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New Jersey breaks street date for AC II and L4D2 photo

Man, this holiday might start to be known for broken street dates from GameStop as two more high profile games received the corporate go ahead to get released before their release dates. Three stores in Jersey City, NJ, released both Assassin's Creed II and Left 4 Dead 2 ahead of their November 17 release date. The stores, numbers 4627, 4260 and 6005, said it was because a local independent retailer had done the same.

Kotaku gave the stores a call and all three said the early release was in order to be competitive with the independent store and that they had called corporate to make sure it was OK to sell the game early. This broken street date was for those stores only. No reaction from Ubisoft or Valve yet, but gaming companies have to be wondering how they can put a stop to this. It was just last week that MW2 was released early without permission from Activsion, but with permission from execs at GameStop.

And what of these elusive independent retailers who keep leaking games early? I would think a smaller retailer wouldn't want to risk getting cut off from the developer for dropping the game early and thus wouldn't risk it. Could GameStop simply be claiming others are releasing the games early so they could get the drop on their competition? While I'm wildly speculating, it's possible they were also involved in the Kennedy shooting.








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Matthew Razak is Destructoid's Associate editor and co-founder of film site Flixist. He began as community member "cowzilla" and was since sequestered to write brainy features material. He lives in Los Angeles with his beautiful wife. Likes Games! Movies! Hats! Meet the rest of the team



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48 comments | showing # 1 to 48
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Arctic Alligator's Avatar - Comment posted on 11/15/2009 14:07
Arctic Alligator
And if independent stores jumped off a bridge...
stalydan's Avatar - Comment posted on 11/15/2009 14:11
stalydan
They could just make it so the games don't arrive at the stores until the night before release. That would atleast make it so the breaking street date is only by a couple of hours.
urahara's Avatar - Comment posted on 11/15/2009 14:14
urahara
Cos L4D2 will be playable...oh wait no it wont.
Arsenic13's Avatar - Comment posted on 11/15/2009 14:17
Arsenic13
Its a few days, my god. People act like its a travesty.
wanderingpixel's Avatar - Comment posted on 11/15/2009 14:18
wanderingpixel
Something videogame realted finally happens in New Jersey and it's in the north. On behalf of all southern New Jersey gamers, fuck you.
the guy with the hat's Avatar - Comment posted on 11/15/2009 14:20
the guy with the hat
I think relase dates should be more vague, instead of release days why not release weeks?
rel123's Avatar - Comment posted on 11/15/2009 14:21
rel123
I thought there were fines involved for breaking street dates.
EternalDeathSlayer's Avatar - Comment posted on 11/15/2009 14:26
EternalDeathSlayer
I live in NJ and my cousin got his copy of MW2 like 10 days early in Irvington.

Basically, Irvington = The Ghetto.

Jersey City = The Ghetto.

Notice a trend?

So I don't blame these GameStops, not with how quick word probably spread about the independent stores selling shit early.

Still, you'd think they wouldn't need to worry about competing so much with smaller stores.
AfroWalrus's Avatar - Comment posted on 11/15/2009 14:30
AfroWalrus
That little kid punched an old lady in the face! I had better do that too! I agree with rel123, is there no punitive system for this?
Spinda's Avatar - Comment posted on 11/15/2009 14:31
Spinda
What a coincidence, I live in Jersey.

Yeah this doesn't surprise me one bit. The people around here can be pretty dense sometimes. "Street date? Whatevs bro."
dwolfwood's Avatar - Comment posted on 11/15/2009 14:33
dwolfwood
From what Gamestop employees near me used to tell me, they always sell games ahead of time. They said it was just to be cool with customers since they get them ahead of time so why not sell them.
Xzyliac's Avatar - Comment posted on 11/15/2009 14:33
Xzyliac
EDS has a point.

