games  anime  |  toys
Destructoid is gaming news, community, videos, and sometimes love. Take the tour or jump in with Facebook:

 


Mirror's Edge viral marketing makes its way to Syracuse photo

Syracuse isn't a hotbed for much activity in my mind, save for abolitionism, and it's not like we have much need for that right now, do we? So, I was rather surprised to hear that EA has its mysterious street team out and about at Syracuse University, placing "Wanted" flyers around campus, asking for the capture of Faith.

The flyers went up along our campus quad, where just about everyone has to cross at some point of the day. They're essentially just pieces of glossy paper taped down to the sidewalk, and I couldn't find any posters hanging in buildings or attached to light poles.

You can check out a few more photos of the flyer down in the gallery below. Check your local campus, college students (and I know you're on here instead of in class): Where are the Mirror's Edge flyers?


LAUNCH GALLERY (7 IMAGES)
Photo Photo Photo Photo Photo Photo Photo
 

Continue: More Viral Marketing stories





prev next

19 comments | showing # 1 to 19

Pyroph's Avatar
Pyroph at 11/06/2008 14:51
Iowa State, yeah right D:
Gamer Named Tim's Avatar
Gamer Named Tim at 11/06/2008 15:00
The sidewalk?

But why?
DanlHaas's Avatar
DanlHaas at 11/06/2008 15:04
Yeah, I'm on an even SMALLER Iowa campus. No chance.
Budboy311's Avatar
Budboy311 at 11/06/2008 15:08
@ Tim

Look at everyone while walking around campus. They aren't looking at people, that way you have to stop and chat. Most people are looking at the ground, walking as quick as possible to their next class. Hence, ads on sidewalks.
Gamer Named Tim's Avatar
Gamer Named Tim at 11/06/2008 15:17
@Budboy311

Well, the way I see it, they could have posted it in a more believable place.

All the people who have never heard of the game might just assume it's a joke and not look into it. If it were posted on a pole somewhere, it might be taken more seriously and investigated.
Dexter345's Avatar
Dexter345 at 11/06/2008 15:33
I could go walking around to tell you if there are any here. I wouldn't know right now though, I already spend all of my day in lab.
Budboy311's Avatar
Budboy311 at 11/06/2008 15:39
@ Tim

True, but this is more of a wink wink for the people who do know, or at least have heard of it. I know where I graduated from the sidewalks were covered, because that IS what got attention. Very little was on trees or boards, and if there was one copy there, there were at least five on the sidewalks around that same posting.
vexed alex's Avatar
vexed alex at 11/06/2008 15:52
What the fuck is a Syracuse?
Holyetheline's Avatar
Holyetheline at 11/06/2008 16:00
I would take one of those if I saw it in public.
Xhumation's Avatar
Xhumation at 11/06/2008 16:13
Hey at least EA tries some marketing on your campus.

Here in Mexico..not much videogame marketing.
greks224's Avatar
greks224 at 11/06/2008 17:29
I don't know if Destructoid mentioned this, but I saw some Little Big Planet viral marketing at my college (Columbia). They put a miniature billboard up advertising for the game under a bush--it was cute.
Necros's Avatar
Necros at 11/06/2008 17:30
Even after you told me about these, I didn't go to look for them, but this is surprising, since SU is a hotbed of...nothing.
8BitBrad's Avatar
8BitBrad at 11/06/2008 17:32
haha, I find this neat seeing as I live about 15mins from SU.
rdaneel72's Avatar
rdaneel72 at 11/06/2008 17:36
Syracuse??? I went to SU, froze my nuts off 9 months out of the year, ate Dinosaur BBQ and Sal's Birdland wings, worked at Media Play in Shoppingtown Mall, and tripped in Oakwood Cemetery every Halloween. Is the Lost Horizen still open? What a dive!!!
TheGregsaw's Avatar
TheGregsaw at 11/06/2008 18:49
Found these all over the place at U of K
ThunderHeartXI's Avatar
ThunderHeartXI at 11/06/2008 23:42
I'd totally snatch one of these if I saw it. And then run away like an idiot and hide it somewhere in my room.
DR EGG's Avatar
DR EGG at 11/07/2008 05:49
Makes sense. In western NY, everybody's always staring at the ground. Gloomy Guses, all of 'em.
The Octagon's Avatar
The Octagon at 11/07/2008 08:17
@rdaneel72:

I live in Syracuse and I can tell you 1) Dino rules. Never forget that. 2) Media Play has been closed for a while, but I used to love shopping there for games 3) Oakwood Cemetery is creepy as hell. You're nuts for having done that and it's awesome. 4) Lost Horizon reopened after a period of years where it changed ownership/names and was generally stupid. Now it's less dive-y but still attracts good crowds for shows.
AILDFan's Avatar
AILDFan at 11/07/2008 20:24
I saw that and shat a brick or twelve.

