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Greenberg: Natal will sell 'millions and millions' photo

Microsoft's Aaron Greenberg isn't shy about his opinion when it comes to Project Natal. In fact, the company's attempt to grab a slice of the casual market is being hyped to the Moon, so much so that Greenberg believes it will sell millions and millions. 

"Our focus for launch is on original experiences, built from the ground up," boasts the demagogue. "We believe that's important because the first impression has to be a magical one.

"But because we expect millions and millions of these things to be sold this Christmas, over time developers will know millions of customers have these sensors so they can add functionality to their games. So you may see hybrid approaches, but our initial focus is on those unique experiences."

We shall have to see just how well Natal sells. Microsoft right now believes that it can ape Nintendo's methods and reap the same rewards, without realizing that such rewards are finite and Nintendo has already taken most of the good stuff. There comes a time when you have to realize that simply copying somebody else will not get you the exact same results. Sadly, nobody ever learns that.

Greenberg: Natal will sell 'millions and millions' [CVG via Edge magazine]








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53 comments | showing # 1 to 50
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Captain Opinionated's Avatar - Comment posted on 04/05/2010 13:24
Captain Opinionated
Will it sell millions and millions of units? That depends. It depends entirely on if its bundled at an appropriate price (cheaper than a 360 unit standalone, for instance), and whether or not they have that "Killer App" that'll move units. Mario moved NES's, Tomb Raider moved PS1's, Halo moved Xbox's. If they can get that one unique experience that somehow taps into the public conscience and is something they want to try... I could see it happening.

Also, I believe it's less about copying and more about refinement. Move you could say is copying--but that's not right either. It's improved. It's true motion control, and not a shoddy piece of plastic with IR sensors and gyroscopes.

Basically, Sony/MS do what Nintendon't.
AceFlibble's Avatar - Comment posted on 04/05/2010 13:26
AceFlibble
Blogs really need to start using an "Aaron Greenberg has said..." tag because this could entertain me for hours.
Mr Andy Dixon's Avatar - Comment posted on 04/05/2010 13:31
Mr Andy Dixon
To the moon!
Xzyliac's Avatar - Comment posted on 04/05/2010 13:31
Xzyliac
Oh lawd.

In other news if either Sony or Microsoft brought back the "Nintendon't" campaign for these motion sensing wutsamagizmos I'd totally buy three.
sprldr's Avatar - Comment posted on 04/05/2010 13:32
sprldr
Well what did you expect him to say?
RenegadePanda's Avatar - Comment posted on 04/05/2010 13:33
RenegadePanda
'Millions and Millions by Christmas'

That doesn't sound unrealistic at all. While I do think and hope it will do well, we all know there won't be enough third party games out by Christmas to sell as many as he's implying. Same goes for PS Move, I doubt we will see anything worthwhile until a few months after launch.

And by worthwhile, I mean games specifically for said device. Not a moco variation of an existing game.
Operative20's Avatar - Comment posted on 04/05/2010 13:35
Operative20
I will expect it to sell 2 million at most during its launch, but it depends on the price and bundles.
kylamity's Avatar - Comment posted on 04/05/2010 13:44
kylamity
Anyone else here have absolutely no interest in motion controls?
DefiantBadger's Avatar - Comment posted on 04/05/2010 13:46
DefiantBadger
I fooshin love the book that the picture is taken from.
Videodrone31's Avatar - Comment posted on 04/05/2010 13:49
Videodrone31
M$ is doing something entirely different than the wii. Ps3 is improving on what the wii has done. While I'm a ps3 fanboy I'd have to say Sony is the only copy cat:)
The Silent Protagonist's Avatar - Comment posted on 04/05/2010 13:51
The Silent Protagonist
You keeping children's books around for image headers now?

I remember that caterpillar from my childhood nightmares.
bustaballs's Avatar - Comment posted on 04/05/2010 14:01
bustaballs
I don't expect it to sell more than 5 million over its lifespan. Add-ons have a history of not selling well when they are super expensive. Just ask Sega.
HoodedMiracle's Avatar - Comment posted on 04/05/2010 14:04
HoodedMiracle
FUCK YEAH HUNGRY CATERPILLAR
JQM78's Avatar - Comment posted on 04/05/2010 14:06
JQM78
can you say "32x?"
JiR INC's Avatar - Comment posted on 04/05/2010 14:07
JiR INC
Will it sell more than the book the hungry caterpillar and turn into a nice butterfly...I think not but who know I may be wrong
Budogenkai's Avatar - Comment posted on 04/05/2010 14:08
Budogenkai
@HoodedMiracle




FUCK YEAH!
StingingVelvet's Avatar - Comment posted on 04/05/2010 14:10
StingingVelvet
As much as I would like to say "hahaha 32X" and such, given the mainstream appeal of games now, and the Xbox being the "cool console" right now, I could see it selling purely because of that crap.
Strandli's Avatar - Comment posted on 04/05/2010 14:20
Strandli
Well, I don't like Natal, and I don't have an Xbox360, but I somewhat hope these motion controllers will hit big. Not because I want to use them, but to bring the technology forward.