I lived it Jersey City for a while and it's the absolute asscrack of America. If any place is getting rammed in the ass by the economy it has to be northern Jersey. No one can afford to keep AAA titles in the backroom.
worldagainstjose's Avatar - Comment posted on 11/15/2009 14:35
worldagainstjose
whatever happened to the supposed heavy fines for breaking street dates?
Everyday Legend's Avatar - Comment posted on 11/15/2009 14:37
Everyday Legend
Supposedly, there's a $10,000 fine involved for retailers who break street dates on multimedia releases.

Also, GameStop is full of shit as a company anyway. My bet is on them pulling that stunt purely in the interests of getting the drop on their competition, as I wouldn't put that ethically-low tactic past them in the absolute least. This is StopGames we're talking about, remember?
Onlineatron's Avatar - Comment posted on 11/15/2009 14:38
Onlineatron
@worldagainstjose

If it's a single player game like AC2 (where severs don't matter) I'm sure devs/publishers are fine with it.

After all it gives them a few extra days to inflate their NPD numbers.
Los255's Avatar - Comment posted on 11/15/2009 14:39
Los255
I live in Southern NJ so......yeah. I haven't head of anything over hear. Yet.

the early release was in order to be competitive with the independent store and that they had called corporate to make sure it was OK to sell the game early.

Corporate? Well, there's no excuse now.
Cataract's Avatar - Comment posted on 11/15/2009 14:40
Cataract
Using the excuse that Gamestop is worried about independent retailers is absolute bullshit. Gamestop has established such a ridiculous hold on video game retail industry that I doubt they need to worry about stores selling copies early. God damn I hate that company.
Artemus's Avatar - Comment posted on 11/15/2009 14:42
Artemus
Long live the independent video game store!
One just opened up in my area while a Game Crazy store closed. The world is at peace, for now. =)
Frohike's Avatar - Comment posted on 11/15/2009 14:42
Frohike
Another nail in the coffin of brick & mortar distribution. Gamestop bitches about the negative effects of download-only games on retail, and then turns around and does this?
EternalDeathSlayer's Avatar - Comment posted on 11/15/2009 14:46
EternalDeathSlayer
Spinda: That's fucked up. It's not being dense, it's not giving a fuck. It's being cool to the customers. You'd be happy if you got a game you wanted early, not sitting around calling people stupid for it.

I wish the GameStops in Woodbridge would break street dates. Luckily, the 7-11s sometimes do it instead.
Bob Muir's Avatar - Comment posted on 11/15/2009 14:47
Bob Muir
On the topic of that picture: Minnie and the girl-cow (Clara?) have flowers on, which I'm assuming is to cover up their top, but they are located in the strangest positions, which makes me consider strange possibilities.
EternalDeathSlayer's Avatar - Comment posted on 11/15/2009 14:55
EternalDeathSlayer
That's almost correct Necros, it's Clarabell Cow.

My kids watch Mickey Mouse Clubhouse.
Darren Nakamura's Avatar - Comment posted on 11/15/2009 14:57
Darren Nakamura
Man, I want to own my own independent game retailer.
liam12360's Avatar - Comment posted on 11/15/2009 14:59
liam12360
I wish GameStop ran Steam.
iEro-Sennin's Avatar - Comment posted on 11/15/2009 15:00
iEro-Sennin
There's a pattern to this. MW....TWO....AC..TWO...L4D...TWO.
worldagainstjose's Avatar - Comment posted on 11/15/2009 15:09
worldagainstjose
u might be onto something ero sennin.... that should be the last sequel for the year, thus the end of street date breaking. hoorah!
Hawks's Avatar - Comment posted on 11/15/2009 15:10
Hawks
"There's a pattern to this. MW....TWO....AC..TWO...L4D...TWO."

