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![EA strongarms Take-Two, goes public [Update] photo](http://www.destructoid.com/elephant//ul/72008-FINAL EA.jpg)
"There can be no certainty that in the future EA or any other buyer would pay the same high premium we are offering today."
john's hardcore...
personally, i think it's a great offer, but EA's recent acquisitions smack of desperation... I wouldn't offer that much for take 2.
john's hardcore...
personally, i think it's a great offer, but EA's recent acquisitions smack of desperation... I wouldn't offer that much for take 2.
Can you imagine though if Take-Two didn't reject EA's offer and then when GTA 4 comes out... I would just love to grab a seat with some popcorn and watch the inevitable
Jack Thompson Vs EA fight-night round 4.3
Jack Thompson Vs EA fight-night round 4.3
Well, if you look at EA's lack of success lately, and the declining value of their annual franchises, it's easy to see why they would want to position themselves as publishers with Valve, BioWare, Take Two, and ultimately, their long lusted piece of ass in Ubisoft.
Yearly franchises are dying a slow death, aside from the sports houses which have a following of rabid sports fans, who throw money at anything with their teams involved. Sixty dollars for a football/baseball/basketball game is a pretty good deal to someone who will fork out seven bucks for a beer at an A's game, and get absolutely butt fucked for eleven dollars just to park in Oakland of all places.
If you can position yourself with a myriad of proven houses and take over publishing duties, you're merely raking in the royalties as publisher for already established franchises, that don't necessarily have to come out ever year, since these are multiple studios putting out different titles, it wouldn't take much to figure that these games would invariably be spread out over time naturally.
EA is willing to spend money to market their games to the masses. EA is a name that people buy. Not many people outside of our closed off niche world could tell you what a Take Two is, but they could probably recognize EA or EA Sports.
Just saying, there is a positive way to look at this. It doesn't have to be all: "Oh NOEZ!", all the time.
Yearly franchises are dying a slow death, aside from the sports houses which have a following of rabid sports fans, who throw money at anything with their teams involved. Sixty dollars for a football/baseball/basketball game is a pretty good deal to someone who will fork out seven bucks for a beer at an A's game, and get absolutely butt fucked for eleven dollars just to park in Oakland of all places.
If you can position yourself with a myriad of proven houses and take over publishing duties, you're merely raking in the royalties as publisher for already established franchises, that don't necessarily have to come out ever year, since these are multiple studios putting out different titles, it wouldn't take much to figure that these games would invariably be spread out over time naturally.
EA is willing to spend money to market their games to the masses. EA is a name that people buy. Not many people outside of our closed off niche world could tell you what a Take Two is, but they could probably recognize EA or EA Sports.
Just saying, there is a positive way to look at this. It doesn't have to be all: "Oh NOEZ!", all the time.
If EA would treat Take-Two that way it does their sports game franchises then if I were Take-Two I would tell EA to shove that offer up their ass. We will continue to make games in direct competition to yours so you have to be innovative. And since we know you can't do that, in a few years we'll be the ones buying you out as you beg us to.
Take Two are overrated as it is. Getting bought by EA would probably kill them if they had to deliver any sort of quality on EA's annual basis.
Can anyone say "monopoly?" This is rather disturbing. I can't believe that any of you are suggesting that this would be anything but fucking awful. EA already has way to big a piece of pie. Having one company dictate what games do and do not see the light of day is a very bad idea - good ideas get crushed under the behemoth of bureaucracy, while trite mediocrities are pushed forth as being the next coming of the digital christ. It's BS and you people who say otherwise are suckers. No ifs ands or buts about it. Suckers.
My biggest concern with this is the censorship that EA will control. Take 2 has done a fine job producing adulterated content, which has been the target of numerous attacks. If EA is in the picture , I wonder if they would force censorship to placate the ignorant masses, screwing us all out of prostitute-smashing, gun-toting fun. I don't see why it would happen since adverse changes in their products would hurt sales, but it's the possibility that is worrisome.
