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Nielsen: PS3 owners buy the most movie licensed games photo

Furthering my oft-debated theory/fact that PS3 fanboys are the worst, Nielsen has provided some stunning evidence, data that shows PS3 owners buy more crappy movie games than anybody else. For encouraging awful movie tie-ins, there is no doubt that PS3 fanboys have ruined gaming for everybody

"We find that households purchasing a movie-based game spend a larger proportion of their console video game expenditures on PlayStation platforms than the average video game buying households. PlayStation 3 in particular over indexes the most for this group," states Nielsen. "In terms of retail outlets, these consumers are slightly more likely to purchase a videogame at a videogame specialty store when compared to the average game buying household."

Damning evidence indeed, I think you'll find. From this staggering, insurmountable, irredeemable data, I think we can directly blame all PS3 fanboys for the existence of James Cameron's Avatar: The Game. For shame, you terrible, terrible people. For shame.


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62 comments | showing # 1 to 50
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flabzilla's Avatar - Comment posted on 12/17/2009 17:06
flabzilla
Trying to remember the last movie licensed game I bought, I think it was Tomorrow Never Dies on PS1. It was pretty shitty.
Face's Avatar - Comment posted on 12/17/2009 17:08
Face
Interesting. I would have assumed it was the Wii.
Jon B's Avatar - Comment posted on 12/17/2009 17:08
Jon B
I call 10 comments before someone takes this literally as BIAS, starting NOW!

Also, I'm suprised. I would have thought it would be the Wii audience considering they'll buy fucking anything with a fancy box.
BalloonFighter's Avatar - Comment posted on 12/17/2009 17:10
BalloonFighter
Well yah, Sony fanboys will play anything on their magical box. Its the best, didn't you hear? This is funny though, considering how the PS3 crowd always talks about the crap on the other systems. Oh my god!!! "Cloudy With a Chance of Meatballs the Game"? Saaweeet
Jonathan Holmes's Avatar - Comment posted on 12/17/2009 17:11
Jonathan Holmes
Makes sense to me, considering that most of the non-game journalists that I know who own a PS3 use it as a DVD player first, and a game console second (if at all).
gbarcalow's Avatar - Comment posted on 12/17/2009 17:13
gbarcalow
The general rule of thumb is, if the game is based on a movie skip it, the same can be said of movies based on games.
KwikPwn's Avatar - Comment posted on 12/17/2009 17:15
KwikPwn
Not surprising, didn't Sony pictures make Brokeback Mountain?
I think the new motion controller is for the game adaptation.
Syn's Avatar - Comment posted on 12/17/2009 17:19
Syn
LMAO@ #Halt, Criminal Scum!

Damn, I would like to own a PS3...and this is insulting to me. I thought all those fools had Wiis. You know how long it took me to teach my sister that games based on movies are epic suck? God dammit!
KingSigy's Avatar - Comment posted on 12/17/2009 17:19
KingSigy
I honestly think I stopped at Battle for Middle Earth II, but I'm not sure. I haven't purchased one in a long time, but I unfortunately played the Terminator one over the summer.
Bigmoose85's Avatar - Comment posted on 12/17/2009 17:22
Bigmoose85
BIAS
mrplow8's Avatar - Comment posted on 12/17/2009 17:24
mrplow8
That's because PS3 goes months at a time without having any good games to play. When there's absolutely nothing else to play, suddenly that Fantastic 4 game doesn't look so bad.
BalloonFighter's Avatar - Comment posted on 12/17/2009 17:27
BalloonFighter
I used to be a huge Sony basher, but then I realized I had no qualms with Sony, it was the fanboys all along. How they act like they are such experts in gaming ,business, game development , taste , etc.Thats why I like this. If PS3 owners are the ones buying the most movie tie in games, and the PS3 is in last place, a good chunk of those fanboys must be buying those games. Which all true gamers know, you shouldn't touch a movie game with a ten foot pole. I've found the chink in the armor.
Nitex's Avatar - Comment posted on 12/17/2009 17:28
Nitex
I love how stupid everyone here is. It makes me feel... not so stupid. It's like we're all one big happy family of idiots. Satan bless Destructoid.
Steve Vice's Avatar - Comment posted on 12/17/2009 17:31
Steve Vice
Well, of course let not take old Jim seriously, but the fact that these articles is what makes the anti-sony people come popping out through every crack thinking someone is actually bashing the PS3, and start spouting out the same generic bullshit they always do, those people are just as bad as the people taking Jim too seriously, or seriously at all.

