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iPod Touch most popular portable game device in the world photo

During its press conference yesterday, Apple made quite a bold claim, indirectly pooping on Nintendo and Sony by calling the iPod Touch the most popular portable gaming device in the world. It said this as it underwhelmingly announced a white variant of the machine. 

"Not only is it the most popular music player in the world, but we're excited to announce it's now also the most popular portable game player in the world," boasted Apple CEO Tim Cook. 

Cook had no numbers backing him up, but I've little doubt that the iPod Touch is doing tremendously well. Whether it's selling to people on the strength of its gaming capability, however, is going to be tough to prove.

That said, I bought my iPod Touch specifically for gaming, and it has served me very well. I even use it more than my 3DS and PSP.








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Jim Sterling serves as reviews editor for Destructoid.com, head of the Podtoid podcast, and produces a number of news stories, original features, one-of-a-kind videos. With his passionate argumentative style, controversial opinions, harsh delivery, and dedication to brutal honesty Sterling is a name that you can't help but recognize. Likes PS2, iPod Touch, Silent Hill 2, Metal Gear Solid, Dynasty Warriors 3 Meet the rest of the team



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65 comments | showing # 1 to 50
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next 50 comments

DethLocke's Avatar - Comment posted on 10/05/2011 11:02
DethLocke
What jim said is actually true for alot of people, but that wont stop a torrent of "insert here" fanboys coming and tell him hes wrong.

Nintendo is stronger than ever jim, didnt you know that?
Chris Carter's Avatar - Comment posted on 10/05/2011 11:04
Chris Carter
"The 3DS is the best selling device of all time, selling just 10m units in my hometown alone - how could the iPod Touch sell more?"

-Stealth
Shinta's Avatar - Comment posted on 10/05/2011 11:04
Shinta
It has the biggest market, because it's a phone. No one is really disputing that.

I never really brag about my games by saying they're the most popular; or music, movies, etc. For me, it's about the quality of content. Apple is dead last there.
Jim Sterling's Avatar - Comment posted on 10/05/2011 11:05
Jim Sterling
"It has the biggest market, because it's a phone. No one is really disputing that."

The iPod Touch is not a phone.
Chris Carter's Avatar - Comment posted on 10/05/2011 11:06
Chris Carter
@Shinta
The iPod Touch isn't a phone.
Tristrix's Avatar - Comment posted on 10/05/2011 11:06
Tristrix
Meeeeeeh... I dunno, that's iffy logic. Just because a device is capable of playing a game doesn't make it a gaming device for the purposes of a claim like this. I have no doubt that more people own a laptop than an ipod touch, and laptops play games. Wouldn't that make THEM the most popular mobile gaming device in the world by that same logic?
Elsa's Avatar - Comment posted on 10/05/2011 11:07
Elsa
I use my iPod Touch all the time... and yeah, I'm addicted to word games which I often play while in a lobby for a PS3 game to launch. I multi-task my gaming! :)
Shinta's Avatar - Comment posted on 10/05/2011 11:07
Shinta
@Jimmy Steel: Ah, missed that. Same thing though. It's popular, first and foremost, because it's a music player, not really because it's a gaming device. I think you're the exception to the rule on this one, as far as purchase motivation.
Xeon121's Avatar - Comment posted on 10/05/2011 11:08
Xeon121
Wow... I am assuming they some robust numbers and industry analysis to back that shit up.

