Quantcast
Former THQ president on where the company went wrong - Destructoid




Game database:   #ABCDEFGHIJKLMNOPQRSTUVWXYZ         ALL     Xbox One     PS4     360     PS3     WiiU     Wii     PC     3DS     DS     PS Vita     PSP     iOS     Android


Former THQ president on where the company went wrong


6:15 PM on 01.31.2013
THQ's downfallFormer THQ president on where the company went wrong photo



While THQ was split up following its Chapter 11 bankruptcy, not all of its properties have been auctioned off yet, and there's still plenty left to say about the now-defunct publisher. MCV ran an insightful piece today covering the company's collapse with quotes from some of the parties involved in the bidding process.

Of special note is a recap of the company's mistakes from ex-president Jason Rubin, who joined THQ in March of last year. "I think it is incorrect to attribute THQ's predicament with overall changes in the industry," he told MCV. "To be sure, all triple-A publishers have been under pressure, but THQ had every chance to survive had it not made massive mistakes.

"Unfortunately, the mistakes that were made long before I joined, like the incredible losses attached to uDraw, massive wasted capital in the unpublished MMO that was cancelled, sticking with children's and casual titles far after mobile and tablets had killed the business, bad, late, or otherwise inferior titles like Homefront, and a generally haphazard and inefficient approach to deal making, left the company with too much negative hanging on its books," Rubin explained.

"THQ had to be restructured to survive, and unfortunately, the restructuring ended up in an asset sale rather than an acquisition. There are certainly things to be said about challenges in the mid-tier triple-A publishing business, but I don't think that conflating it with THQ's experience is helpful." Asked if luck was a factor, he replied: "I think that luck plays a role in success and failure, but THQ's decisions and execution were the major reason for its failure."

The collapse of THQ: The full story [MCV]






Comments not appearing? Anti-virus apps like Avast or some browser extensions can cause this.
Easy fix: Add   [*].disqus.com   to your software's white list. Tada! Happy comments time again.

Did you know? You can now get daily or weekly email notifications when humans reply to your comments.







Developer stuff

10:15 AM on 09.24.2014
Double Fine ceasing development on sci-fi sim Spacebase DF-9

Double Fine is ending its development of Spacebase DF-9 with a somewhat sudden final build of the game next month. Double Fine intends to stick around for bug fixes, but many of the game's initially planned features will...more



9:00 PM on 09.19.2014
Castlevania's Koji Igarashi has put his 'dream game' on hold

As a huge fan of Castlevania: Symphony of the Night, it was exciting to hear that long-time series producer Koji Igarashi had left Konami to make the kind of games he wanted to make -- "the same kind I think fans of my past g...more



9:30 PM on 09.17.2014
Here's Swery holding a monkey and standing next to a yellow plastic woman

Was that headline not descriptive enough for you? What did you think would be in this post? There's Swery nonchalantly holding a stuffed monkey next to a weird yellow plastic statue thing. He did that during the entirety of h...more



View all Developer stuff






Back to Top




All content is yours to recycle through our Creative Commons License permitting non-commercial sharing requiring attribution. Our communities are obsessed with videoGames, movies, anime, and toys.

Living the dream since March 16, 2006

Advertising on destructoid is available: Please contact them to learn more