The news that Activision and Vivendi had teamed up to form the almighty Activision Blizzard came as quite a headspinner this weekend, but Activision's chief rival Electronic Arts is keeping its collective cranium level. The publishing giant told Eurogamer that it was looking forward to the competition that ActiBlizzard will bring.
EA's UK boss Keith Ramsdale wished Activision Blizzard good luck and shared his belief that EA still had "the industry's strongest portfolio of game franchises," before adding that EA was at its best when facing competition. While the claim about the portfolio can be debated, there's no denying that a healthy competition is one of the greatest catalysts of quality production.
Here's hoping that Electronic Arts, a company that slowly seems to be improving itself, really takes this as a call to produce some great games. Ultimately, the only thing that truly matters to we humble gamers is the software, and if an ActiBlizzard/EA power struggle leads to top-notch games, we're the true winners in the end.
Viva la capitalism!
Jim Sterling serves as reviews editor for Destructoid.com, head of the Podtoid podcast, and produces a number of news stories, original features, one-of-a-kind videos. With his passionate argumentative style, controversial opinions, harsh delivery, and dedication to brutal honesty Sterling is a name that you can't help but recognize.
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Contest:
11:45 AM on 12.04.2007
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I think EA actually is going to (arguably) great strides to improve its franchises and at the very least create new IPs (see latest Dead Space screens for proof). I think big competition from such a worthy adversary will result in great games from both companies. Now if Ubisoft would just step up it's game already, sheesh... (that was sarcastic)
Uh... Jinx!!
I am Actizard! from the planet Zorgon! or something.
As for EA, they can go to hell, they can only come out of hell when they release Burnout games though. then it's back to fire and brimstone for them lol.
Because the only good thing that can possibly come of megacorps is the dystopian future of violence and human suffering I've read so much about in novels.
Or is that just me?
As long as we get good games (and EA improves their releases) I will be a happy man :)
Only PC gamers care about Blizzard, so Activision still has to cater to console / handheld gamers.
It is still a tie.
But if EA buys Nintendo.....