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Lara Croft stripping in Silent Hill!?

Oh advertisers, you so crazy! A new commercial for Pringles has appeared that is both awesome and ludicrous at the very same time. It seems to be a rather impressive homage to survival horror ga...
First good look at EA Sports MMA

In the grand pantheon of things I have no place writing about MMA might be the top dog. However, last night on CBS's Saturday Night Fight EA ran an ad for their upcoming MMA game, EA Sports MMA a...
Evony uses porn cover ladies to advertise

Listen, we all know sex sells, but Evony has taken the idea to a truly unprecedented level by plastering attractive women all over their game that has nothing to do with half-naked attractive wom...
UK Modern Warfare 2 advert has guns in it

The Activision marketing machine keeps on chugging, with a new commercial hitting UK televisions in the lead-up to the biggest shooting game of the year. The video provided comes courtesy of the...
Left 4 Dead 2 gets another sexy TV spot

Would you like more Left 4 Dead 2 video hotness? Of course you would! Valve's undead-pummeling co-op shooter is out this month and the studio is putting that $25 million advertising budget to go...
Walmart/Modern Warfare 2 advertising juggernaut engage!

It has begun. With Modern Warfare 2 a mere two weeks away, evil publisher Activision has rolled out its advertising campaign of death. Expect total media saturation over the next fortnight, with...
AVA banner ads go after Modern Warfare 2

Advertising: No matter how retarded your idea is someone will eventually bump into it and pay attention. While not surfing for pornography one of our readers spotted an advertisement for Allianc...
T-t-these DJ Hero ads are a-a-alright

I've gotten pretty used to the fact that videogame ads typically don't do anything for me as I've already seen everything the makers of the game want the public to see writing for Destructoid. Th...
Phantasy Star Portable 2/Pizza Hut campaign is shameless

Deliciously shameless, that is! Phantasy Star Portable 2 is on the way, and Sega has revealed that it will be joining forces with Pizza Hut in order to fill the RPG with pie-based shenanigans. Ju...
Uncharted 2 gets its own 'it does everything' commercial

It took Sony a long time, but they've finally got an ad campaign that is hitting on all four cylinders, and when you've got something that works you need to run with it. For instance, when your m...
Ben Heck makes Halo 3 controller for Tucker Max movie

It's funny how you often meet people on the Internet through unusual and fleeting circumstances.  For example, weeks ago I'd heard that they were making a Tucker Max movie so I checked out t...
The Chilean PS3 ads are fake

The Chilean PS3 ads -- one in which pictured a young man giving a blood to a Nazi officer -- were fakes, apparently part of a ‘mock campaign’ created by Chilean design agency BBDO Chi...
Dude, relive the 90s with these rad game ads

Our friends over at Bitmob recently scrounged up some ancient videogame magazines that date all the way back to the mid 1990s, and yes, they were nice enough to share their shocking archeological...
Behind the scenes of the Halo 3: ODST ad

I really appreciate behind the scenes look at how videos are made. I was super impressed by the Halo 3: ODST short and couldn’t imagine all the work that went behind it. This making of vide...
New Sony ad portrays PS3 fans as Nazi sympathizers

Wow ... I know that Sony can go a little nuts when it comes to weird PS3 commercials, but this Chilean ad really takes home the prize. The commercial portrays a gamer giving blood to a Nazi offic...
Halo 3: ODST has been finished since May

In the latest episode of Bonus Round over on GameTrailers, Brian Jarrard of Bungie revealed that Halo 3: ODST has been completed since May. It could have been released at any point now, but it&rs...
Final Fantasy XIII on sale in Japan on Dec 17

The moment that Japan has been awaiting for over half a decade may finally have arrived today, thanks to a teaser and some Internet Matlockery. A Japanese Youtube flash ad had been teasing the re...
Some in-game advertising saves lives, y'know

It's easy to think of all in-game advertising is pure evil, but in Australia at least, there are attempts to do some good while influencing the supple minds of young gamers. The Transport Acciden...
PAX 09: Assassins Creed II marketing gets clever

There is so much bad marketing out there. Companies just seem to miss the point more than hit it when it comes to coming up with clever ways to advertise their new games. Thus, when a company act...
90-second live-action ODST ad spot hits, is beautiful

A few hours ago, Microsoft released a live-action ad -- a short film, really -- for Halo: ODST. It boils down the life of an ODST in the Halo universe in 90 seconds, and, as you’ll see belo...
Massive to supply ads for several games this fall

Prepare for a Massive intrusion. Microsoft’s glorious videogame advertising company is set to supply in-game ads for a host of THQ, Electronic Arts, and Activision Xbox 360 and PC titles th...
PS3 firmware v3.00 now available

The clock has struck midnight here on the East Coast, which means that it’s September 1st (holy crap, how the time files). That means that the new PlayStation 3, known colloquially as the &...
Want to become a 'Doritos Gaming Consultant?' You can!