Anyho, news didnīt really tickle my funnybone, and just to add: Wasn`t me
Themightylebeau2009's Avatar - Comment posted on 12/17/2009 17:34
Themightylebeau2009
Bit harsh Mrplow8?

I would of put money on the Wii being the holder of this dubious honor. Im thinking EA here with its Harry Potter sims and Disney with its big movie tie-ins, and by Disney, I of course mean Pixar.
Kalmah's Avatar - Comment posted on 12/17/2009 17:36
Kalmah
@mrplow8: I don't think I've gone a day without having something damn good to play, regardless of whether it is exclusive or not. Are you sure you are not talking about the Wii?

Regardless, fucking PS3 fanboys (excluding myself cause I don't ever purchase any licensed shit... besides Batman:AA) ruining gaming and encouraging the development of shitty licensed games like Avatar!

But seriously, I agree with Face, my first initial reaction would have been to pinpoint the Wii for selling most licensed games mainly due to the demographic age and lack of 'core' games. My mind is blown, quite honestly.
mrandydixon's Avatar - Comment posted on 12/17/2009 17:37
mrandydixon
Confirmed: The PS3's cell processor makes even movie-based games better.
BalloonFighter's Avatar - Comment posted on 12/17/2009 17:44
BalloonFighter
Last for me was Spiderman on the Gamecube. Not a terrible game but it was then that I realized , whats the point. I want to watch movies and play games, not both at once. The movie will always beat the game version and vice versa. Just like how the book is always better than the movie.Also, licensed is different than tie-in. Licensed properties can make good games because there isn't a movie release date to meet and are usually original stories.
koehler83's Avatar - Comment posted on 12/17/2009 17:49
koehler83
None here. Can't blame me for Prince of Persia. You can hold me responsible for the Uncharted movie though.
BattyAdroit's Avatar - Comment posted on 12/17/2009 17:52
BattyAdroit
Sadly, I'm done with Sterling. Every single article he writes is saturated with negativity. There's literally nothing else in his repertoire. All of his humor is negative. His opinions are negative. Negative, negative, negative.

I'm not asking for rainbows and unicorns here; I just find logging into Destructoid to be laborious lately, considering he's the most prolific writer on the site.

Honestly, do any of you guys really find this article funny?
stalydan's Avatar - Comment posted on 12/17/2009 17:53
stalydan
I thought it would have been Wii that bought the most of these pieces of shame on gaming like many others. I think the last movie tie in game I bought was Spiderman 2 on PS2. If it wasn't the last movie tie in game I bought must have been so bad that I removed all evidence of me buying it from my house and my brain. Thinking about it, that could be any movie tie in game...
Rinsako's Avatar - Comment posted on 12/17/2009 17:54
Rinsako
Trolling then expecting trolling responses is not witty.

Also, failing to understand statistics and using too-often used words not apparent in the source article smirks of poor journalistic integrity. Then again, this is a website, and if I approach this article as the random ramblings of an non-journalist looking to stir the plot it all makes sense.
Rinsako's Avatar - Comment posted on 12/17/2009 17:55
Rinsako
@ BattyAdroit

Bait will catch more fish than positivity will.
Adonai's Avatar - Comment posted on 12/17/2009 17:59
Adonai
Has there ever been a game directly based on a movie which was worth playing? Not referring to spin-offs (ie X-Wing, Lego games, AvP).
Mockingbird's Avatar - Comment posted on 12/17/2009 18:00
Mockingbird
In before Sexualchocolate.
ace of knaves's Avatar - Comment posted on 12/17/2009 18:11
ace of knaves
@Adonai
Chronicles of Riddick, off the top of my head. But yeah, they're all shit.

And what the hell? I would have put money on it being the Wii.
hpv's Avatar - Comment posted on 12/17/2009 18:24
hpv
I'm curious why they're so ambiguous about the console the movie games were purchased for, though maybe that's just not what they were trying to show so they left the data out. But the wording, even in the original Nielsen blog article, can't be taken to mean that the games were purchased for a PS3 from the data they show.

