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How to kill a brand

4:21 PM on 02.23.2007   |   Faith


We all know Sony is slowly losing their hold on the video game market, and that their game console has been under heavy fire from fans lately. With that thought in mind, check out the video above for a sweet parody song about the PS3.

"How to kill a brand" is sung and written by Doc Adams. The song is sung to the tune of "How to save a life" by Fray. The video was created by Heavyarms117.








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53 comments | showing # 1 to 50
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cjpkiller's Avatar - Comment posted on 02/23/2007 16:25
cjpkiller
but ps4 was already announced...
it was announced like two weeks after the ps3 came out...
even if the playstation fails... sony knows this is a huge market and will then have to work damned hard with the ps4 to recapture it...
you cant learn from success... you can only learn from failure.

if only sony and nintendo had stayed buddies back in the early 90's... ah oh well.
-D-'s Avatar - Comment posted on 02/23/2007 16:32
-D-
I'll rue the day when feature films are created by assheads with names like "Heavyarms117"

Also, The Fray love cock
CannibalCalvin 's Avatar - Comment posted on 02/23/2007 16:32
CannibalCalvin
I really don't care about the ps3. I'm not going to buy one EVER, but this song actually made me tear just a little.

Sony did a lot to bring gaming into the mainstream and make it was it is today, but the fact that they can shoot themselves in the foot and charge you $600 for it is really sad.

Also, I'm soooooooo glad other people think killzone sucked. The people who have it that around me think it was the best thing since sliced bread.
FireofEvil's Avatar - Comment posted on 02/23/2007 16:44
FireofEvil
I guess they just don't care much. Even if you don't own a PS3, you're still hooking up your other consoles to your Sony TV.
ArrestedDeveloper's Avatar - Comment posted on 02/23/2007 16:45
ArrestedDeveloper
Poor Sony. I bet they think long and hard about what to do different with the PS4, my guess is the PS4 won't have any games ever developed for it after launch it will come preloaded with MGS5, FFXX, and Killzone 3, cost 1000 and people will still buy it.
Natedizzle's Avatar - Comment posted on 02/23/2007 16:49
Natedizzle
Ohh yeah we "ALL" KNOW it. What are you some kinda know it all? Ohh yeah! most of you Destructoid writers are.
's Avatar - Comment posted on 02/23/2007 16:49
Neil
Xbox 360 only looks good because PS3 is doing bad. that's all. Otherwise it's just one shooter after the other. I'd rather read a book.
CaffeinePowered's Avatar - Comment posted on 02/23/2007 16:53
CaffeinePowered
Wow ridiculously funny
CannibalCalvin 's Avatar - Comment posted on 02/23/2007 16:54
CannibalCalvin
@ Barbara,

No, the 360 looks good because they can deliver what their customers want for a price they can afford. They can create a system that easily allows developers to make fun quality games and they have a number of exclusive titles that people actually want to play.
Natedizzle's Avatar - Comment posted on 02/23/2007 16:55
Natedizzle
Whats funny is that the PS2 is outselling the 360! now whos laughing bitch, what a shitty video
Ignignokt01's Avatar - Comment posted on 02/23/2007 16:59
Ignignokt01
This video, while fucking awesome as something that came from a fanboy, is also a giant troll. Any comments here are just going to be: NO PS3>360 CUZ YOU'RE GAY!@!

NO PS2 PWNZ J00
Salami Inferno's Avatar - Comment posted on 02/23/2007 17:05
Salami Inferno
It outsold the ps3 also.
DrRockso's Avatar - Comment posted on 02/23/2007 17:10
DrRockso
That's the best damn thing I've seen all week.
ttaylor's Avatar - Comment posted on 02/23/2007 17:14
ttaylor
So good.. Man, I really loved Sony and was watching the PS3 from it's initial announcement.. I really wanted it to be great but man, name something Sony hasn't fucked up in the past year.
toastmatt's Avatar - Comment posted on 02/23/2007 17:28
toastmatt
damn that song was about 3x better than i thought it was going to be. Pretty damn funny
Hipple's Avatar - Comment posted on 02/23/2007 17:34
Hipple
That was amazing. I'm speechless.
KGETZ3's Avatar - Comment posted on 02/23/2007 17:36
KGETZ3
HAHAHAHA

That was pretty much awesome.
Serpentish's Avatar - Comment posted on 02/23/2007 18:09
Serpentish
That was epic.
TheDemon In You's Avatar - Comment posted on 02/23/2007 18:14
TheDemon In You
lol good stuff
Joe Burling's Avatar - Comment posted on 02/23/2007 18:17
Joe Burling
I'm sure I'll want a PS3 one day. I just don't see that day being anytime soon.
ScarCeLLe13's Avatar - Comment posted on 02/23/2007 18:36
ScarCeLLe13
uhhhh.....uhhhhhhhh.....ummmmmmmm.. uh .......

