Got news?   tips@destructoid.com  |  Never miss a story:   RSS + Twitter + YouTube
Hey! New here? Destructoid is a gaming discussion community, updated nearly every 20 minutes. Make a quick avatar to comment and enter our contests. Take the tour!

 


Home Disney updates

Disney's DS Magic Connection test was a hard sell

2:14 PM on 01.29.2008, Dale North 26 comments

Disney's DS Magic Connection test was a hard sell photo
     Disney

Not too long ago we told you about a test of something called Disney Magic Connection, which uses a Nintendo DS to help visitors through the theme park. The concept seemed solid, but it looks like Disney had a hard time trying to find visitors that would test the system.

The problems had less to do with the hardware, according to Jim Hill Media. Guests who actually took part in last week's test loved the device and its capibilities; the problem was that no one wanted to bother with testing it. They wanted 60 families a day to test this system, but on most days, they had to settle for half that number.

A Disney Imagineering insider had this to say about the test:

Trying to recruit guests to try out these DS units right after they came through the turnstiles was a bad idea. After riding over to the park on a crowded Monorail or a packed Ferry, people don't want someone coming at them with a clipboard and then giving them a sales pitch. They just want to get inside and ride some rides.

And that $300 security deposit, asking people for an imprint of their credit card right after they've paid for their admission ... That was a mistake too. A lot of people just turned and walked away as soon as we mentioned that security deposit.

They could perhaps make things easier by permitting the millions of DS owners to bring their own system into the park, but as of now, there are no plans to let outside DSes tap into the Disney network.


Next page: More DS stories




A New Challenger's Avatar
A New Challenger at 01/29/2008 14:15
And yeah, I think that must be the case since that deposit is $300, over twice the retail price of a DS.
KyleGamgee's Avatar
KyleGamgee at 01/29/2008 14:17
Are they still doing testing? I have an Disneyland annual pass, and I'd love to try this out.
Spooky Electric's Avatar
Spooky Electric at 01/29/2008 14:21
Yeah, I was all for it up until the security deposit. I know you get it refunded as soon as you return the DS, but just the idea behind putting money down, and $300 at that?! As if ticket prices weren't already through the roof.
Corncobtacular's Avatar
Corncobtacular at 01/29/2008 14:32
I always assumed they would just issue game cartridges to people who already had a DS instead of actual new DSes themselves.

That at least seemed like the smart thing to do.
liqideos's Avatar
liqideos at 01/29/2008 14:32
Oh...wait...

You'd figure "Imagineers", would think to let outside DS's use these maps, since that was what I'm sure EVERY FUCKING PERSON who heard about a DS Disneyland map was thinking when they got the original news.

Why bother with buying DS's FOR Disneyland, and worrying about deposits, when the DS is literally the fasting selling system ever.

I think Reggie needs to pay a bitch slapping visit to Mickey.
Snaileb 's Avatar
Snaileb at 01/29/2008 14:32
Too bad the only way you can get into Disney World is if you let them scan your fingerprints.
Ritalin Twitch's Avatar
Ritalin Twitch at 01/29/2008 14:35
If you use your own DS, there is a bug that leads you to the lair of the robotic Walt Disney. Once you see that, the park employees are forced to decapitate you and drain your blood into the water in the Small World ride. Its easier for everyone if you just use the park hardware.
BluDesign's Avatar
BluDesign at 01/29/2008 14:36
@snail

No, that's just you dude.

Remember what you did to the Keira Knightley robot on the PotC ride last time you were there?

Yeah... That's why.
JoshDunford's Avatar
JoshDunford at 01/29/2008 14:41
Disneyworld is the greatest place in the world (says the 3 year old mind of Josh).

I was genuinely excited about this until I heard about the $300 deposit thing.

You need 1200 to buy tickets, 400 for a hotel, then 300 for a ds map.

What else do you need Walter?!

<hands over soul>

That should do it.

-JD
Neonie's Avatar
Neonie at 01/29/2008 15:06
Wow they went about that terribly wrong. That's all I can say really. It's not that theres no interest in the system, it's that, like the guy said, you don't bother people when their anxious to get going.

And NEVER try and get an imprint of someone's credit card and get a Security depostit. If someone came up to me with that crap I'd walk away too.
PrinceofCannedPeaches's Avatar
PrinceofCannedPeaches at 01/29/2008 15:50
Maybe I'm a perv, but the title of this article just seems wrong.
SaraAB87's Avatar
SaraAB87 at 01/29/2008 16:04
Yeah, a $300 security deposit is nuts. Also don't bother people when they are just getting into the park, that is a bad idea and a good way to turn them off from potential future visits. People are very afraid of identity theft nowadays and many people want to protect their identities by you know, not giving your credit card to complete strangers asking you to participate in a trial. Maybe they should have hit up customers when they were in a 2 hour line for their first ride of the day.