It could just as well be Dad buying Little Johnny "Cars Race-O-Rama" for the Wii or 360.

But it's really irrelevant since PS3 owners skew older and thus are more likely to have children 6-12 (the "sweet spot" for movie tie-ins according to the article) as well as more likely to be "affluent" (another group that over-indexed for movie games in the article).
Themightylebeau2009's Avatar - Comment posted on 12/17/2009 18:29
Themightylebeau2009
Adonai - you got me there... I was going to say Chronicles of Riddick but thats not a movie tie in as such either lol

So no, I dont think there is.......unless you count Robocop or Batman on the Amiga.

Ocean, the tie in kings of the 80's, ahhh nostalgia.

I do find this funny, I dont see whats 'negative' about it either. If it was the Wii that sold the most this would be full of "I KNEW IT ALL ALONG" style comments, but its not, folks need to lighten up a bit.
Rinsako's Avatar - Comment posted on 12/17/2009 18:41
Rinsako
@ace of knaves

As any basic statistics class will tell you, correlation does not neccessarily mean causation. As this Jim's article has so clearly decided to ignore, is the real meat of the Nielsen data analysis.

First lets begin with a direct quote for analysis from the NielsenWire article:
"Most notably from a demographic standpoint, households that purchased a movie-based video game skewed strongly towards families with kids, even when compared to the average video game buying household. In particular, households with kids ages 6-12 represent the “sweet spot” for these products by over indexing the highest for having made a movie-based video game purchase. Movie-game buying households also tend to be more affluent, with incomes of $70K or higher. And non-Caucasian households, particularly Hispanic and Asian, over indexed the most among ethnicities for movie-game purchases compared to average video game buying households."

-So we know from basic standpoint that Movie-game purchases come from households with higher average income.

So far this tells us, in a sense, that households with more disposable income and CHILDREN age 6-12 make these purchases. As an aside, I highly doubt children in the range 6-12 represent a majority of the rapant fanboyism Jim states to hate, but as I previously stated, correlation does not equal to causation, so let's assume that his thesis of why he hates ps3 fanboyism still stands.

Okay, the next paragraph for analysis now:
Examining the total amount spent on all video game software over the past two years revealed that the households purchasing a movie-based video game are heavy consumers of video games in general. In fact, those households spent nearly twice as much (index of 183) on the video game category overall than the average video game buying households.
-So now we know people who purchase movie video games, purchase a large amount of video games in general.

Nothing new here. Just common sense that people with more disposable income will inherently tend to purchase more products.

Okay, next paragraph for analysis:
When looking closer at the platform preference of these households, we find that households purchasing a movie-based game spend a larger proportion of their console video game expenditures on PlayStation platforms than the average video game buying households. PlayStation 3 in particular over indexes the most for this group. In terms of retail outlets, these consumers are slightly more likely to purchase a video game at a video game specialty store when compared to the average game buying household.
-What this says, in a roundabout way, is that households that purchase movie-based games are more likely to spend a larger proportion of their overall expenditure on the Playstation platform.
-This can be attributed to several 3rd source reasons such as console preference to price bias. As any basic marketing class will teach you, more affluent consumers will tend to attribute quality directly to price. Seeing as how Sony products, by nature, are overpriced, a basic consumer may possible attribute higher quality to these products and when given a preference may prefer purchasing for this platform.

All in all, this paragraph helps to establish this idea that "Sony Fanboys" are the primary supporters (financially through consumerism) of movie based videogames.

The final set of paragraphs offers possible rationale behind this data:
It stands to reason that households which purchase a movie-based video game would be avid consumers of DVDs in addition to video games, and the data examined suggests this theory holds true.

Two-thirds (67%) of all US households purchased a DVD in the past two years. While this proportion increases to 84.6% among all households that bought a video game during that same time period, the penetration of DVD purchasing is higher still among households that bought a movie-based video game at more than 9-in-10 (91.7%).

And not only are these households more likely to purchase DVDs, but on average they spend more on the overall DVD category per household as well. Households that purchased a movie-based video game spend nearly twice as much on the DVD category as the average DVD buying household.

So what does this final set of paragraphs state? Strong correlation between DVD purchases and Movie-themed game purchases. They provide very few raw statistics, typical nielsen fashion, and preform relatively poor statistical analysis, however, they do provide a pretty clear picture that.