To be fair I probably game more ony iPhone these days than my consoles, purely down to the fact I work to fucking much and my commute is a pain in the balls.Apple wins by default.
JohnApocalypse's Avatar - Comment posted on 10/05/2011 11:14
JohnApocalypse
IOS 4 Life
kingn8link's Avatar - Comment posted on 10/05/2011 11:18
kingn8link
I agree with Tristrix.
amtalx's Avatar - Comment posted on 10/05/2011 11:20
amtalx
It seems disingenuous at best. That's like saying PC is the most popular gaming platform in the world because damn near everyone owns a computer.
KirbyMcDope's Avatar - Comment posted on 10/05/2011 11:21
KirbyMcDope
If those time killers in the app store are games, then what I just pooped out of my arsehole was a juicy steak. I had iPod Touch, but never played games on it, got bored quickly. So I gave it to my bitch fiancee, because she enjoys wasting time on pointless crap. Me? I have more fun watching grass grow.
Maniac's Avatar - Comment posted on 10/05/2011 11:24
Maniac
Well hes right... in a twisted way.

"Popularity" is always a nebulous and vague concept only made worse by the fact that different laws can/will restrict one product but not another. China lets Apple sell the iPod Touch just fine but Nintendo has to sell the gimped "iQue 3DS". Fair comparison?
Stigmeyer's Avatar - Comment posted on 10/05/2011 11:27
Stigmeyer
Until they get some serious buttons/dpads/analog sticks, I will NEVER consider these devices "gaming" devices.
Afrit's Avatar - Comment posted on 10/05/2011 11:28
Afrit
and they said iPhone4 for is the most popular camera.


but that's apple spreading delusions for marketing scheme, being popular it doesn't mean it's better.
fetusmilk's Avatar - Comment posted on 10/05/2011 11:28
fetusmilk
i would have to say the most used music device would be a radio/cd player.
and i bet its also the most used device on a toilet.

man i feel so out of touch with anything i get into. i love video games, but have no favorites series or developer. i dont care for portables or smaller "just because" type games on phones etc. yet i won about 300 games from nes-ps3.

i rarely listen to music. i actually drive around with my car radio off sometimes. and have no favorite band. i use my cell phone as a phone and camera. and almost nothing else. no music or games really.
im a photographer, but could care less about all the new tech that comes out.
sports are ok , but id rather play them then watch it on tv yelling at the screen like its gonna make a difference. like im some sorta "special teams" guy who thinks the team owes me something. ITS MY TEAM! i think fans of anything are ridiculous to be honest.
beatles - just a band
bethesda- just a developer
yankees- just a team.
SoTC - just a game.
~JnRx Teh Jokester~'s Avatar - Comment posted on 10/05/2011 11:31
~JnRx Teh Jokester~
I Think I agree with this, i've even been thinking about getting an Ipod Touch primarily for gaming, music is an added bonus, and seeing as how most of the games on the app store are less than a few dollars it makes it worth it.

@Kirby yeah those games on the app store ARE games, when video games first started, developers would only dream about being about to make games like what's on the app store now, but now it's a reality. But people only see them as "throwaway" games because they only cost a few bucks.

and just because playing those games may be "pointless" to you doesn't mean it may be pointless to anyone else, that can actually be said for ANY game.
fetusmilk's Avatar - Comment posted on 10/05/2011 11:33
fetusmilk
*OWN not WON. i wish i won 300 games.
El Conrado's Avatar - Comment posted on 10/05/2011 11:36
El Conrado
Ok.

But wouldn't by the same standards a laptop computer be the most popular portable game system?

