Icelandic developer CCP is looking to win back some of EVE Online's user base with the just-released expansion, Crucible. Spaceships and dubstep, y'all.
This 15th free expansion to the mystifying MMO brings upwards of 50 features ranging from attractive new nebula imagery to more Tier 3 Battlecruisers to time dilation for those truly colossal engagements. You've got to appreciate the amount of explanation offered for many of these design decisions. My goodness, these folks can write!
Right now, active players are being given the Genolution CA-1 implant and an extended 60-day trial code for friends or family curious about the EVE mythos. In an industry increasingly turning to free-to-play, CCP persists.