar - Comment posted on 08/11/2008 11:22
KMCC
Really, who cares? I'm not seeing any money from their sales, only losing it. This is akin to Sports Team A won more games than Sports Team B.

I'm usually just interested in the interesting games.
Jon2309's Avatar - Comment posted on 08/11/2008 11:31
Jon2309
You know, I never thought I'd say this, but I honestly trust M$'s figures more.

Forgive me while I cry in a corner.
error2k2's Avatar - Comment posted on 08/11/2008 11:32
error2k2
Nintendo counted the first 18 months of each console.

Microsoft is counting the TOTAL amount (360 being out a year before the Wii and PS3). Some games for the 360 came out for the PS2 and GC, it was that early.

So they are both right.
stevesan's Avatar - Comment posted on 08/11/2008 11:50
stevesan
Prediction: The Wii _focus_ is a trend. It will subside eventually and become half of Nintendo's business instead of most of it. Right now, Nintendo can ride on it because it's new, but soon they will realize that the boom is unsustainable (although not completely bogus either), and they'll need third parties and the hardcore fan base to sustain their business.

The Wii shortage is on purpose. Nintendo knows that if they blow their load now, profits will nose dive in future quarters. With the shortage, the buzz and initial excitement can be stretched out over a period of years (not to mention the buzz created just by the shortage itself). But it will end eventually, and when it does, a smart Nintendo will come back swinging with hardcore games again.
DinnertimeNinja's Avatar - Comment posted on 08/11/2008 11:52
DinnertimeNinja
The units per title average here seems to be the only completely straight forward and valid figure on display figure on display (though MS' extra year COULD lead to more per-unit sales).

Fact of the matter is, the Wii has 10 million more consoles out there than the 360 and it's per unit sales are still paltry in comparison.

Hell, even WORTHY 3rd party games on the Wii (and there aren't many) don't sell well. Just look at No More Heros, Blast Works, and Boom Blox. Low sales all around.
aaronf's Avatar - Comment posted on 08/11/2008 11:57
aaronf
While the Wii does seem to cater to the casual gamer, the hard core gamer can also have fun with the system. I consider myself somewhat of a hard core gamer, and I spent a lot of time with my Wii. I think the problem here is basically neglect by 3rd party publishers. The Wii ports of most games are horrible. Upcoming games like the Conduit and Rock Band 2 (and GH4:WT) will definitely stem the tide since they will be fully featured and not half-assed ports. When my wife and I make our weekly trip to Target, I see a lot more people by the Wii case than the Xbox 3shitty or the PS3.
TrailerParkJesus's Avatar - Comment posted on 08/11/2008 11:57
TrailerParkJesus
It's weird, the first story talks about Nintendo saying their third party titles sold more than the other two, but it was accompanied by a chart that accounted for both first and third party titles combined for the first 19 months of each console. They talk about one thing but include a chart for something else. Baaaaaad Nintendo.
DonWii's Avatar - Comment posted on 08/11/2008 12:00
DonWii
Duh. Microsoft has sold more third party games because the 360 has been around for an extra year.

Nintendo's chart shows that, during the first 20 months, the Wii sold more third party titles.

Both are right.
BenHaskett's Avatar - Comment posted on 08/11/2008 12:12
BenHaskett
didn't that chart say both 1st and 3rd party?
famousringo's Avatar - Comment posted on 08/11/2008 12:25
famousringo
You're right, luzer7072. Jim linked the wrong chart from Nintendo. The correct one is here:

http://www.joystiq.com/2008/08/09/nintendo-releases-third-party-sales-chart-npd-clarifies-some-de/
BattyAdroit's Avatar - Comment posted on 08/11/2008 12:34
BattyAdroit
That graph wasn't very colorful.
ArrestedDeveloper's Avatar - Comment posted on 08/11/2008 12:38
ArrestedDeveloper
Reggie's full of shit.
Edge of Blade's Avatar - Comment posted on 08/11/2008 12:49
Edge of Blade
Bah on you and your "numbers". Mommy-moto is watching so I have to impress her by making me look good. She will believe my statistics if I give her puppy-dog eyes.
Jim Sterling's Avatar - Comment posted on 08/11/2008 13:00
Jim Sterling
You guys are right, the unclarified chart got in there. Fixorzed like a ninja.
Vader582's Avatar - Comment posted on 08/11/2008 13:03
Vader582
I heard a story about two tween's people who never played games before and love the Wii and Hannah Montana. I then stabbed a soccer mom with my replica lightsaber and threw up
RWarrior1CO's Avatar - Comment posted on 08/11/2008 13:08
RWarrior1CO
After glancing at the third party choices available for the Wii, I'd certainly believe they aren't selling as well as the stuff for the other consoles.
Sqrl's Avatar - Comment posted on 08/11/2008 13:12
Sqrl
The point of the Nintendo graph is that they are outpacing the 360's software sales in the US from launch, it's a valid point because if MS thinks the Wii is doing poorly with 3rd parties right now then they also think they were doing absolutely terrible at the same point in the 360's life cycle.
Sharpless's Avatar - Comment posted on 08/11/2008 13:23
Sharpless
@DonWii
Nope, reread the article. SINCE THE LAUNCH OF THE WII AND PS3, Microsoft has still sold way more third-party titles. The headstart means nothing, in this case.
PEICanada7's Avatar - Comment posted on 08/11/2008 13:34
PEICanada7
"Nope, reread the article. SINCE THE LAUNCH OF THE WII AND PS3, Microsoft has still sold way more third-party titles. The headstart means nothing, in this case."

Ah yeah it does mean something because its Microsoft 2nd, and 3rd year in the market place. How can you compare the 2nd year of a consoles life to ones that literally just come out, and expect it to be fair?

The Wii didn't have 30 million units sold from day one it had to go from 0 just like Microsoft did. So comparing Sony, and Nintendo's year 1 to Microsoft year 2 is like comparing apples to oranges. Its just Microsoft working the numbers in they're favor.
Sqrl's Avatar - Comment posted on 08/11/2008 14:24
Sqrl
@Sharpless,

In a date for date comparisons from the launch of the Wii/PS3 you are correct, but DonWii (and Nintendo's graph) are clearly referring to a life cycle comparison (ie the same point in the console's life). So if MS thinks "No matter how you slice it, the Wii third party game story is not a pretty one." Then they are also saying they think at the same point in the 360's life it was doing even worse.

Nobody was saying the 360 had terrible 3rd party support in May of '07 so its pretty clear that this is just PR spin.
notdryad's Avatar - Comment posted on 08/11/2008 14:44
notdryad
Nintendo - We're proud of our shitty ass shovelware third party titles that sell well when good games like No More Heroes, Boom Blox, and Blast Works sell like shit.
Kyousuke Nanbu's Avatar - Comment posted on 08/11/2008 15:48
Kyousuke Nanbu
Wait a second.
Nintendo has 3rd party stuff?

AND IT SELLS?!

Mind=blown.

Funny you mention Blast Works dryad, that game sold SO BAD, I mean like 6,000 copies in a month, its like 10 bucks now. :(
GohanGVO's Avatar - Comment posted on 08/11/2008 20:00
GohanGVO
'Boom Blox,' on the other hand, has sold over 450,000 ...

'No More Heroes' sold well relative to Suda's other games, but nowhere near the Million Seller Metric of Success that is often used.

'Blast Works' ... yikes at what Kyousuke said.
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