1. Higher income families tend to purchase movie themed video games.
2. Householdds with Children age 6-12 tend to purchase movie themed video games
3. DVD purchase strongly correlate with the purchase of movie themed video games.
4. As a platform, the preference for Movie-themed video games appears to be the PS3 by an index factor of 16.

Let's provide a set of known facts:
Sony products cost the most
Microsoft products cost slightly less
Nintendo products cost the least

Sony has the most movie playing functionality (BD Region 1, DVD NTSC, Netflix)
Microsoft has the fairly good movie playing functionality (DVD NTSC and Netflix)
Nintendo has the weakest movie playing functionality (?)

ergo, Sony products will most likely be purchase by families with 1) Higher Income and 2) Prefer Movie functionality.

Thus fulfilling 2 of the 3 conditions of the observations of the dataset.

Let's stretch this further by stating a statistic that is not used in this study which is the proportion of households that own multiple consoles.

I don't have hard statistics, so let's go with a general assumptions that a majority own 2 of the 3 and the minority own only 1 or all 3. Now let's focus on the high income subset of this group. Based on general sales numbers its safe to assume that these families belong to the 2 of 3 or 3 of 3 group if they have children interested in this type of entertainment. It is safe to say that the PS3 is one of those consoles.

So in a family owning 3 of these consoles, when purchasing a movie based game, they are most likely willing to purchase the requisite game for the console with the highest perceived value through price. The price differential is not enough to cause product discrimination at this point and the supply is ample. Thus, the PS3 becomes the preferred platform for movie based games rather than "Damning evidence" (A deliberate trolling statement, but for the purposes of this post taken at face) of PS3 owners clearly supporting movie themed games. It's safer to say that consumers in general support movie-themed games and families are strong supporters of these games as the index is most strong in the group which has children age 6-12 (Hardly the group in which the likely game players would have primary control over purchasing decisions).

Jim, I applaud your ability to make posts which virtually contribute nothing more than merely posting a link to the article in a manner as such:

I hate PS3 fanboys. They are the worst. Movie-themed video games suck. A recent study shows that the PS3 supports movie-themed video games more than any other platform. This is daming and stunning evidence. See here: http://www.industrygamers.com/news/ps3-owners-buy-the-most-movie-games-says-nielsen/

Stay classy Jim, stay classy (This is bait, don't take it).
CblogRecaps's Avatar - Comment posted on 12/17/2009 18:42
CblogRecaps
For all those who thought it would be the Wii, the Wii comes in FOURTH behind the PS3, then PS2, then finally the 360. It could show that Wii owners are more discerning than you give 'em credit for, but who am I kidding? Wii owners only buy shovelware, right?
Rinsako's Avatar - Comment posted on 12/17/2009 18:44
Rinsako
@ CblogRecaps

or that Wii owners are poor people with no children.

See I can play that game too.
KwikPwn's Avatar - Comment posted on 12/17/2009 18:46
KwikPwn
@Adonai
Batman Returns Snes was pretty good in it's day.
This Gen, Xmen Origins: Wolverine is the only decent movie game I can think of that I've played, and it was just good, not great.
KwikPwn's Avatar - Comment posted on 12/17/2009 18:56
KwikPwn
@Rinsako
Confirmed: Asians and Hispanics like to play shitty movie games on their PS3s.
Jonathan Holmes's Avatar - Comment posted on 12/17/2009 19:01
Jonathan Holmes
For the record, I didn't mean to imply that there is anything wrong with the PS3, its games, etc. Just saying that movies = PS3 in the eyes of the mainstream isn't that shocking.

As for the Wii, do multi-platform games ever sell most on the Wii? Other than Sonic Unleashed, I just don't think it happens.

Since most movie games are multi-console, it never occurred to be that the Wii would be number one, or even number 2.
odintal's Avatar - Comment posted on 12/17/2009 19:23
odintal
@Rinsako
So the tldr version is "i think it's dumb rich people with lots of kids and not ps3 fanboys"
LazyEyelids's Avatar - Comment posted on 12/17/2009 19:24
LazyEyelids
Paid an incredible toll to a despicable troll.
JACK of No Trades's Avatar - Comment posted on 12/17/2009 19:28
JACK of No Trades
Yeah, the PS3 sucks. It has no games. I wasted my money. Can we please just shut the fuck up guys. It is a great console.
Vanilla Gorilla's Avatar - Comment posted on 12/17/2009 19:28
Vanilla Gorilla
Well consider that the PS2 had a giant ass install base and some people actually bought it as a DVD player first and a gaming machine second (I do know someone personally who is a part of that demographic...) and that helps it make more sense.