no comment lol, i think the ps3 will be good in a year or two then ill buy one
jkid's Avatar - Comment posted on 02/23/2007 19:00
jkid
Lol, good stuff mate. I'm not planning to get a PS3 for a while. There are many other games I haven't played on the PS2 and the original Playstation.
argon's Avatar - Comment posted on 02/23/2007 19:08
argon
lawl!! at fagbags like natedizzle who's pussies start hemorrhaging at some nobody's youtube video

Here, allow me to call the waaaaaaaaahm-bulance just fer you, bitch
Civnerd's Avatar - Comment posted on 02/23/2007 19:10
Civnerd
for me personally, my PC and 360 is getting the most attention, followed by the PS2, and in distant last place is my Wii... haven't booted that up for weeks now. At this point the PS3 offers me nothing else that isn't already supplied by my current collection of consoles. I'm more inclined to pick up a japanese PS2 (for all the shmups) over getting a PS3, how sad is that?
phinehas's Avatar - Comment posted on 02/23/2007 19:12
phinehas
I just finished watching the episode of Scrubs that plays the song by the Fray that this guy covered. Strange, huh?

Witty lyrics, nice video, but no console is doomed yet.
GatsuTheBerserker's Avatar - Comment posted on 02/23/2007 19:16
GatsuTheBerserker
Karma's a bitch.

Also cocks.
Lord_Satorious's Avatar - Comment posted on 02/23/2007 20:18
Lord_Satorious
Right now, my Xbox 360 is the only console I find worth playing. There isn't a single PlayStation 3 game that I'm just dying to get my hands on. The $600 price tag isn't what's stopping me from buying a PS3, it's the complete lack of games. I find the PlayStation 2 library more compelling simply because it is enormous, but with a large backlog of Xbox and GameCube games to play, I can't quite reconcile making the leap into the Sony brand until I've at least _played_ the stack of Xbox and GameCube games I own.

My nephew got a Wii for his birthday, and I've played it, and the shiny new novelty has worn off. I was right in my initial personal assessment that I'd rather push buttons than manually have to aim my arm at the television. I'm too lazy even to lift my arm, I'm not sure that's a good thing. Anyway, I enjoy my Xbox 360 but I see no reason to put down the other two competing companies merely because they are in competition with each other. I, as a consumer, can own all of them, but at this initial stage in the console race only Microsoft interests me at the moment, or at least interests me more than the other two alternatives. And to think I bought my 360 on a whim, I didn't even want one until I bought it.
Foxtoid's Avatar - Comment posted on 02/23/2007 22:22
Foxtoid
Hmmm. This is a peculiar trend.

The PS3 has an elitist attitude, no one likes it, it's depressing, has bad taste, and it wants to kill itself . . . .

It's plain to see. The playstation 3 is EMO!
Serial's Avatar - Comment posted on 02/23/2007 22:56
Serial
I hate the PS3 controllers, they're so uncomfortable and ugly
Bob Muir's Avatar - Comment posted on 02/23/2007 23:30
Bob Muir
@ Serial

I never even liked the PS2 controllers. (Except when compared to "the Duke.") The addition of slippy shoulder triggers only adds to my dislike.

@ Foxtoid

Playstation 3MO?
dprime's Avatar - Comment posted on 02/24/2007 01:23
dprime
This is hilarious. And kind of sad, 'cause I used to like Sony.
watup's Avatar - Comment posted on 02/24/2007 02:04
watup
why does everyone on this website flame the ps3. It's AMAZING. just cause you can't afford one and have never had a ps3 for more than a week, you have nothing to say. blu-ray is amazing with all its great media and game features. quit with all this Wii stuff and its sales to the ps3. ps3 has only been released in Japan and North America!!! wii has already gone worldwide so obviously they will have more sales. just wait for march 23rd and lets see whos sales are increasing... there'll only be an addition of at least 1,000,000 ps3 users in ONE DAY. ps3 has only been out for a couple months now so dont pick out everything from the Playstation Network. it's new and Xbox Live has been in the works for a good 4 years.
Faith's Avatar - Comment posted on 02/24/2007 02:08
Faith
Just for the record. I like Sony and plan to buy the PS3 as soon as they bring out a game I must have like MSG3. $700 CAN for a PS3 sucks, but I will end up paying it sooner or later.

