Note: iOS 9 + Facebook users w/ trouble scrolling: #super sorry# we hope to fix it asap. In the meantime Chrome Mobile is a reach around
hot  /  reviews  /  videos  /  cblogs  /  qposts

Forget Xbox: Here are names Microsoft could've gone with

11:30 PM on 07.05.2013 // Jordan Devore

Shield your eyes

If Microsoft ultimately went with "Xbox" for its home console, what were the alternatives? Edge has posted a list of rejected names, and they're pretty great in a "What were they thinking?" way. To be fair, naming can be a shockingly difficult task; one I wouldn't wish on my enemies.

"First, there were our code names, which were WEP -- 'Windows Entertainment Project' -- designed to make Microsoft executives comfortable, Midway -- 'Midway between a PC and a console or 'Battle of Midway' -- you decide -- and DirectX Box, which was shortened to xbox in email very early on," Seamus Blackley, a founding member of the Xbox team, told the outlet.

"When we got the first approval, Kevin [Bachus] was told we had to get a new name, because 'xbox' wasn't legally sound, so against his judgment he did so, and got the phase two, or 'car' names," he continued. "These were so bad we didn't even save them, but I remember making fun of one of them by calling it the 'Microsoft Bunduss.' Then we got the 'acronym' phase from the naming geniuses." A few examples of these include "FACE (Full Action Center)," "MARC (Microsoft Action Reality Center)," and "TSO (Three, Six, Zero)."

Rightfully so, Blackley referred to these acronyms as "crap." Eventually, the team "decided we just wanted to risk it and go with Xbox -- since that’s what everyone called it anyway -- and they wanted, for some unknowable reason, to call it '11-X' or 'Eleven-X.' Finally, we told them no, but still had to decide: X-Box, xBox, XboX, Xbox, X-box…" They made the right call.

11-X, WEP, Midway, CyberPlayGround, FACE – the rejected names for Microsoft’s first console [Edge]

Jordan Devore, Managing Editor
 Follow Blog + disclosure DtoidJordan Tips
Jordan is a founding member of Destructoid and poster of seemingly random pictures. They are anything but random. Disclosure: I backed Double Fine Adventure and Awesomenauts: Starstorm on Kickst... more   |   staff directory

 Setup email comments

Unsavory comments? Please report harassment, spam, and hate speech to our community fisters, and flag the user (we will ban users dishing bad karma). Can't see comments? Apps like Avast or browser extensions can cause it. You can fix it by adding * to your whitelists.

Status updates from C-bloggers

Mike Martin avatarMike Martin
I was telling this dead baby joke at dinner tonight, and this lady I don't recognize says, "I'm sorry. That joke isn't funny to me, I have two dead children." At this point, I went over my options in my head and settled with telling her the joke twice.
CoilWhine avatarCoilWhine
I really wish the slowpokes at Microsoft would add Forza Horizon to Xbox One backwards compatibility.... It's my favorite racing game. And the soundtrack is honestly flawless.
Parismio avatarParismio
Some green tea and Mario Kart w/ family is a great way to end the day.
KingSigy avatarKingSigy
Honestly, Broforce might be my GOTY. It's really fucking amazing.
OverlordZetta avatarOverlordZetta
Welp, Remote Play is coming to PCs. Calling it now, PS Now enabled toasters and glasses will be announced at the next big Playstation event alongside cute Vita coffins made of paper you can print out of your Remote Play capable printers.
Niero Desu avatarNiero Desu
How did your Thanksgiving small talk with obscure relatives go? Oh, I bonded over the ethereal experience of hydrogen peroxide in ear canals but they'd never heard of Chrono Trigger so we mostly chewed the corn-flakes-on-potato thing in silence
Amna Umen avatarAmna Umen
Don't forget [img][/img]
Mike Wallace avatarMike Wallace
I wonder how far the show would be taken out of context if the lyrics were "Go, Go Power Rangers, you Mighty Morphine Power Rangers."
Rad Party God avatarRad Party God
I just tried out Skyforge, and... [img][/img]
Pixie The Fairy avatarPixie The Fairy
Is it weird I finally want a Samurai Warriors game because I think Koshosho is super fab? [img][/img]
Gamemaniac3434 avatarGamemaniac3434
I've never cleaned my comp in the 3-4 years I have had it. Soon I will dust it. I....I dont know what I will find, hidden in the dust.
CoilWhine avatarCoilWhine
Happy late thanksgiving Dtoid. I played Doodle God and Murasaki Baby on PSVita, and am now Achievement grinding in Forza Horizon 2 Presents Fast and Furious on Xbox One. Super easy 1000G, I need it.
Pixie The Fairy avatarPixie The Fairy
Black Friday pick ups so far are Shantae and the Pirate's Curse, Titan Souls and tomorrow Devil Survivor 2 Break Record ($29.99 at GameStop).
Gamemaniac3434 avatarGamemaniac3434
This thanksgiving, give thanks for the fact that your family wasnt 1 of the 3 to have picked out a wasp filled turkey, buying a meal and becoming a meal. Next year, may not bring such.....dissapointing results.
Nekrosys avatarNekrosys
So I'm pretty sure you all should be giving thanks to Nekro. For he is the one true perfect being. Be thankful that your lives have been blessed by the addition of a Nekro. For that is the true meaning of Thanksgiving.
Solar Pony Django avatarSolar Pony Django
Happy Thanksgiving Dtoid! Here's hoping you didn't fall off a chair while hanging Christmas lights and bash your shin and foot into the concrete like I did!
Sr Churros avatarSr Churros
Listening to Pokémon SoulSilver OST while doing some college work. Suddenly I feel a great amount of guilty taking over me for loosing my PokéWalker 2 years ago... :(
OrochiLeona avatarOrochiLeona
Ok you thanksgiving motherfuckers. 5 favourite Arcade games (as in coin-op) No order necessary. Go!
Lawman avatarLawman
Happy Turkeygeddon everyone! I'd like to spend it playing something, but I'm too busy drinking instead. Alcohol is better. Alcohol mixed with games is best, but unfortunately, I'm a little too lost to the world for that right now!
CoilWhine avatarCoilWhine
I've got to try Pocket God vs. Desert Ashes. Mostly because I loved pocket god when it came out. Great memories
more quickposts



Invert site colors

  Dark Theme
  Light Theme

Destructoid means family.
Living the dream, since 2006

Pssst. konami code + enter

modernmethod logo

Back to Top

We follow moms on   Facebook  and   Twitter
  Light Theme      Dark Theme
Pssst. Konami Code + Enter!
You may remix stuff our site under creative commons w/@
- Destructoid means family. Living the dream, since 2006 -