Note: iOS 9 + Facebook users w/ trouble scrolling: #super sorry# we hope to fix it asap. In the meantime Chrome Mobile is a reach around
hot  /  reviews  /  videos  /  cblogs  /  qposts

EA says microtransactions will be in 'every' game

11:30 AM on 06.21.2012 // Jim Sterling
  @JimSterling

According to Electronic Arts' COO Peter Moore, the future is in free-to-play, with microtransactions becoming the defacto way we buy our interactive entertainment in years to come. According to the cat-like executive, every game will feature bite-sized purchases in some way. 

"I think, ultimately, those microtransactions will be in every game, but the game itself or the access to the game will be free," he told The Kortakers"I think there's an inevitability that happens five years from now, ten years from now, that, let's call it the client, to use the term, [is free].

"It's free to me to walk into The Gap in my local shopping mall. They don't charge me to walk in there. I can walk into The Gap, enjoy the music, look at the jeans and what have you, but if I want to buy something I have to pay for it."

Moore added that $60 games may still survive in some way, but that they're due for scarcity as "billions" of users are brought into the industry and called gamers.

"It may well be that there will be games that survive and they are the $60 games, but I believe that the real growth is bringing billions of people into the industry and calling them gamers," he said. "Hardcore gamers won't like to hear this. They like to circle the wagons around what they believe is something they feel they have helped build -- and rightly so."

I don't quite have the fear of free-to-play games that some folks have, but I certainly don't like companies such as EA getting involved. As I noted earlier this week, the excessive nature of EA tends to take any business model, good or not, to extremes that render them quite anti-consumer. It's certainly not the only one, but the case of the sleazy Theme Park iOS scam is par for the course wherever it goes. 

In any case, I'd rather take a real free-to-play game over what a number of games are trying now -- charging $60 to get in and still offering microstransactions. The whole "have your cake and eat it" business model is due am shake-up, and rising quality of F2P games will at least temper that bullshit.



Jim Sterling, Former Reviews Editor
 Follow Blog + disclosure JimSterling Tips
Destructoid reviews editor, responsible for running and maintaining the cutting edge videogame critique that people ignore because all they want to see are the scores at the end. Also a regular f... more   |   staff directory



 Setup email comments

Unsavory comments? Please report harassment, spam, and hate speech to our community fisters, and flag the user (we will ban users dishing bad karma). Can't see comments? Apps like Avast or browser extensions can cause it. You can fix it by adding *.disqus.com to your whitelists.

 Quickposts
Status updates from C-bloggers

Torchman avatarTorchman
WHY DO THEY GET SOUNDS BUT PIKACHU AND CHARIZARD CAN'T. WTF
Pixie The Fairy avatarPixie The Fairy
Finished my Storge set and 4/5ths of that was on the clock today o_O I also got a dragonlord eyepatch, which is totally practical covering the right eye when Cyndel's hair covers up the left eye.
Lawman avatarLawman
So Zack Furniss told me I should play Dying Light on Hard. Guess who's never listening to Zack Furniss again? :-/
EdgyDude avatarEdgyDude
Deadpool spoilers: He gets cancer.
beargreasey avatarbeargreasey
So Kanye just announced his new game, Only Once. It looks beautiful and personal. It's just a shame that I still have no idea what it is.
CoilWhine avatarCoilWhine
I dunno why people are getting so huffy about Windows Store / XbOne Quantum Break crossbuy. It means double the gamerscore for me, and AW and AW:AN are rereleasing on the One so I'll have owned them 3 times over. Great games.
Nekrosys avatarNekrosys
I once considered pitching an idea for a Dtoid Australia podcast, but then I realised it'd probably just be Zyk and I getting drunk on Foster's and complaining about Atlus for half an hour each week while incessantly calling each other cunts.
Parismio avatarParismio
New Splatfest is Pokemon Red vs Pokemon Blue. Im Blue Team bitches!
Jed Whitaker avatarJed Whitaker
Been sick but these pills are fixing me right up. [img]http://www.azquotes.com/picture-quotes/quote-don-t-call-it-a-comeback-i-ve-been-here-for-years-ll-cool-j-63-60-01.jpg[/img]
KingSigy avatarKingSigy
Why is it impossible to find a raid group in Destiny? Am I just cursed or something? All I want is to get a clan and do a raid.
ikiryou avatarikiryou
I don't even care how the rest of this day is.
Gamemaniac3434 avatarGamemaniac3434
*Starts up XCOM: UFO Defense* Alright, I'm ready to do this...hmmmm...not much going on. Space ship! Shot it down! Lets fight, I've played XCOM...wait...what the fuck do all these buttons do? Alright I got it now! Annnnnd 1/6 soldiers survived. Hmmm.
BaronVonSnakPak avatarBaronVonSnakPak
Going to Deadpool in 45 minutes. I can't wait to see Ryan Reynolds junk.
jak2364 avatarjak2364
http://www.game.co.uk/en/dying-light-the-following-the-spotlight-edition-only-at-game-298773 I'll need to ask for a credit line increase, but sure, why not?
Nathan D avatarNathan D
Hnnnggg. My End of Evangelion video I made like 2 years ago has almost 700,000 views. I never thought it'd get this far. It was the first video I ever made and just did it for fun. Guess I have an eye for editing and an ear for music placement.
gajknight avatargajknight
I want to listen to classical music. But I'm in a funky mood right now. The solution?
SeymourDuncan17 avatarSeymourDuncan17
Been watching Better Call Saul, being a pretty big fan of Breaking Bad, and it's been pretty decent. Like a b-side to BB. But, this scene with Trevor (GTAV)-famous Steven Ogg has been my highlight. There's more to it before this, but it's the best part.
Parismio avatarParismio
Whens the racist Wakka animation?:
SeymourDuncan17 avatarSeymourDuncan17
Well, wherever you are, Human...
jak2364 avatarjak2364
...Well, nice to know I could improve a game I didn't take a survey on!
more quickposts


Contest!


Seriously

Invert site colors

  Dark Theme
  Light Theme


Destructoid means family.
Living the dream, since 2006

Pssst. konami code + enter

modernmethod logo



Back to Top


We follow moms on   Facebook  and   Twitter
  Light Theme      Dark Theme
Pssst. Konami Code + Enter!
You may remix stuff our site under creative commons w/@
- Destructoid means family. Living the dream, since 2006 -