Did you see the Pac-Man cosplayers near the Dome two days ago?
prev next

Comment with Facebook





Click connect and comment instantly!

Comment with Dtoid





New? SIGN UP - it takes 5 seconds

Comments policy

Destructoid is an open discussion community. You don't need to "audition" to post a comment - just speak your mind. We respect differing opinions on the site, so have at it. Be smart, funny, insightful, clueless, or cute -- but back it up with substance. Keep your cool, keep it fun. We only ask that you act respectfully and above all: don't be a troll and ruin it for everyone else. Don't bring down gamers or we'll, you know, gently shoot you in the face and stuff you into a flaming mailbox. Each comment is your opportuntity to make this community awesomer. Is that even a word?

Avoiding the banhammer only requires common sense: spamming, trolling, racism, NSFW stuff, and other forms of sucking will not be tolerated. If anyone is griefing please report abuse. Be good. Don't suck!

 
New on Destructoid.TV play all videos

Loading
Loading Destructoid Videos




    Win this!
    Reminder: We're giving away six copies of Magnacarta 2!



    Dtoid Twitter    Got news?   tips@destructoid.com

    Reviews & Previews
    Mahjongg Artifacts 2 review
    Dragon Age: Origins review
    Lost Winds: The Winter of the Melodias review
    Osmos review
    Space Invaders Extreme 2 review
    Half-Minute Hero review
    JU-ON: The Grudge review
    Kenka Bancho: Badass Rumble review
    Thexder Neo review
    Domino Rally review
    more reviews
    PS3's 256-player MAG
    Rooms The Main Building
    Skate 3
    Hudson's bringing back the Bonk
    James Cameron's Avatar
    Bomberman Battlefest
    Calling
    Bad Company 2's multiplayer
    Partying like it's 1959 in BioShock 2's multiplayer
    BioShock 2 through the eyes of Big Daddy
    more previews


    - The Dtoid Army is 49595 strong -

    Showing Cblogs with 3+ faps   show all

    Call for entries: do the wrong thing

    New to Dtoid? Read the survival guide




     Originals
    Jim Sterling: How to respond to a videogame review





















    More Destructoid Originals




     Popular now more
























    Destructoid's editorial lovefest is:
    Nick Chester
    Editor-in-Chief
    Jim Sterling
    Reviews Editor
    Dale North
    News Editor
    Hamza Aziz
    Community Manager
    Anthony Burch
    Features Editor
    Rey Gutierrez
    Video editor & director
    Niero
    Founder, publisher
    Letters to the editors
    tips@destructoid.com
    Associate Editors
    Ashley Davis Jonathan Holmes
    Brad Nicholson Jonathan Ross
    Brad Rice Jordan Devore
    Chad Concelmo Matthew Razak
    Colette Bennett Tom Fronczak
    Conrad Zimmerman Topher Cantler
    Dyson Samit Sarkar
    Contributors
    Adam Dork
    Ben Perlee
    Daniel Lingen
    Joseph Leray
    Joe Burling
    Mikey
    Will Maddock
    Stella Wong





     

     
      get involved

    register or login
    post a blog
    post a forum
    enter a contest
    contribute a news tip
    suggest a feature
    be a guest editor
    support

    new member's guide
    login assistance
    tech support
    report abuse
    email our editors
    read our dev blog
    nuclear crisis?
    keep in touch

    RSS feed
    Twitter
    Facebook
    Myspace
    Flickr
    Game nights
    Meetup+play online
    seriously

    about Destructoid
    advertising
    terms of use
    privacy policy
    jobs at MM
    buy our crap
    our network

    Tomopop
    Japanator
    Despingation?




    Destructoid is an independently-run publication forged by our love of video games and the gaming community's need of accountable enthusiast press
    living the dream since March 16, 2006