...or a Nokia phone?
lewness's Avatar - Comment posted on 10/05/2011 11:37
lewness
Why couldn't they just release a version with much higher capacity, say 160GB (like the vanilla ipod)? Now that iPhone has that S slapped on its 4 and is now released with a 64GB, the iPod Touch looks like a redundant product to me now (I still get lots of music time from my iPod Touch, don't get me wrong).
sadmachine's Avatar - Comment posted on 10/05/2011 11:40
sadmachine
I looooooooooooove my ipod touch, but I've not played a single game on it since I got it a year ago. Are there proper games for it? The only games I ever hear about it are silly Angry Birdsy things.
jecht35's Avatar - Comment posted on 10/05/2011 11:40
jecht35
by that logic an Itouch is no were near as popular as a paper and pencil for portable gaming device.
DannyGunSlinger's Avatar - Comment posted on 10/05/2011 11:41
DannyGunSlinger
Your average person tends to have their iPod/iPhone about their person a lot more than a 3DS or a PSP/V. Its convenience, its small and you can dive right in for short gaming bursts anywhere, so it doesn't surprise me that its the most popular platform... But touch controls suck balls and you can't recreate a gaming experience to match Nintendo's or Sony's on an iPod. I'd rather play Super Mario or Zelda over Angry Birds any day.
HEL105's Avatar - Comment posted on 10/05/2011 11:42
HEL105
I had an iPod Touch for two days before I took it back to the Radio Shack I bought it from and then went and got an iPhone. Not sure what the moral of that story is, but it felt good to share it.
DannyGunSlinger's Avatar - Comment posted on 10/05/2011 11:43
DannyGunSlinger
Your average person tends to have their iPod/iPhone about their person a lot more than a 3DS or a PSP/V. Its convenience, its small and you can dive right in for short gaming bursts anywhere, so it doesn't surprise me that its the most popular platform... But touch controls suck balls and you can't recreate a gaming experience to match Nintendo's or Sony's on an iPod. I'd rather play Super Mario or Zelda over Angry Birds any day.
The Silent Protagonist's Avatar - Comment posted on 10/05/2011 11:44
The Silent Protagonist
@Afrit - Exactly.

Just because an all-in-one devices is good at many things doesn't mean its specialized for the task in question.

Do you turn to a Swiss Army Knife for cutting up some carrots or a proper knife?

Do Fighter and Monk reaaaally want Red Mage to do the healing or someone dedicated to the job and not distracted by his sword and black magic? White Mage it is!

Ask any photographer what they use to take pictures - its not an iPod Touch. Not by a long shot.

I want a Kindle Fire. I don't give a rat's ass about it being able to play games. That's not why I want one, I have specialized devices that cover that and do it better.

If Angry Birds is good enough for someone, that's fine, but you have that and I'll have my Zeldas and Persona games.
kindrudekid's Avatar - Comment posted on 10/05/2011 11:46
kindrudekid
why is image overkayed over a with Bollywood actor John Abraham... that too from a movie called Dostana and that was first gay themed movie commercially made in India ?

Thats pretty gay!
brainderailment's Avatar - Comment posted on 10/05/2011 11:46
brainderailment
Wow at that camera graph. Those are DSLR cameras, not point and shoot pocket cameras. Jesus christ
pokota's Avatar - Comment posted on 10/05/2011 11:47
pokota
Seriously, who knows.

They're probably counting every single iPod Touch that ANYONE has EVER played a round of Whogizits+ on as a gaming device. What does that actually mean, though? Damned if I know, but I still have no interest in owning one.

My niece plays Angry Birds on her phone. I intend to play KillZone on my PS Vita. They're both games, but neither one of us wants to play what the other one is playing, so what does it matter?

Apple's claims really, for the most part, have very little to do with Sony or Nintendo.
jawshoeuh's Avatar - Comment posted on 10/05/2011 11:47
jawshoeuh
My iPhone is always in my pocket and it has some sweet games. Done and done.
KwikPwn's Avatar - Comment posted on 10/05/2011 11:56
KwikPwn
Some numbers definitely would've helped clarify his statement.

If I had to guess, I'd say maybe this means tge iPod touch has sold more units than the DS?

Maybe they generated more software revenue on the iPod touch vs. what Nintendo did last year?

Either way, I have an iPod touch and I'm quite happy with it. It proves itself more useful everyday. It's also been my most used handheld gaming device.

If the PS3 can be called a blu-ray player than I have no problem calling the iPod touch a portable gaming device. I don't see Sony bitching about millions upon millions of PS3's sold as blu-ray movie players during the PS3's first couple years on the market. I know people with a PS3 that've never even played a game on it.
qlum's Avatar - Comment posted on 10/05/2011 11:57
qlum
ipod touch is a phone which has been modded so it cant call nor use 3g
PEICanada7's Avatar - Comment posted on 10/05/2011 12:01
PEICanada7
It would be nice, if Apple gave some numbers, to back this up. We'll never know the true numbers though, because the NPD and the other data researchers around the world, don't track iPod's as gaming devices.

