I understand the practice of using celebs to advertise gaming -- after all, it worked well for Nintendo when they featured Yuri Ebihara in a DS commercial. Still, there's something ultimately laughable to me about the fact that Beyonce is working on an ad for Rhythm Heaven for the DS. It's official -- all indie cred surrounding Rhythm Tengoku as a series is utterly destroyed.
Beyonce chats in an interview with EW.com about what games she likes (Guitar Hero and Tetris gets mentions). My favorite part is where she mentions she has played her own songs in karaoke games and gotten a poor score. Ah-hah! Proof that Singstar is totally full of sh*t after all!
[Via Entertainment Weekly -- Thanks, Brian]
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did I get it right?
You won't find as vehement an opponent of the "casual market" bullshit as me. However, if it's being used for the power of good like in this case, I can happily forgive it.
In my opinion using celebrities in ads for mainstream games like Halo is way worse than using them to popularize a niche game like this. One might even call it "good".
The little Q&A with her was really cute. I didn't know she's a bit of a casual gamer. XD That's actually really cool and proves that almost everyone plays video games in one way or another. :p
As long as the game sells well then that's all that really matters. A great game like Rhythm Heaven is so good it could even be promoted by schmucks like Andy Dick, Courtney Love, Amy Winehouse or Gary Busey like and people would still buy it.Though I'd prefer the more attractive Beyonce any day of the week.
I dunno. We should be happy, that they advertise it at all.
I've sat through so many speeches like this from girls at bars who said the exact same thing.
Honestly, if I weren't already a fan of Rhythm Heaven and/or pretty knowledgeable about videogames and stuff, these ads might have caused me to pass on Rhythm Heaven out of the assumption that Beyonce did the game's music.
Also they shoulda got Mary J. Blige.