Remember Doritos: Dash of Destruction? How could you forget? The game was surprisingly not terrible for a little free game that was designed purely for Achievement whores, and the charm of a game...
Playboy Playmates and Hugh Hefner promote Guitar Hero 5

Hey, you remember those really annoying Risky Business commercials that Activision was overusing for Guitar Hero World Tour? Well, they’re back for Guitar Hero 5! This time, they feature no...
Sony's spending how much on a PS3 ad campaign?

Sony is looking to kill this Christmas. The PlayStation 3 Slim and the price cut are being backed up by an £82 million advertising campaign that kicks off in the UK tonight, and will run th...
Is Sony plagiarizing for its PS3 Slim 'Play Face' campaign?

Sony has recently unveiled a ridiculous new ad campaign called "Play Face," which revolves around showing videos and pictures of the stupid faces people pull while playing PS3 games. Ho...
Oh my God! Microsoft STOLE LittleBigPlanet's music!

Today, on what must obviously be an incredibly slow news day, Microsoft has come under fire for BLATANT THEFT, shamelessly stealing the music that was 100% totally invented for LittleBigPlanet. T...
Sony removes intrusive WipEout HD advert

Last night, we talked about WipEout HD's latest patch, which included a few nasty surprises for those wanting to play the new "Fury" content. In-game ads had been smuggled onto the game...
WipEout HD: Now with intrusive, sluggish advertising!

The most common argument you ever see during a debate about in-game advertising is one I tend to agree with myself: It's okay so long as the adverts don't negatively impact the gameplay. So, what...
HotD: Overkill's unused artwork makes life better (Update)

You thought I wasn't going to show up because Destructoid is going to be up and down all day, didn't you? Well I'm here for the weekends so you're not getting rid of me that easily. Just because ...
ESA sues Chicago Transport Authority over game ad bans

The Chicago Transport Authority doesn't like those evil, evil vidjagames dirtying the city's beautiful buses. In January of this year, the CTA enacted a ban on any advert that  "markets...
Job advertisement smells like Too Human 2 development

If a recent ad posting on Gamasutra is to be believed, Silicon Knights is looking for fresh talent to work on a game, and that game may very well be Too Human 2. So far, all the world's babies ha...
Microsoft patents playable advertising with 'Advertars'

Oh Microsoft, you and your wacky patents! Hot off the heels of discovering that Microsoft has patented squad-based dynamic co-op, the Internet has also found out that Microsoft has reserved the r...
ASA picks on games again with new advertising guidelines

The Advertising Standards Authority has cropped up many times over the past few years in connection to videogames, mostly because the group in charge of London's many adverts seems to buckle unde...
Have you seen these full commercials on your Xbox 360?

Switch on your Xbox 360 and you may find that the Xbox Live subscription you're already paying for has been further subsidized by all-moving, all-talking ads -- full on commercials that have been...
Walk It Out is so terribly exciting it hurts

Are you ready for the most over enthusiastic trailer you've ever seen? No, I mean are you really ready? You're about to be blown over by enthusiasm for a game no one should be that enthusiastic a...
Silverlight and LIVE integration will make ads 'organic'

The big Microsoft news yesterday wasn’t Kodu-related. No, the story of the day was about Xbox LIVE and Silverlight -- a match made in ad hell, we’re sure. We speculated that the upcom...
Silverlight coming to Xbox Live, bringing crapload of ads

We may pay Microsoft a fee for the honor of using its online gaming service, but that doesn't free us from having to look at a load of advertisements. Microsoft is aiming to make commercials on t...
UK store using fighting games to sell clothes

I used to live in the United Kingdom, and in all my years as a British resident, not once was I considered posh enough to go into a Harvey Nichols. The clothes store is quite upper class and full...
EA and Dr Pepper strike multimillion-dollar marketing deal

IndustryGamers revealed today that Electronic Arts and Dr Pepper have struck a multimillion-dollar partnership. EA will be advertising Dr Pepper products in their games starting with The Sims 3 i...
Crazy Dragon Quest IX commercial is disturbingly truthful

