Quantcast
Dev: Big iOS publishers 'buy their way to the top' - Destructoid

DestructoidJapanatorTomopopFlixist



Dev: Big iOS publishers 'buy their way to the top'


1:00 PM on 10.08.2011
Dev: Big iOS publishers 'buy their way to the top'  photo



An independent developer has accused big companies of abusing iTunes, pushing small studios out of the market by buying their way to the top of the charts. The allegations are leveled by Future Games, responsible for the mobile game Hungry Shark. 

"Any developer who hasn't already had a hit on the app store faces that challenge, 'can I get anybody to play it in the first place?'," said MD Ian Harper. "I think if you can get people to see you're in with a fighting chance, but the issue nowadays is lots of big social media games companies are coming into iPhone and buying huge numbers of CPI [cost-per-install] installs and advertising, essentially buying their way up the charts, which really kind of crowds out the space for other people quite a lot."

Future Games isn't just complaining, however, and is using its Future Games Network technology to help out smaller games. The studio cherry-picks quality Apps to push as part of what Harper calls "general moral helpfulness." He hopes to provide an alternative to developers going "cap in hand" to major publishers like Chillingo, which is nice of him. 

iOS publishers "buying their way up the charts" [GI.biz, thanks de5gravity]






Comments not appearing? Anti-virus apps like Avast or some browser extensions can cause this.
Easy fix: Add   [*].disqus.com   to your software's white list. Tada! Happy comments time again.

Did you know? You can now get daily or weekly email notifications when humans reply to your comments.







Industry Bull

1:50 AM on 04.16.2014
Halo, Destiny composer Marty O'Donnell fired by Bungie

[Update: Bungie released a statement which reads: "For more than a decade, Marty O’Donnell filled our worlds with unforgettable sounds and soundtracks, and left an indelible mark on our fans. Today, as friends, we say g...more



5:00 AM on 04.15.2014
Capcom unveils two new R&D buildings for 'highly original games'

Capcom has announced plans to construct two new research-and-development buildings near its head office in Osaka, Japan. "Constructing these new R&D buildings will make game development operations more efficient by centr...more



10:00 AM on 04.11.2014
RollerCoaster Tycoon 4 Mobile is exactly what we feared it would be

Have we all seen those images detailing what the original Super Mario Bros. would be like if it were made today? Those were humorous when they first made the rounds. This, however -- a real game called RollerCoaster Tycoon 4...more



View all Industry Bull






Back to Top




All content is yours to recycle through our Creative Commons License permitting non-commercial sharing requiring attribution. Our communities are obsessed with videoGames, movies, anime, and toys.

Living the dream since March 16, 2006

Advertising on destructoid is available: Please contact them to learn more