Then there is the aforementioned problem of a monopoly...
Then there is the aforementioned problem of a monopoly...
EA are getting a lot like the Empire of the industry. I can understand such moves from a money perspective, but I feel EA are taking this too far.
EA will be targeted because they are the largest publisher, and have destroyed some promising talented studios, Looking Glass Studios being on we never hear mentioned, who created the excellent Thief games. Now just imagine what else Looking Glass could have made, if they were still existed enough to grow and find their way. Same goes for Westwood etc.
Sure, the influx of money helps development cost but it also has the chains of financial risk attached, something these large companies like EA don't like. Creativity takes a back seat, and cookie cutter updates get pushed out.
Speaking of Criterion, I believe they are a talented bunch but beyond the positive evolution of Burnout, Criterion have only been able to flex their creative muscle on Black. That's such a shame, as much as I love their Burnout since EA took over. I think Criterion are capable of much more, but EA won't let them.
As for Renderware, its such a shame that this isn't being used anymore, especially with Wii being very capable of running it well for games. This is a bad move by EA, as they could be pushing Burnout and Renderware to Wii owners too.
On a more positive note, EA are changing with some good stuff in the pipe. Tiberium looks like a great edition to C&C. Bioshock and Orange Box have done well for them. There's more on the way.
No one wants another monopoly, after Game recently ate up the horde share of the games retail market in the U.K. Competition is always better to have.
EA will be targeted because they are the largest publisher, and have destroyed some promising talented studios, Looking Glass Studios being on we never hear mentioned, who created the excellent Thief games. Now just imagine what else Looking Glass could have made, if they were still existed enough to grow and find their way. Same goes for Westwood etc.
Sure, the influx of money helps development cost but it also has the chains of financial risk attached, something these large companies like EA don't like. Creativity takes a back seat, and cookie cutter updates get pushed out.
Speaking of Criterion, I believe they are a talented bunch but beyond the positive evolution of Burnout, Criterion have only been able to flex their creative muscle on Black. That's such a shame, as much as I love their Burnout since EA took over. I think Criterion are capable of much more, but EA won't let them.
As for Renderware, its such a shame that this isn't being used anymore, especially with Wii being very capable of running it well for games. This is a bad move by EA, as they could be pushing Burnout and Renderware to Wii owners too.
On a more positive note, EA are changing with some good stuff in the pipe. Tiberium looks like a great edition to C&C. Bioshock and Orange Box have done well for them. There's more on the way.
No one wants another monopoly, after Game recently ate up the horde share of the games retail market in the U.K. Competition is always better to have.
EA and Activision are both cancers on teh gaming community. They both need to learn that quality is way more important than quantity. Annual games get very repetative with each installment, there is not much improvement besides roster updates and such that you can get with a new game from the same franchise each year. I really hope this deal doenst go through.
Money, get away.
Get a good job with good pay and you're okay.
Money, it's a gas.
Grab that cash with both hands and make a stash.
New car, caviar, four star daydream,
Think I'll buy me a football team.
Money, get back.
I'm all right Jack keep your hands off of my stack.
Money, it's a hit.
Don't give me that do goody good bullshit.
I'm in the high-fidelity first class traveling set
And I think I need a Lear jet.
Money, it's a crime.
Share it fairly but don't take a slice of my pie.
Money, so they say
Is the root of all evil today.
But if you ask for a raise it's no surprise that they're
giving none away.
Get a good job with good pay and you're okay.
Money, it's a gas.
Grab that cash with both hands and make a stash.
New car, caviar, four star daydream,
Think I'll buy me a football team.
Money, get back.
I'm all right Jack keep your hands off of my stack.
Money, it's a hit.
Don't give me that do goody good bullshit.
I'm in the high-fidelity first class traveling set
And I think I need a Lear jet.
Money, it's a crime.
Share it fairly but don't take a slice of my pie.
Money, so they say
Is the root of all evil today.
But if you ask for a raise it's no surprise that they're
giving none away.
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