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Home EA Sports updates

NBA Live being used by NBA teams, results may vary

1:44 PM on 11.30.2008, Brad Nicholson 23 comments

NBA Live being used by NBA teams, results may vary photo
     EA Sports

Some NBA teams are using NBA Live 09 as a testing device to explore the potential impact of trades and other front office roster decisions. In an interview with the Los Angeles Times, Rockets GM Daryl Morey said that he uses it to gauge team effectiveness when certain players have the ball. He elaborated with an example:

... you can tell how often, if [Kevin] Love throws an outlet pass, how often his team scores on the possession. You can tell how often [O.J.] Mayo goes right versus left, how effective the team is with Mayo pulling up and shooting versus when he pulls up and passes instead.

The article goes on to state that up to 15 teams are currently using Electronic Arts’ latest basketball product to their own advantage. What makes NBA Live 09 better than the competition, NBA 2K9, is a feature called Dynamic DNA. Essentially, the DNA system is a statistical aggregator that feeds new information such as shot and scoring tendencies directly into the game. The reason why GMs would want to use it is that it is constantly updated and directly affects gameplay.

The one thing Dynamic DNA can’t do is stop Ron Artest from beating up people who care enough to show up for a basketball game. It also can’t stop Shaquille O’Neal from rapping, or the Pacers from being terrible.

[Via Kotaku]


Next page: More EA Sports stories




brainderailment's Avatar
brainderailment at 11/30/2008 14:13
Does Apple Jacks taste like apples?
Samit Sarkar's Avatar
Samit Sarkar at 11/30/2008 14:33
@EDS: It's not about the quality of the game itself gameplay-wise; it's about the quality and depth of the statistical data employed by the game. Dynamic DNA runs on data from Synergy Sports Technology, a company that already provides stats to real-life sports teams -- I imagine that the implementation in NBA Live 09 is just easier to deal with for teams' GMs.
lic05's Avatar
lic05 at 11/30/2008 15:10
they'll regret using it when they start shooting people [/Jack Thompson]
Mxyzptlk's Avatar
Mxyzptlk at 11/30/2008 15:13
Can it stop Mark Cuban from being an obnoxious douchebag? Because that would truly be a miraculous achievement.
ExpertPenguin's Avatar
ExpertPenguin at 11/30/2008 15:34
Doesn't NBA 2K9 have essentially the same feature, dubbed "Living Rosters"?
luvmysegadc's Avatar
luvmysegadc at 11/30/2008 16:05
Mxyzptlk:

Just like Brian is Stewie's douchebag?

...And whatever you do, don't rape Rupert!!!

Stewie Kills New Brian
[youtube]http://www.youtube.com/watch?v=9v1OG2eX-BA[/youtube]



<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/9v1OG2eX-BA&hl=en&fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/9v1OG2eX-BA&hl=en&fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object>
luvmysegadc's Avatar
luvmysegadc at 11/30/2008 16:07
...at least the first link works.
Solgrim's Avatar
Solgrim at 11/30/2008 16:28
Or the kobe from-- Oh nevermind.
EternalDeathSlayer's Avatar
EternalDeathSlayer at 11/30/2008 17:27
Thanks for the tip, Samit.

I have seen the light.

Go LAKERS!
norm9's Avatar
norm9 at 11/30/2008 18:59
It's a pretty awesome idea if it was to work a hundred percent of the time. Unfortunately, what the stats cannot tell you is the instances that led to the player shooting that particular shot at that particular spot- only the end result.

For instance- was an extra pass necessary, did the player shoot because of a roving defender, a botched dribble, shit like that, was it a off balance shot- all these things that can't be put into a stat machine.

The best thing about this is probably the ability to use this for your fantasy team picks.
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