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Crikey! The Aussies love them some PS3

12:13 PM on 04.05.2007 // Robert Summa
  @summaaftershow

After the UK sorta-kinda love fest that took place with the PlayStation 3, it now seems as if the land of big knives and beer and ex-cons -- oh, and apparently girls that love Nex? -- is also madly in love the with the console. While the numbers when you first hear them may seem small, read the words around them to get the full effect:

New figures released by Sony Computer Entertainment Australia have revealed that more than 27,000 PlayStation 3 units were sold in the region during the first ten days after launch.

According to data trackers GfK, the launch of PS3 on March 23 resulted in a significant boost in videogame sales for the Australian market. "Our data revealed that in a matter of just ten days the PlayStation 3 created a spike in retail spending not previously witnessed at the launch of any other console in Australia," commented GfK's Daniel Morse.

"This spending continued into the second week of trading, resulting in sales of 27,083 PlayStation 3 consoles in just ten days."

Now, 27,000 PS3s is nowhere near anything to get excited about, but when you see things like "spike in retail spending not previously witnessed at the launch of any other console," your little ears are forced to perk a bit. 

[Via GamesIndustry




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