It might only have been a few hours since we last told you about EA's latest Dante's Inferno promotional stunt, but I couldn't help wanting to post this commercial they put up for the "Circle Cycle," which is apparently that "big wheels like cycle" product the viral marketing "tips" hinted at this afternoon.
It looks just like a legitimate toy commercial, including the overenthusiastic narrator and children looking hopped-up on something more potent than sugar. Plus, that kid's Dante costume looks like the in-game character model. I wouldn't be surprised if the Circle Cycle made an appearance in the actual game.
For my part I almost hope this would make it to market. Then someone could buy it an use it in this year's Big Wheel Rally.
@Jeh
Reading comprehension = FUN. This is yet another marketing stunt by the Dante's Inferno team. This isn't a real product. Try reading articles more carefully next time.
Anybody catch the website at the end? If you go to it they give you the opportunity to upload a picture of your face and say they'll put it in the game.
I have to give it to EA, their marketing for this had been spectacular, from Rick Rolling Yhatzee, to Mass- we prey, even getting Brain o'halloran to hand out panflets
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Contest:
9:30 PM on 01.22.2010
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Reading comprehension = FUN. This is yet another marketing stunt by the Dante's Inferno team. This isn't a real product. Try reading articles more carefully next time.
Sorry I looked at the picture and posted.
P.s. i'm never even touching the movie Legion.
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