Then consider that Mommy and Daddy buy little Johnny a game based on a movie they know he liked (because they're not in touch with his gaming tastes) and it makes even more sense.

Then it's kids in a household that makes an average of 70k a year, and they have an easier time getting a PS3 (and likely will get a car for their 16th birthday and their college paid for as well) and thus, continuing the trend of having movie based games purchased.
Rinsako's Avatar - Comment posted on 12/17/2009 19:43
Rinsako
@ odintal

basically, but I had to substantiate it.
Rinsako's Avatar - Comment posted on 12/17/2009 19:50
Rinsako
@ KwikPwn

Correlation does not equal causation

Posts on destructoid contain little substance

There should be an edit feature. (If there is someone tell me)

Sarcasm is difficult to detect when written. (Not the last one)
loki d20's Avatar - Comment posted on 12/17/2009 20:05
loki d20
I own two PS3s, so I'm doubly at fault. I'm sorry Jim.
KwikPwn's Avatar - Comment posted on 12/17/2009 20:11
KwikPwn
@Rinsako
While it is not the case that correlation is causation, simply stating their nonequivalence omits information about their relationship.
KwikPwn's Avatar - Comment posted on 12/17/2009 20:13
KwikPwn
@Rinsako
Thank you, and good night.
Byronic Man's Avatar - Comment posted on 12/17/2009 20:17
Byronic Man
Fucking lol

Rinsako gets Jim's job
Xzyliac's Avatar - Comment posted on 12/17/2009 20:30
Xzyliac
Thanks you guys.
donkeykong's Avatar - Comment posted on 12/17/2009 21:36
donkeykong
Hey guys it's been a good three years, probably coming up on four soon, actually, but I think I'm done here with destructoid. I never really cared much for the facts, I can get those anywhere, but I've been reading long enough to remember when this site offered entertainment mixed in to the previews and the what not.

Sir Jim... I've defended you a dozen times or more by I grow weary. Why are you still trolling? Does no one listen to you in real life? It's the same every time man... you should be bored by now. You've seen this a thousand times. Do you not crave an interesting discussion? You have been given an outlet to create one and you've shown no interest.

Anyway I'm bored of it, and since half the front page is always you and I spend all my time scrolling past it it gives me the impression that I'm bored of the whole site and not just you. Always scrolling past things. Like I said, I can get the facts anywhere. This is a gaming blog, not a news site.

I'm leaving. I'll be back every once in a while for Chad's memory cards. peace
the7k's Avatar - Comment posted on 12/17/2009 23:36
the7k
Man, I own a ton of PS3 games, and not a single one is a movie-based game. Hell, not a single-one is based on a property from another medium, even.

Ya know Jim, maybe "PS3 fanboys" wouldn't be the bane of your existence if you weren't such a rabid anti-"PS3 fanboy" fanboy.

I can't tell you how much shit I catch at work for preferring a PS3 over the Xbox 360. Everyday, it's either snarky barely-within-earshot comments or co-workers flat-out telling me that my preferred system sucks. From where I'm sitting, there's absolutely no different in the quality of fanboys.

We all hate hornets. However, only idiots poke a hornet's nest with a stick.
SixthHero's Avatar - Comment posted on 12/17/2009 23:41
SixthHero
Can... can we fire Jim and replace him with Rinsako?
Havoc Fang's Avatar - Comment posted on 12/18/2009 00:33
Havoc Fang
Blatant sarcasm trolling is barely true trolling. Jim's having a joke, as per usual. Laugh or don't.
Mulk Calathar's Avatar - Comment posted on 12/18/2009 00:41
Mulk Calathar
I have a PS3 and momentarily THOUGHT about buying Transformers: Fallen something something.

I'M SORRY! I'M SO SORRY! I DIDN'T KNOW WHAT WOULD HAPPEN!
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