Just give me a good game Sony and I'll buy. Dead Rising made me buy a Xbox 360. Final Fantasy X made me buy PS2.
watup's Avatar - Comment posted on 02/24/2007 02:13
watup
how can just one game make you want to get a certain console. there's only so many good games coming out soon. march will be PS3's month with new firmware updates, accessories, and games. ps3 is a multi media machine... cmon now, blu-ray. enough said. people got to stop saying that bs about how they don't care bout blu-ray. that's y major electronics companies are soley supporting blu-ray. heh once again, people flame blu-ray because they have the junk xbox with that $200 plastic hd-dvd thing. pricing for the ps3 is really not that bad. with the xbox360, you need to buy so many extra accessories: charger, 2nd controller, xbox live card, intercooler since ventilation in crap on xbox, etc. it all adds up to or costs more than the ps3... people need to stop worrying about the ps3 price. if you get a console, youre obviously going to invest a lot of money in it no doubt.
broham's Avatar - Comment posted on 02/24/2007 02:52
broham
Sony employee?
Cruds's Avatar - Comment posted on 02/24/2007 03:08
Cruds
Wow another Sony virtual marketing campaign. I can sense a change of direction here.

Faith: There already 2 versions of MGS3 out on the ps2.
watup: I don't need hd-dvd either at least over there there it's a choice and I didn't ask for a multi media machine it still called the a Playstation guess they should have renamed there box MultiMediaStation, just to avoid some confusion.
ArrestedDeveloper's Avatar - Comment posted on 02/24/2007 06:20
ArrestedDeveloper
watup just got so many things wrong I don't even know where to start so I will sum it all up in one word. STFUAJPG.
johntones's Avatar - Comment posted on 02/24/2007 06:46
johntones
Hello everybody! Can anybody please type here the lyrics of the song?. I want to create some subtitles for the video in spanish but I don't understand some parts of the song, specially the phil harrison recordings. Thank you very much!!!
Cruds's Avatar - Comment posted on 02/24/2007 07:32
Cruds
johntones: Maybe you can ask Azrael he's Spanish too and I bet he loves to do a project that involves Sony. I would help you but I'm Dutch so my English isn't all that either.
iLink's Avatar - Comment posted on 02/24/2007 08:20
iLink
Simply amazing
Christian's Avatar - Comment posted on 02/24/2007 10:39
Christian
Funny and true! Awesomecross!
Crunshii's Avatar - Comment posted on 02/24/2007 10:55
Crunshii
loved the video lol, just some thoughts about the complainers.

people argue for the high price. If you take into account, xbox aignt cheap either. its 400$ and IF you want to play HD DVD = 600$+ and last time I remember... PS3 was around that similar price, just not giving you the option to pay less for not having Blue out.

I agree many things havent gone well for sony, and its still development process, but that doesnt mean that out of the entire year and a half of xbox360 has been out, working their bugs out, and releasing tons of crappy games, has had what... GoW as the only good game out? and it came out only to compete against the PS3+Wii release. Now Holding Halo3 as their "Ace" card for whenever they plan to release it when things get faded for xbox, doesnt impress me either.

The Wii has revolutionized what they tried to do over 20 years ago in the NES with the power glove, U-force (yep I had one of those contraptions, lol). If you think about it, the Wii is nothing new, just fixed development over many failed contraptions that it had back in NES days with a minor upgrade from the gamecube. (check angrynintendonerd if you never seen how much a Powerglove sucked)

IBM finaly announced they will start teaching game studios how to develop for the PS3 ( http://www.gamestooge.com/2007/02/21/cant-code-for-ps3-maybe-ibm-will-help-you/)

a bit dumb if you asked me doing this "after" the release of the PS3, but nevertheless, developers & gamers should send sony Ideas how to make their contraption better use other than flame them out, cuz that wont help the gaming community. the PS3 is a system just as Sega had the Genesis & Dreamcast, and I sure enjoyed the DC life span with its shares of good games [berserk, MvsC2, Sonic, ect] even dough we all knew it was going to die as the last Sega console.

I believe the same contribution should be applied to the PS3, even if it dies out. Gamers already paid 700$ for it, better make some use of it other than cook burgers & chicken wings
"ala Foreman".
watup's Avatar - Comment posted on 02/24/2007 18:26
watup
dude you anti-ps3 hoes cant say crap about ps3. without owning a ps3 or at least having it for 1 week, you know nothing about what the ps3 can do. xbox 360 has been out for a good 1 1/2 years now. that's a big head start and theyve had lots of time to make 360 better. just keep being jealous because you guys know ps3 will dominate. ps3 games now are about the same now as xbox360 but ps3 has only been out for a couple months!!! these writers about consoles and shiz dont know what theyre talking about. wow they have test the ps3 for about 3 days... that's a great way to find what all the ps3 can do. first own or test a ps3 for at least a week and then you can talk all you want about the ps3. you guys know xbox sux and will never be better than ps3. max 9 gb for dvd which xbox uses and 25 gb is the minimum space for a blu-ray disks. newer game are soon to be on 50 gb... xbox dvd disks can never increase about 9 gb. suckas.
teknohed's Avatar - Comment posted on 02/24/2007 18:31
teknohed
I don't have a PS3 so I can't really compare. I love my Xbox360. But I might be tempted to buy a PS3 for Killzone 2. I guess I'm one of the few people who liked Killzone more than Halo. For the single player at least, I liked Killzone better...obviously you can't compare the multiplayer. And I imagine that Killzone 2's multiplayer "won't even compare" to Halo 3's either...so maybe I'll just stick to the Wii60.
watup's Avatar - Comment posted on 02/24/2007 19:05
watup
so quit flaming everything. you have crap. rely on your junk PC games.

