I don’t really have a problem with advertisements and product placements showing up in something like a free, browser-based game. I only tend to play them a few times anyway, so the ads don’t normally have a chance to get on my nerves. Ads in full retail games, on the other hand, are a totally different matter -- especially after I already paid $50-$60 for it. Having my immersion repeatedly ruined by a bunch of Army recruitment billboards and Pepsi posters strewn wily nily about the environment can really tick me off.
Therefore, my first reaction upon hearing that Pandemic’s Mercenaries 2: World in Flames will have dynamic ad containing billboards was one of insurmountable rage. And I’d just gotten so hyped up over the recent footage. Bummer.
Lead designer Scott Warner was quick to explain that, while Mercenaries 2 will have ads, they will at least be implemented with some manner of creativity (if you consider explosions to be creative that is).
“There’s a faction in the game that actually doesn’t like the fact that the first world is coming in and plastering their cities with advertising, so they’ll actually pay you to blow up billboards. So if you’re like, “goddamn it, the Mercs guys put advertising in the game,” you can just blow it up.”
I don’t like in-game advertising, but I do like blowing stuff up. Oh well, I guess I can let it slide this time, Pandemic. So how do you feel about in-game advertising? Does the thought of blowing some up excite you too?
[Via GameCyte]
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Contest:
4:19 PM on 07.21.2008
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Is that like Goodyear, but less reliable? :P
Also, when characters have phones, PDAs, or whatever and they're a certain name brand, that's cool with me too.
As soon as I start playing a game like Oblivion though and they start putting Doritos ads in the sky on flying dragons...... I have to draw the line at stuff like that.
Pepsi, your ads were destroyed 1.2 million times last month.
McDonalds, your ads were destroyed 5 million times. People really don't like your ads!
Krispy Kremes, your ads were only destroyed 100 times. People must like donuts.
As for being able to blow them up? Fucking sweet. Even more realistic, if you ask me.
It'd be funny if advertisements parodied real world products, like in GTA. Not so funny when the developer is still getting paid to do it and not passing along the benefit to the end user. I'll be pirating my copy, safe in the knowledge it's been paid for by Pepsico.
This is not a joke.
Go out and kill yourself now.
So are all the fun things in life - just like how everything that tastes nice usually rots your teeth and gives you heart disease.
Now when I have to deal with ingame ads for a free DLC map then thats a different story.
Really, come on - if the rest of the game is destructible as claimed then it would be bullshit to not allow for the destruction of billboards, they're only doing what you'd expect and then wrapping it up with fancy paper and a bow. But they're now sticking it in a "plot" line to make sure you focus on them. Not cool.
It'll be acceptable if the ads fit in with the setting, but if they stick out like a sore thumb then there isn't a hope in hell of me buying the game.
I'm sold.
But either way blowing up ads sounds awesome! what better way to say "ads stink!" than to blow them up!:)
DEY HAB DAT??
FAIL