Last I heard, earlier this year in April was, that the iPod Touch was only at 60 million units sold, so to get to 150 million only a few months later, sounds a bit unrealistic to me. Essentially considering that it took them since 2007, to get to 60 million. So I severely doubt that they sold over double that amount, in only a few months. I call total BS on these claims!

http://www.cultofmac.com/91020/4-million-ipads-sold-since-december-60-million-ipod-touches-sold-since-2007/
Salnax's Avatar - Comment posted on 10/05/2011 12:02
Salnax
You can play Tic Tac Toe on a piece of paper. Does that make it a gaming device?
qlum's Avatar - Comment posted on 10/05/2011 12:02
qlum
and it also shares the fact that it sucks with almost all other apple products.
(apple tv doesnt suck because it can be modded to use xbmc) and is unlike almost all other apple products not overpriced
Scissors's Avatar - Comment posted on 10/05/2011 12:05
Scissors
Argumentum ad populum

In logic, an argumentum ad populum (Latin for "appeal to the people") is a fallacious argument that concludes a proposition to be true because many or most people believe it; it alleges: "If many believe so, it is so."
Scissors's Avatar - Comment posted on 10/05/2011 12:12
Scissors
Hence forth because it is popular that must mean it is good. Not taking into account what that popularity means, how that popularity compares to competing devices, and not taking into account the quality of the products provided.

What does it mean by popular? Why does it matter that it's popular? How does popularity directly correlate to quality?
garethxxgod's Avatar - Comment posted on 10/05/2011 12:16
garethxxgod
I use mine mostly to browse the Toilet Edition and various other internet sites like Twitter...also music. That is it. Mostly because I have nothing I can tie my Touch to to make gaming purchases anyways. Good thing too, I'm an impulse buyer at times.
KirbyMcDope's Avatar - Comment posted on 10/05/2011 12:17
KirbyMcDope
@~JnRx Teh Jokester~
Yeah, that's true, that can be said about any game. Actually that can be said about anything, because it's totally subjective.
"When video games first started, developers would only dream about being about to make games like what's on the app store now".
That's true too, but only if you're talking about early Atari games. In terms of gameplay depth, most of the games from app store and Android market are on that level and there is nothing wrong with that. I just hate seeing people staring in their iPods/iPhones all the time. To me it looks like they've got their heads up their asses, it's almost tragic sometimes.
And I hate when people are buying into that obvious bullshit they hear from corporate whores, politicians, church, it all makes me sad really. You might think that I'm way off topic here, but I'm not: all that scum feeds on trust in the exact same way actually.
Tim Cook here said that iPod touch is the most popular gaming device. Maybe that's true, but that's because people always loved wasting time on their sudokus, tetrises, tower defense games, peggles, zumas and whatnot. They just exploit that weakness, when people want to escape from reality and let their minds rest for unknown periods of time. Does that make it the best gaming device? No, so what's the point?
Tubatic's Avatar - Comment posted on 10/05/2011 12:18
Tubatic
@sadmachine

There are some very solid games, though I'm not sure of your definition of proper.

GameDev Story, GranPrix Story, Espgaluda II, infinity Gene, Battleheart, Infinity Blade are all pretty topnotch consolish romps.

Camelids is out there doing solid clone ups of various console genres.