P.S. ive played xbox360 and know what it can do. though, it's near it's peak performance while ps3 is still in its early stages while the games look the same. sure, gears of war is fun, but the graphics can not compare to Resistance on ps3. i played on my friends HDTV for GoW and the gameplay sucked. all you do is be a hermit and hide behind some wall. the player running towards you has no clue you are there cause you get that lame aerial shot. how does that take any skill. using this hiding behind a wall seems fun for campaign but not when versing other people. resistance on the other hand is a nice traditional shooter. graphics and gameplay are sick. heh, they try to make it though as it was a movie... xbox is surely made more for games than anything. ps3 is a MULTIMEDIA MACHINE. you get what you paid for the games and get the great extra goodies of picture viewing, surfing the web, free online, blu-ray player and so forth. without owning a ps3, you can't appreciate any of this. people with 360 or wii are so stuck up. wii is already turning into the gamecube. demand for the wii will be down soon because everyone that has one is getting one. cmon now it's not for "gamers", it's for a typical family not people trying to play resistance or GoW or especially Sports games.
Crunshii's Avatar - Comment posted on 02/24/2007 20:09
Crunshii
actually PS3 has pretty good base games. (for the short lineup they have)

not the games of the year awards but come on, from the lineup they have, their pretty good. (they wont dissapoint you like Lost-Planet, tons of hype, shit of gameplay). Motorstorm is pretty good if you like beat-em-up racing, you can play with friends. (reminds me of good-ol motorsports for ps)

Sega just released a demo on PS3-store "ala Twisted Metal" which you can play over the net for free and its pretty dam good fun, buildings explode in detail, car's look Grand Turismo style quality, good burn-em fun game. I wont get into much games but Assasins creed, FF13, MGS4, DMC4, elderscroll, Fear, ArmoredCore4, killzone, Tekken6 and thats what I remember at this point of my expected list of good games that are coming up 4-PS3.

So folks, PS3 has good games on their way, just patience till they come out, companies are starting to get the grip on the game-development for the PS3, its been 3 months and its not easy to develop for new technology that actually pushes to improve graphics & gameplay over the competition that just stayes on common technology. Cant wait to see how many thousands of gamers are going to shove up their foot up their hole when it happens.

Last thing to add, depends what games you are looking for:
Wii = fun non violent games for whole family, actual life interaction (break TV's or injure friends & family at your own risk)
xbox = sports games and honestly best fps games
PS3 = mature games, serious graphics & rpg king

if your into bloody games, you cant go say Wii sucks cuz its all fun games and non-mature, you need to know which system supports your gendra.
Foxtoid's Avatar - Comment posted on 02/24/2007 23:03
Foxtoid
Heh Heh Playstation 3MO. Thanks Necros. Also always wanted to mention (that which may have been discussed a whole lot before, I mean I don't know . . .) That the PSP should be called the PP because there's no space between play and station.
Cruds's Avatar - Comment posted on 02/25/2007 09:39
Cruds
Wait! the PS3 got picture viewing and web surfing? Damn you just convinced me, the ps3 is worth every penny. No serious, I don't give a shit about consoles to me there just ugly machines that I use to play games, there fucking tools. I would say the smaller they are the better, easier to hide and stuff. The only thing thats important is how the controller feels and what games they have. All that "Multi Media" stuff adds just extra weight. If that blu-ray crap really takes off we will see cheap players in no time.

As for that other joker that talks about "mature games" and "serious graphics" WTF does all that mean? How is - for example - a racing game with guns mounted on the cars roofs mature? I don't argue that a game like that can be fun, I'm just curious of your definition of mature. Besides most games will appear on more than one console, so go ahead categorize all you want. I hope you realize that even the cube has games seen like Killer7, Resident Evil4 and the Wii will see games like Manhunt2 and No More Heroes of which Suda already stated that it will be more violent than Manhunt. Really that kiddy argument went out the window a long time ago.

I did join this site because I like games but it seems where discussing consoles more than anything. I thought that would decline once all the consoles where released but where still going. Too bad, such a waste of time.
Faith's Avatar - Comment posted on 02/25/2007 13:24
Faith
CRAP - I meant MGS4! DAMN IT!
Natedizzle's Avatar - Comment posted on 02/26/2007 16:11
Natedizzle
Dear argon looks like I touched a nerve there huh? Get some original material.
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