Dragon Age sort of breaks up that pattern, unless you count it as 'the real NWN2'.
killerpickles's Avatar - Comment posted on 11/15/2009 15:18
killerpickles
Damn I hate Gamestop...
Hopeless Savage's Avatar - Comment posted on 11/15/2009 15:21
Hopeless Savage
there has to be some kind of arrangement between retailers and publishers regarding release dates that's being violated. it couldn't possibly just be on the honors system, right?
Django Reinhardt's Avatar - Comment posted on 11/15/2009 15:26
Django Reinhardt
Who cares?
Starrynight's Avatar - Comment posted on 11/15/2009 15:30
Starrynight
Is it really such a big deal if its a few days early? Either way, they're still getting just as much money.
RenegadePanda's Avatar - Comment posted on 11/15/2009 16:02
RenegadePanda
Let me buy a plane ticket and fly up there, just to arrive the day it comes out. That'll show em.
Yougiedeggs's Avatar - Comment posted on 11/15/2009 16:32
Yougiedeggs
Damn, I live in beautiful South Jersey. No game is worth driving through North Jersey for...blegh.
trunxkam45's Avatar - Comment posted on 11/15/2009 17:22
trunxkam45
south jersey sucks

also jersey city does have a really nice downtown area. Detroit, however, is the definite asscrack of america. Robocop pretty much cemented it in that position forever
mohotogo's Avatar - Comment posted on 11/15/2009 17:40
mohotogo
This isn't the only place. I just bough ACII at the huge gamestop at Union Square in NYC (the place where the MW2 launch event was). It's pretty fun.
matrixdude171's Avatar - Comment posted on 11/15/2009 17:47
matrixdude171
No surprise here, everyone's tired of paying big $$ and waiting months for the damn thing to come out. Besides, if the publisher isn't going to do updates (most of them) then why wait?
the7k's Avatar - Comment posted on 11/15/2009 18:04
the7k
Man, I'm surprised at all the anti-Gamestop venom being thrown around here. Sure, it's a stupid move on their part, but Jesus Christ.

I just picked up a mint copy of Fatal Frame 3 for $25. That's about $10 cheaper than anywhere online, and we're talking mint condition. Gamestop is far from perfect, but it has it's uses.

"StopGames"? Seriously?

Personally, I might pick up a game early, but unless it's a Wii game, I sure as hell wouldn't play it early. People have been banned for less.
bluemeep's Avatar - Comment posted on 11/15/2009 18:18
bluemeep
AC2 isn't out for PC for a few months...sooooooooo...fuck it.
terpitude71's Avatar - Comment posted on 11/15/2009 19:07
terpitude71
who cares if GS is a big corporate company? they should be held to a higher standard because of it? if independent retailers are breaking street date (which they most certainly are, btw), then why the hell should gamestop not follow suit? if GS breaking date is the only way to get publishers to sit up and take notice, then more power to them. i find it quite funny that a local chain by me who was notorious for breaking dates all of the sudden wasnt doing it for AC2 and L4D2 after the MW2 debacle last week.
SAMUSiAM's Avatar - Comment posted on 11/15/2009 19:08
SAMUSiAM
Woooo Jersey Represent
Xzyliac's Avatar - Comment posted on 11/15/2009 21:12
Xzyliac
@trunxkam
I dunno. They're pretty even. The thing about Detroit is occasionally you can find a likable person. People from Jersey are...ewwww.
Wintersocks's Avatar - Comment posted on 11/16/2009 07:58
Wintersocks
Oh shit Im only in New York for the nest 19 hours.

I needs me some road trip fast.
James Young's Avatar - Comment posted on 11/16/2009 09:15
James Young
I live in Jersey City and I can think of only one independent game retailer. The shop is totally out of the way/eye of most people and is about the size of a closet. This is total bullshit.
James Young's Avatar - Comment posted on 11/16/2009 09:56
James Young
I just wrote about this a bit more in-depth on my Jersey City culture blog. Check it out: http://www.drawandquarter.com/?p=380
Reginald's Avatar - Comment posted on 11/16/2009 15:52
Reginald
Good one razak, the "Am I doing this right, Jim" is perfect. way to completely divorce the headline from the header image.

/me continues to laugh.
sickterbicon22's Avatar - Comment posted on 06/14/2011 17:42
sickterbicon22
the heat is gone: I am as cool as the nightwhich, by the way, may be buy trileptal online
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