If only a few people buy it, very few AAA games will use Move and/or Natal, if they're successful we might see new and exciting ways to control GOOD games, not just obligatory waggle. There will always (hopefully) be good games for standard controlled games, so I hope we get some quality motion controlled games too.
Tarvu's Avatar - Comment posted on 04/05/2010 14:23
Tarvu
Millions and millions... of PS3s?
Dv8thwonder's Avatar - Comment posted on 04/05/2010 14:32
Dv8thwonder
32X? More like Activator.
superjay779's Avatar - Comment posted on 04/05/2010 14:38
superjay779
I can see the natal doing really well because it's actually different than the wii. Now wii HD I mean move is to close to what wii owners have already.
AtomicBanana's Avatar - Comment posted on 04/05/2010 14:41
AtomicBanana
guys, guys. Everyone knows the killer app is gonna be fable 3.

Third time's the charm...right?
Pinhead's Avatar - Comment posted on 04/05/2010 14:41
Pinhead
It would be interesting to see a poll on how many are actually interested in getting on of these thingamabobs.
garethxxgod's Avatar - Comment posted on 04/05/2010 14:49
garethxxgod
Newsflash: the Move will sell millions and millions by Christmas.
Mr Wrighty 987's Avatar - Comment posted on 04/05/2010 14:50
Mr Wrighty 987
Of course it will Greenberg, of course it will.
Genius's Avatar - Comment posted on 04/05/2010 14:53
Genius
I love the tone of the comments in this thread. Dare I say, had this been a Sony exec saying the same thing about the Move, every last one of the people in this thread would be bashing Sony relentlessly for having the gall to have confidence in their product. Bunch of fanboy retards on this site.
Masterron2's Avatar - Comment posted on 04/05/2010 14:53
Masterron2
As a fan of the xbox I highly doubt it will sell. Its looks to be the 32x or the sega CD this gen
gunstar's Avatar - Comment posted on 04/05/2010 15:00
gunstar
"But because we expect millions and millions of these things to be sold this Christmas"

can you guys sense the sarcastic tone from Capitan Obvious?
Mildpooptastic's Avatar - Comment posted on 04/05/2010 15:02
Mildpooptastic
Oh its gonna sell millions with out a doubt! Once they show the Natal fit personal trainer on Opera, women will go crazy and buy this shit since its cheaper then a real personal trainer.

When little girls see Natal just dance tracking their body movements and they will beg for the hanna montanna addition.

And hardcore games, just like on the wii will be played with a controler (sorry sony no one wants to play socom with a dildo)
FunkzillaBOT's Avatar - Comment posted on 04/05/2010 15:07
FunkzillaBOT
I think Natal will do well, but I don't know about "Millions and Millions". That just might be wishful thinking.
all great games have a fart button's Avatar - Comment posted on 04/05/2010 15:09
all great games have a fart button
If Natal allows me to do obscene gestures in my games then, and only then, will I consider buying it.
Shit, I still won't buy it till the price drops down to about forty bucks or less. Anything more...well, no sale from me. I've got a pile of games I'm still catching up on finishing as it is. Natal is as needless an extra as motion control in my PS3 controller.
Roryzilla's Avatar - Comment posted on 04/05/2010 15:11
Roryzilla
Jim Sterling wins hero of the year for posting some Eric Carle up in this bitch.
Maeloch's Avatar - Comment posted on 04/05/2010 15:17
Maeloch
Whether the Move or Natal does well depends on the software that comes with it and is available. If they include experiences that cannot be duplicated with a normal controller and find a "killer app" then they may be successful. If they just motion-controlize normal games, they will fail. The vast majority of today's games work better with a regular controller.

I will give M$ props though for trying to take a step forward in motion control technology instead of just figuring how to copy exactly what the Wii already does. I don't think that the world wants more accurate motion controls. How well is Wiimotion Plus selling?
buzski's Avatar - Comment posted on 04/05/2010 15:18
buzski
Hitting a red ball with my hands and feet, now that's an original game I'd love to play. I will get the move over this for one reason, Kevin Butler's awesome commercials
Dv8thwonder's Avatar - Comment posted on 04/05/2010 15:20
Dv8thwonder
^^^PewPewPew 3rd grade shooter lol
Monte's Avatar - Comment posted on 04/05/2010 15:38
Monte
Ya i don't really believe much in Natal. I mean the reason our controlers have so many buttons is because the movements and actions we want our characters to do are too complex. you limit us to just our normal body motions, and we become more limited. Frankly, i'm trying to picture how much of it would work without a controller... how would i perform a dodge roll or a blackflip? How will i select different weapons/spells? How will i use something from my inventory? how would i use the cannons on my shoulders? to walk, do i just walk in place(cause that could get real tiring real fast)? how do i simply pause the game? How well will it deal with simultaneous multiplayer... i could go on, and i'm sure some of this has been thought out but i don't know how much; so far it sounds like we are loosing something when we pick up the interactivity... Hell a lot of these questions would be answered if we got a few names for games coming out for it


