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Dead Space 3

EA thinks Dead Space was too scary to be single-player

9:00 AM on 07.20.2012 // Jim Sterling

[Update: Despite what Penny Arcade suggests, I still stand by the prevailing assessment of EA's words. The "scariness" was clearly presented as a negative. You don't say, "they love the thriller game, but ..." without the "but" referring to something less-than-positive. Co-op was clearly introduced to make these scared audiences more "comfortable" when playing.

The point is, EA's got a really bad habit lately of suggesting all its games need the same features, and the same feel, in order to succeed. Which is silly.]

Electronic Arts has explained the appearance of co-op in Dead Space 3 by claiming audiences found the last two games too scary to play alone. Yes, you read that right -- the game designed to be scary has to not be scary anymore. Keep reaching for the lowest common denominator, chaps!

"We were hearing feedback that they love the thriller game, but it was pretty scary, and the obvious next step was that they wanted to play with someone. So we introduced co-op into the game," marketing boss Laura Miele told MCV"The horror of Dead Space is still all there. It's still true to its roots and no less scary, but people felt far more comfortable playing it with someone else than they did doing it on their own.

"Personally, I would rather go to a scary movie with my husband rather than sit at home with the lights out watching one on my own. We're looking for that to reach out to consumers that perhaps were not open to Dead Space 1 and 2."

Dear Electronic Arts, there are too many cars in Burnout, and could you make Mass Effect a little less heavy on the sci-fi? I prefer fantasy, so please put some orcs in it. THANKS GUYS!

Jim Sterling, Former Reviews Editor
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destructoid's previous coverage:
Dead Space 3

  May 08

John Carpenter wants to direct a Dead Space film

Could this be a Ghosts of Mars sequel???

  May 08

Dead Space 3 is the latest game to have officially failed

Electronic Arts declares the game performed below expectations

  Mar 07

Dead Space 3 DLC work began after main game was finished

EA producer details their DLC design process

  Mar 01

Origin has a big sale on all three Dead Space games

Plus the DLC, but spending anything on that is a waste of money

  Feb 11

Attorney: Dead Space 3 resource exploit might be theft

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