Then there's the "time wasters", but some of those are righteous jn their simplicity. Mega Jump, Canabalt, Jetpack Joyride, League of Evil anne Blocks Cometh throwdown very well for being designed for super quick pick up and play.
Tubatic's Avatar - Comment posted on 10/05/2011 12:20
Tubatic
Wait Camelids? gameloft. Gameloft does solid console ups.
Joshua Derocher's Avatar - Comment posted on 10/05/2011 12:21
Joshua Derocher
I use my iPod touch for gaming all the time. It's the only handheld platform that I have. The quality and availability of games is way better than anything I ever had on my PSP. I have quick games I can play for 5 minutes like Dungeon Raid, Tetris, and Angry Birds. I have games I can sit down and play for hours like Final Fantasy, Sworcery, or The Quest.

Sony and Nintendo have to adapt to the way that Apple is selling games, or they won't be able to compete.
BoboTheMonkey's Avatar - Comment posted on 10/05/2011 12:24
BoboTheMonkey
My PSP is also a music player, a video player, and internet browser and a photo viewer.
doubleA329's Avatar - Comment posted on 10/05/2011 12:27
doubleA329
The main thing is that Apple has never had any REAL compitition. But this time around they might have some with the Galaxy Players from Samsung. It's basically the android version of the ipod touch with superior hardware features. It may not kill it but it may be able to steal some sales especially since Apple didn't upgrade SHIT with it. And yes, there is still a market as plenty of people don't want to pay thousands to own a smartphone for 2yrs and could do with a feature phone + iTouch.
barbecue's Avatar - Comment posted on 10/05/2011 12:51
barbecue
@ifrit

THAT.
Gee-Man's Avatar - Comment posted on 10/05/2011 13:22
Gee-Man
Wow, anyone who claims that the iPod Touch is a superior handheld gaming platform to Nintendo and Sony's offerings is just depressingly out of touch with reality. I'm not even going to claim that there's fanboyism or anything. Jim clearly wrote that last sentence to rile up the Nintendo and Sony fans.

I mean, there isn't anybody so unbelievably ignorant that they'd claim the iPod Touch is a better piece of hardware for handheld gaming. I mean, you'd just have to give up on calling yourself a gamer at that point. There's no way anybody is THAT stupid.

Right?

Please tell me nobody actually thinks that. I think I would ever be able to respect them ever again.
Gee-Man's Avatar - Comment posted on 10/05/2011 13:23
Gee-Man
*don't

When is Dtoid going to introduce the ability to edit comments?
handhelds4ever's Avatar - Comment posted on 10/05/2011 13:32
handhelds4ever
Mobile technology is taking some initiative in taking gamers a bit more seriously but, the day Apple announces the new itouch and iOS with features like cloud saving and games like Infinity Blade, SCE announces even more for the PS Vita.

SCE has just sent out PS3 Remote Play Beta kit for devs, there are free to play PS Vita titles and SCE is readying for venues for titles like Killzone and (perhaps) even titles God of War to have a good platform for the Vita to be announced (i.e. Next E3, next TGS, etc). I doubt anyone outside of those that view Jim's posts would have really known or cared about an iOS game like IB2; people would just downloaded IB2 and treated it like any other app.

I seem to recall John Carmack stating PS Vita's gfx being "pretty pokey" a couple of years after and, anyone who sees the progress or knows the road map of the mobile processors knows that what Carmack said is indeed fact. The thing is, Apple demonstrating airplay and "Siri" under the same conference and placing IB2 to a couple of seconds of gameplay in between (the same conference) is not a good way of illustrating the point that Apple is taking gaming seriously. Without Apple taking things a lot more seriously in their distribution, promotion and advancement in the tech of mobile gaming, they will always fall second to Nintendo and Sony.

The things is people have a right to love handhelds not because they are regressive or bias but, because the mobile OS alternative has not established it self. The technology and business for games on mobile OS just is not there. For the forseeable future, only technology will be advancing mobile OS gaming. Tech like face trackingm better GPU and more interesting capacitive touch technology should all make mobile OS gaming more interesting. Still, the business side all I see is Apple annonucing "Siri 2.0" and an occasional news post from bloggers like Mr. Sterling.
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