8:00 AM on 12.02.2009 |
|
|
You may have noticed that your Xbox 360 games have recently arrived in crappier boxes. They look the same on the outside, but when you open it up and remove the disc, you'll see big holes cut out of the case's back with a weird "web" of plastic keeping the disc barely secure. It looks silly and makes the case bend whenever you try to open it, but Microsoft has finally revealed why the cases changed.
The new cases are supposed to be more environmentally friendly (eyeroll) and have also been made lighter to reduce shipping weight. They were designed by Viva Group in order to better perform according to Walmart's "packaging scorecard" initiative -- a scheme that aims to reduce packaging materials by 5% before 2013.
These cases are the new standard, so even though they feel flimsy and see unable to hold games in place, you can expect to see them shipped with all 360 games from now on. Nintendo has told Kotaku it will follow suit with its own reduced, lightweight packaging. Sony has not confirmed it will do the same, but said it was always looking to streamline its goods.
Silly business, but whatever. These companies have a pathological need to look like they're doing something for the environment, so it might as well be this.
Supremely high expectations have been a large part of this generation, and it appears the next one will continue the tradition. Microsoft is convinced the combined might of the Xbox One and PlayStation 4 will see over one bil...
The unveiling of the Xbox One left us with more questions than answers. Specifically, gamers huddled around the issue of used games, wondering if they'll still be able to pick up titles at a cheaper rate, like they've done si...
Former Electronic Arts CEO John Riccitello has responded to the outcry of gamers worried about an always-online future. The recently resigned executive believes that, given time, we will all march in step with the industry an...
With a year full of 15 exclusive Xbox One titles promised, what are the chances that some of those games will eventually make it over to PC? In a chat with Shacknews, Redmond Game Studios and Platforms general manager Matt Bo...
The hype train is at full speed now the Xbox One and PS4 are both public knowledge, and Electronic Arts is riding first class. According to EA CTO Rajat Teneja, Sony and Microsoft have systems so magically powerful, they're f...
Microsoft's Matt Booty affirmed earlier today that digital publishing policies on Xbox One would be no different than they were on Xbox 360. Any hope that Microsoft would right the ship that has inconvenienced a good number o...
Like the Amy's Baking Company episode of Kitchen Nightmares, the Xbox One saga just keeps getting worse because no one at Microsoft seems to know when to shut up.
Echoing Sony's claim around PS3's launch that controller rumbl...
[Castle Vidcons by Tyler Rhodes]
Both Sony and Nintendo are bending over backwards to make their platforms as attractive to indie developers as possible, from waived licensing fees to free patching. Microsoft has been slippin...
Electronic Arts is pulling an about-face regarding the Wii U. Contrary to previous reports, EA's chief financial officer asserts the company is developing games for Nintendo's home console.
Speaking at the Stifel Nicolaus 201...
We all know Peter Molyneux lives in a gumdrop world of magic and make-believe, but perhaps none of us realized he was so far gone as to live in a world where Nintendo and Sony apparently don't exist. According to the 22 Cans ...