Quantcast
Iwata: Nintendo 'should abandon old assumptions' - Destructoid

DestructoidJapanatorTomopopFlixist



Iwata: Nintendo 'should abandon old assumptions'


1:15 PM on 01.31.2014
Nintendo's bidness planIwata: Nintendo 'should abandon old assumptions' photo



Nintendo CEO Saturo Iwata had more to say following the earlier espoused plans to turn Wii U sales around, which include some mystery, non-wearable fitness advocacy device. Speaking to The Nikkei, as picked up by MCV, Iwata explained, "[W]e've been preoccupied with a fixed idea of what a game should be like. The game industry is at a turning point amid new developments like the rise of smartphones."

Of course, Nintendo has also explained it does not want its games on smart phones, but says, "We'll change the way we sell products, by managing customer information via the Internet. We'll offer discounts to steady, regular customers."

While it's nice to joke about Nintendo thinking that "using the internet" is a dramatic shift, my ears perked up at 'offering discounts to steady customers.' Nintendo is infamously against devaluing its games, leaving its first party software at launch price for years before cuts. It'll be interesting to see what it does with that.

Iwata also said, more generally, "We should abandon old assumptions about our businesses. We are considering M&As as an option. For this reason, we'll step up share buybacks," and explained that the companies previously built up cash reserves have kept them going. "Without savings, we could not have recovered from a single failure in game systems. Even now, we can afford many options because of our robust financial standing."

Nintendo opening up to the idea of mergers and acquisitions to stabilize its business is the most potentially interesting bit in there, though. Maybe they'll be acquired by Sony? (It's a joke, don't kill me).

Nintendo chief: low-price games in emerging markets, M&A an option [Nikkei]






Comments not appearing? Anti-virus apps like Avast or some browser extensions can cause this.
Easy fix: Add   [*].disqus.com   to your software's white list. Tada! Happy comments time again.

Did you know? You can now get daily or weekly email notifications when humans reply to your comments.








Win your choice of console from Destructoid! in Destructoid's Hangs on LockerDome

Money

9:00 AM on 07.23.2014
Well, I won't be playing as Red Hood or Harley in Batman: Arkham Knight

GameStop teased an announcement that seems to have come out: a GameStop exclusive Red Hood story pack for the upcoming Batman game. Harley, we already knew, is a pre-order incentive at most major retailers. There's ...more



8:00 AM on 07.23.2014
Disney Infinity gets Guardians of the Galaxy toys

Remember all of yesterday's pricey new Disney Infinity toys destined to strip underpaid parents of hard won monies this holiday? There are more, naturally. To coincide with the Guardians of the Galaxy film, th...more



1:00 PM on 07.18.2014
Google will stop calling games with in-app purchases 'free' in Europe

As part of its investigation into unwanted in-app purchases, often by children, the European Commission has laid out guidelines for developers and the app stores themselves to follow. By the end of September, Google will...more



View all Money






Back to Top




All content is yours to recycle through our Creative Commons License permitting non-commercial sharing requiring attribution. Our communities are obsessed with videoGames, movies, anime, and toys.

Living the dream since March 16, 2006

Advertising on destructoid is available: Please contact them to learn more