And y'know, some people make a big deal out of being able to change menu's with a wave of your hand, but can you really say that's simpler than pushing a frickin button... honestly one of my experiences with the wii was being anoyed at aiming and clicking everything, when it always seemed easier to navigate with a d-pad
Holyetheline's Avatar - Comment posted on 04/05/2010 15:54
Holyetheline
Well there's room for the questionable Natal in my home...
AlLeBlanc's Avatar - Comment posted on 04/05/2010 16:05
AlLeBlanc
NOT BUYING
this and the *move*
Corduroy Turtle's Avatar - Comment posted on 04/05/2010 16:11
Corduroy Turtle
If they bundle a "Wii Sports" type of game with it, it'll take off.
bobyoko's Avatar - Comment posted on 04/05/2010 16:41
bobyoko
i've got to ask the obvious here. who is this (and move, for that matter) designed for? are the hd consoles really expecting to get some of nintendo's marketshare? personally, i think that everyone that wants to play motion style games, already has a wii. the people that own hd consoles don't want motion control (i can't figure out why, but that's neither here nor there). not only that, but nintendo OWNS the market. so the people that are still in the market for a new machine are more than likely going to pick the device with the most hype/history. it's just like when you go to buy a new mp3 player, you don't pick the zune, you go with the ipod.

to the naysayers that downplay the wiimote: you should really try the thing with motion plus. i've been playing (few) games with 1:1 for a year now. all the while, you guys are still waiting for outdated tech. do you really think that all of these hardcore hd game companies that lambast the wii are going to magically change their collective minds about motion control? doubtful. in fact, i'd say that software will most likely be shovelware, due to the costs of producing an hd game being so high. so is the natal going to move millions and millions of units by year's end? i wouldn't put money on it. not unless they have unique software that does something that wii can't.
ArrestedDeveloper's Avatar - Comment posted on 04/05/2010 16:45
ArrestedDeveloper
I think that Natal will outsell Move this year no matter what since it's so different from anything else. Moving forward, I think Natal will continue to do better unless all there promises have been complete BS.
fetusmilk's Avatar - Comment posted on 04/05/2010 16:57
fetusmilk
how is natal "so different from anything else"

its an eye toy. its been done.
Hcapt's Avatar - Comment posted on 04/05/2010 17:46
Hcapt
I went to the site, to "70% percent of third party publishers."

I can't take any site that uses that figure seriously. Not only has that been known, quoted, and misquoted for for months; and thus is old information, but I have yet to see anyone justify that number, or find statistics on Move to compare it to. The closest I have seen is the number was questioned by forum goers, who took it as true but were unsure of the context of %70. But when the line read "%70 of publishers," without qualification, the reporting sites never seemed to question the number they got from Microsoft's PR, which is paid to spin numbers. What kind of self-respecting journalist reports one line of PR, repeatedly, without actually checking the facts to make sure they are true?
GrumpyTurtle's Avatar - Comment posted on 04/05/2010 17:51
GrumpyTurtle
Out of all the systems I own, I spend the most time on my 360. That being said, I have absolutely zero interest in this. None. Which is a shame, because I like being interested in things. Oh well.
Enkido's Avatar - Comment posted on 04/05/2010 18:39
Enkido
Jim, it would appear that your header image isn't random enough. Everyone knows hungry caterpillar, try harder next time.
Holesome's Avatar - Comment posted on 04/05/2010 19:27
Holesome
If they bundle the 360 with Natal then of course it will sell millions just because they will sell millions of 360s by default. On top of that I'm sure it will sell very well as an add-on to those who already have 360s, of course excluding all you narrow-minded and grumpy posters of which many of you will likely get it anyways (many are barking just to hear yourselves bark).

Initially I'm not expecting Natal to make me throw out all my games and controllers but given time I strongly believe it will show it unique experiences that will easily justify its cost. With that in mind I for one will purchase Natal just for the experience good or bad and I doubt it will be all bad.

As for cost, I've bought music programs with mics (80.00), music games with drums and guitars (over 200.00), scene-it with controllers (80.00), and various other peripherals for all my consoles so $100.00-150.00 for a new experience that is not just limited to a few games is not much to expect.

If for one reason alone I hope Natal offers compelling gaming experiences for my kids so I can get them off the couch and their asses and be more active. Nintendo has not hit the spot what-so-ever with that regard.
seanileus's Avatar - Comment posted on 04/05/2010 20:15
seanileus
And it probably will sell millions...
Sexualchocolate's Avatar - Comment posted on 04/06/2010 03:49
Sexualchocolate
"initial focus is on those unique experiences" = Party games and shovelware.


Greeeeeeaaaaatttt.

Give me Socom and Gran Turismo, perhaps a cool looking 3rd person fighting game, some gladiator style weapon action and a bit of archery - oh wait, what?

The disappointing thing is that it probably will sell millions, because millions of gamers are out there looking at their 360 without anything new to play, when Natal comes out people are gonna be itching just for something to play!
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