If this system is to work it must be FREE, as in you do not pay anything extra for it, you bring your own DS system in and use it while your in the park for free. You don't pay for a paper map of the park now do you? This is supposed to be added functionality, not something you pay for.

I could see a 30$ security deposit (that you get back in full when you return the card), which matches the price point of DS games to cover the cost of a lost DS card, if the maps are on the game cards.

Also, it needs to be expanded to more devices such as Iphones, PSP's, PDA's, blackberrys and other high tech cellphones as a free download.
Crapsh00t's Avatar
Crapsh00t at 01/29/2008 16:09
Funny how so many corporate types are so disconnected from human beings and how they feel.

$300 deposit? I love new and adaptive uses for technology, and I'd still say "fuck that" if they asked.
MechaMonkey's Avatar
MechaMonkey at 01/29/2008 16:11
I'm with Snaileb on this one. They have your fingerprint (which caused my family a hell of a lot of trouble last year when we mixed our tickets up). What need for a security deposit?

And if you're going to do that, they're right. You need to do it at the time of the ticket sale, not once they're in the park and eager to jump on the lines.
Necros's Avatar
Necros at 01/29/2008 16:55
Is that Andrew Ryan with Mickey Mouse?
DaedHead8's Avatar
DaedHead8 at 01/29/2008 17:27
Theres not much I can say that hasn't allready been said, but Disney really shot themselves in the foot on this one.

I pictured it being something you could access with your DS in the download menu. Even the idea of a $30 cartridge is a better one then a $300 DS.
ZekeSulastin's Avatar
ZekeSulastin at 01/29/2008 17:50
Heretic, probably the same reason two kids in the row in front of me brought their DSes to Phantom of the Opera on Broadway (and I was not in the cheap section either -.-)

Personally, I'd just use a paper map. Cheaper and less risk :)
Eschatos's Avatar
Eschatos at 01/29/2008 18:18
Why does anyone need a DS map for Disney World? The paper map is more than sufficient, and a hell of a lot cheaper.
Fading Star's Avatar
Fading Star at 01/29/2008 20:59
No thanks.
Mxyzptlk's Avatar
Mxyzptlk at 01/29/2008 21:50
I actually think it's a rad idea, especially if they added features such as reminders of upcoming shows you were interested in or park history/triva pertaining to attractions you were waiting in line for.
prev next

Returning Dtoiders: login now to post a comment

Destructoid is an open discussion community. You don't need to "audition" to post a comment - just Create an avatar now - it's fast and free: PLUS you also get your own gaming blog and begin posting stories and uploading videos in our open community area that may also appear on our home page. Sign up and we'll guide you through it, it's easy and 100% anonymous.




 Original Videos

 Reviews
Mad Dog McCree Gunslinger Pack
Overlord II
Yosumin Live!
Let's Tap
Ghostbusters: The Video Game (Wii)
View all Game Reviews

 Community blogs -   39721 Dtoiders!

This month's theme: Untapped Potential

New to Dtoid? Read the survival guide


 Originals

The best and worst '4th' videogames EVER!











more original Destructoid stories



 Popular now more













Destructoid is:
Nick Chester
Editor-in-Chief
Jim Sterling
Reviews Editor
Dale North
News Editor
Hamza Aziz
Community Manager
Anthony Burch
Features Editor
Rey Gutierrez
Video editor & director
Niero
Founder, publisher
Letters to the editors
tips@destructoid.com
Associate Editors
Ashley Davis Jonathan Holmes
Brad Nicholson Jonathan Ross
Brad Rice Jordan Devore
Chad Concelmo Matthew Razak
Colette Bennett Tom Fronczak
Conrad Zimmerman Topher Cantler
Dyson Samit Sarkar
Contributors
Adam Dork
Ben Perlee
Daniel Lingen
Joseph Leray
Joe Burling
Mikey
Will Maddock
Stella Wong




get involved

register or login
post a blog
post a forum
enter a contest
discuss a review
contribute a news tip
write a guest editorial
support

new member's guide
login assistance
tech support
report abuse
email our editors
read our dev blog
nuclear crisis?
keep in touch

RSS feed
Twitter
Facebook
Myspace
Flickr
Game nights
Meet-ups
seriously

about us
advertising
terms of use
privacy policy
jobs at MM
buy our crap
our network

Tomopop
Japanator




Destructoid is an independently-run publication forged by our love of video games and the gaming community's need of accountable enthusiast press
living the dream since March 16, 2006