Someone needs to take Sega aside and politely inform it that pre-order incentives aren't actually supposed to be enticing. Years of custom gun skins and XP boosts have made the whole affair predictable and boring, and then Sega comes along and offers content that people might actually want? Seems unfair, Sega.
While it's tough to recommend pre-ordering a title under any circumstances, if you're the type that does it, this trailer gives a glimpse of what you can expect. October's plenty packed, but if you're finding room for Alien: Isolation, maybe Ripley and her friends can ride along too.