I have absolutely no idea what is going on here. Normally you can kind of derive some semblance of understanding out of a commercial or television program just by watching it, but I have no clue ...
Weekend Destructainment: Play us off, Keyboard Cat

Weekend Destructainment is a collection of funny videos brought together from all across the Internet to bring you entertainment on these slow and boring weekends.Music mashups, fake trailers, sk...
Spike Lee urges 2K Sports to do the right thing

Samit hat is go! I suppose I can reasonably say I have interest in the video below because Spike Lee is a filmmaker and I like movies. It's a well known fact that no matter how piss poorly the Kn...
Pre-E3 09: What's the trash/Rabbids Go Home connection?

We admit, when we first saw this little exhibit being put together outside the doors of Los Angeles Convention Center’s South Hall, we thought it was Katamari-related. Honestly, it just loo...
In-game advertising to be worth $1 billion in five years?

Media analyst Screen Digest has predicted that in five years time, in-game advertising will be worth $1 billion, turning it into an irresistible prospect for businesses. Audience media habits and...
TF2's Scout slices, dices and comes away clean

I will have to echo my Kotaku counterpart's feelings on this video and wonder how it took a week for us to find it. Unless of course I'm totally blowing up Hamza's spot right now for the Weekend ...
GameStop wants to see your mutton chops

GameStops at the Herald Square and Rockefeller Center in New York City celebrated Mutton Chop Madness today in celebration of the release of X-Men Origins: Wolverine. The GameStops handed out tho...
IGA Worldwide knows you like ads, has stats to prove it

Remember those silly ads in Madden 2009? You do? Good. You’re now a statistic. IGA Worldwide -- a huge in-game advertising agency -- recently uploaded a video on YouTube (via VG247) that is...
Bethesda and Blizzard know how to sell you stuff

With viral marketing, regular marketing, internet marketing and marketing you don't even know about, the advertising world is a complicated place and game companies need to be at the top of their...
ASA sides with Change4Life over controversial game ads

The Advertising Standards Authority has ruled that Change4Life's stereotypical and stupid ad campaign can stay. Despite infuriating the British game industry with its implication that videogames ...
Mountain Dew Game Fuel makes triumphant return with WoW branding

I don't know why, but I find the concept of Game Fuel hilarious. It's possibly thanks to it being the dumbest marketing idea in a long time, since it's just a drink that tastes of Gummi Bears and...
UK game industry attacks 'games lead to death' campaign

Before the weekend we talked about the UK health campaign Change4Life, which had caused controversy in the gaming community for strongly implicating videogames in premature death. UK game industr...
Killzone 2 'four dimensional' TV commercials arrive, here's a video

Yes, despite all the drama and controversy, Killzone 2 has NOT been released yet, can you believe it? It feels like the bloody thing has been out forever with all the chatter that's been had, a...
Xbox 360 ads banned from UK over misleading movie services

I've never used the Xbox 360 to rent movies, mainly because I'm not buying pretend money to then spend on borrowing a film. Of course, if you're one of the many UK folks who have been watching re...
What do Gillette and competitive gaming have in common? Sponsor desperation

This was bound to get awkward.The Destructoid Bordello recently received footage of Derek Jeter, John Cena, Tiger Woods and Reggie Bush at the Gillette Champions of Gaming Event last Tuesday wher...
Man seeking women for Metal Gear Solid roleplay

This isn't the first time we have run a story about a twisted Craigslist sex ad, and I personally hope it won't be the last. We've spotted a "27-year-old professional male" who is seeki...
Sony partners with New York Yankees to put PS3s in new Yankee Stadium

The new Yankee Stadium is currently being finished up in time for Opening Day, which is scheduled for an April 16th game pitting the Yankees against the Cleveland Indians. Built at an astounding ...
EA accused of 'misleading' people with Tiger Woods ad

The Advertising Standards Authority has been an annoying thorn in the side of the videogame industry for a while, having posters and commercials pulled, often for silly reasons. The ASA might be ...
Sony's PlayStation 3 holiday ad campaign is ... uh ... yeah

There was once a time when Sony's PlayStation commercials were absolutely fantastic. We no longer live in that time. Rather, we live in an age where Sony is just abstract and confusing, rather ...
Mirror's Edge viral marketing makes its way to Syracuse

Syracuse isn't a hotbed for much activity in my mind, save for abolitionism, and it's not like we have much need for that right now, do we? So, I was rather surprised to hear that EA has its myst...


 
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