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Yesterday we decided to post the frankly disgusting news segment that was aired on Fox, in which the game Mass Effect was unprofessionally and underhandedly mauled by a panel of self-proclaimed experts who had zero expertise in the field of videogames. Well, one thing Fox probably didn't know (along with everything else) was that game developer BioWare just so happens to be part of the corporate machine known and feared as Electronic Arts, and EA VP of communications Jeff Brown had a few things to say in a letter sent to the network. The letter asks Live Desk producer Teri Vanhorn to clarify the "serious errors" made in the show's segment, rightfully claiming they were "insulting" to the hard working developers of the game. I think my favorite quote has to be "As video games continue to take audiences away from television, we expect to see more TV news stories warning parents about the corrupting influence of interactive entertainment." That really gets to the heart of the matter. EA highlights several of the glaring mistakes made by Live Desk, including the false use of the term "graphic sex" to describe a scene which is tamer than the shows Fox itself puts out during prime time hours. After the jump, you can read the letter shared with the masses by Kotaku, but first, we'd like to commend EA for going to bat for its property, something which games companies need to do more and more as vicious and motivated people attempt to slander and do damage to the industry we love. Say what you will about Electronic Arts, but it did the right thing here, and didn't even threaten legal action, which Fox practically deserves for the careless and childish behavior it displayed with this "controversy." As the parent company of BioWare, the studio which created the game, EA would like you to set the record straight on a number of errors and misstatements which incorrectly characterize the story and character interactions in Mass Effect. Next page: More Bioware stories ![]()
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5:52 PM on 01.23.2008, 



Changes in focus - and moves like this - have all but restored the faith I used to have in EA from waaaaaay back in the day.
Good move on their part. That segment was disgusting.