hot  /  reviews  /  videos  /  cblogs  /  qposts

EEDAR: Xbox 360 is in a 'tough position' following price cut

10:20 AM on 08.27.2009 // Jim Sterling
  @JimSterling

So, the Xbox 360 Elite dropped in price (while the Arcade price rose in the UK). Cue the trumpet call of the market analysts, with EEDAR being the first to weigh in and provide insight as to what this means for the industry. Unsurprisingly, EEDAR notes that Microsoft is responding to the PS3 price drop, but also adds that the "$299 sweet spot" might not be a advantageous to the company as one might think.

"Whilst the Xbox 360 and PlayStation 3 are now equals at the $299 price point, technologically the Xbox 360 is not at the same level as its Sony competitor," explains the analysts. "This puts the Xbox 360 in a tough position where it is outmatched in terms of hardware capabilities at $299 and the Wii remains alluring to casual and price sensitive consumers at $249.

"Over the next year Microsoft will most likely reposition the Xbox 360 Elite closer to the $249 price point to both pressure Sony and attract potential Wii consumers."

EEDAR also believes that Nintendo should be preparing for another future 360 price cut: "Nintendo should drop their Wii console down to $199, not because the current Xbox 360 and PlayStation 3 price structure poses a threat; rather, because they will eventually pose a threat. Nintendo's strategy should be to capture as many consumer dollars as possible while their competitors are still weak in their offerings to the casual audience and price sensitive consumers."

Quite a few logical things being said here, especially with regards to Microsoft's position. The Xbox 360 Elite does offer less out of the box than the PS3, and now at the same price. That doesn't even account for the yearly subscription fee users have to pay in order to give the 360 the same online connectivity that the PS3 offers for free. At $299, the PS3 is the better deal. However, the stigma that the PS3 has earned as a pricey system without AAA games (unfair or fair as that may be) and the endless blundering of Sony's PR department might see the 360 remain in the lead for quite a while.



Jim Sterling, Former Reviews Editor
 Follow Blog + disclosure JimSterling Tips
Destructoid reviews editor, responsible for running and maintaining the cutting edge videogame critique that people ignore because all they want to see are the scores at the end. Also a regular f... more   |   staff directory

 Setup email comments

Unsavory comments? Please report harassment, spam, and hate speech to our moderators, and flag the user (we will ban users dishing bad karma). Can't see comments? Apps like Avast or browser extensions can cause it. You can fix it by adding *.disqus.com to your whitelists.

 Quickposts
Status updates from C-bloggers

GoofierBrute avatarGoofierBrute
Philosophical question: if the only way to get Batman: Arkham Knight to run decently on my laptop is to lower all the settings and have it run windowed, am I really playing it?
Mike Martin avatarMike Martin
I'm farting right now.
Pixie The Fairy avatarPixie The Fairy
I farted in Gamestop today and wasn't blamed!
Jed Whitaker avatarJed Whitaker
I have never farted. #TrueLies
From Must Git Gud avatarFrom Must Git Gud
Getting banned soon!
VIRGO avatarVIRGO
Here's to hoping Nintendo makes mobile games as compelling as Pac-Man 256...
ScreamAid avatarScreamAid
I hate when a new game comes out and D-toid gets flooded with stuff about a game I don't know anything about and I'm just stuck here, sitting with myself and my freeware games...
Dreggsao avatarDreggsao
It is the middle of the night and Yu-Gi-OH is on TV. Are children with insomnia so common these days?
SeymourDuncan17 avatarSeymourDuncan17
My hair's done did and my Teddie cosplay is officially ready for next weekend's Comic-Con! Do I impress you, Sensei? [img]http://i.imgur.com/ZNlOmMf.jpg[/img]
ShadeOfLight avatarShadeOfLight
Replaying Tales of Symphonia for the first time in years, I only just now realized how random the plot is. Our goals are decided at Lloyd's whimsy, while we get major revelations just 'whenever'. Still a good game, but I'm proud to be #TeamBatenKaitos.
Dr Mel avatarDr Mel
Question Time! What's YOUR MGSV Helicopter music?
GoofierBrute avatarGoofierBrute
Today at work, I made a reference to the DK Rap in one of my news pieces. Any day that I get to do that is a good day.
gajknight avatargajknight
Everyone's playing MGSV...and I've just arrived in Skellige in The Witcher 3. At this rate, I'll get 'round to MGSV when the PS7 arrives.
RadicalYoseph avatarRadicalYoseph
Currently learning Little Trinketry from Valiant Hearts: The Great War on piano. [youtube]http://youtu.be/40fulS_olU8[/youtube]
Retrofraction avatarRetrofraction
MGSV is literally the Skyrim of stealth. 15 hours 3%... #Sneaker'sdelight
ThinMatrix avatarThinMatrix
The Kickstarter campaign is now live for Socuwan – the quirky indie MMORPG created by the community, for the community! https://www.kickstarter.com/projects/1465468930/socuwan-the-community-driven-indie-mmorpg
ScreamAid avatarScreamAid
Excellent video game OST's for the week (no particular order): 1) Super Stickman Golf 2 2) Lethal League 3) Crypt of the Necrodancer
DanteKinkade avatarDanteKinkade
Final season of Continuum is on tonight, featuring time traveling solders in power armor. I can't wait! https://carl9000.files.wordpress.com/2014/06/c15.jpg?w=842
Kallo avatarKallo
That moment when you look at your backlog of games...and it looks back and you and says "What the hell man? you have over 100 games on this list!". I feel guilty...
Steven Hansen avatarSteven Hansen
Idris Elba needs to be James Bond & heck to anyone who thinks otherwise
more quickposts


Contest!


Seriously

Invert site colors

  Dark Theme
  Light Theme


Destructoid means family.
Living the dream, since 2006

Pssst. konami code + enter

modernmethod logo



Back to Top


We follow moms on   Facebook  and   Twitter
  Light Theme      Dark Theme
Pssst. Konami Code + Enter!
You may remix stuff our site under creative commons w/@
- Destructoid means family. Living the dream, since 2006 -