It is the dream of every game designer. You know, not only creating a game, but to create a game franchise. Like Mario, Halo, Final Fantasy, these are games that not only stand as one amazing experience, but a plurality of games that revolutionize how we are entertained. For every ten or twenty garbage title, there is one amazing experience that will be coming back with sequels and more. It is a very difficult thing to create.
What was clear, however, when it comes to a franchise, is that a game franchise must have an open world to be built upon. Looking at Halo, for example, the game has been successful over numerous titles, as well as a spin off, like Halo Wars, it is clear that they have plenty to work with. With a strong, capable IP bible, which both Halo and Mass Effect live off of, strong gameplay basics, a great team that have stayed with a franchise, and capable marketing, there is a lot to balance. A new team brought into an IP, for example, can be problematic, as they do not know all the problems that previous teams had dealt with. Bad marketing, or releasing a title at a bad time, or not keeping fans integrated and listening to their feedback, well, that can kill a franchise.
They also agreed that games look pretty good right now, and while a boost in graphics would be nice, there is some good still to come from the Xbox 360 and PS3. Muzyka also pointed out to new user interface controls and 3D technology like with Sony that is hyping will really take things in a new direction. “The longer this generation lasts,” he says “the more creative people will be”.
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