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I’m a huge Tiger Woods fan. The man completely revitalized the sport of golf at a time when it desperately needed an infusion of youth, color (literally and figuratively), and energy. Not only that, he’s one of the best golfers in the history of the sport, with such incredible performances as his playoff win in this year’s U.S. Open at Torrey Pines, which he pulled off with a double stress fracture and a torn ACL both in his left leg. He’s a wizard when he’s got a golf club in his hands, and now the marketing geniuses at EA have proved it, once and for all.

Last year, a YouTube user called Levinator25 posted a video of a (perceived) glitch in Tiger Woods PGA Tour 08. Tiger somehow ended up in the water hazard, and took a chip shot out of the pond right into the cup. Now, we’ve got a brilliant viral-video-slash-advertisement for Tiger Woods PGA Tour 09 straight from EA Sports’ official YouTube channel.

I won’t say anything about the video; you’ll just have to watch it for yourself. All I’ll say is this: the comments of Levinator25’s original video are now filled with gems such as “PWNT BY EA SPORTS.”

[Via Kotaku -- thanks, Joe!]


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33 comments | showing # 1 to 33

Cheeburga's Avatar - Comment posted on 08/21/2008 20:10
Cheeburga
EA has been doing a damn good job.
NihonTiger90's Avatar - Comment posted on 08/21/2008 20:14
NihonTiger90
I saw this. EA has responded nicely.
mistic's Avatar - Comment posted on 08/21/2008 20:14
mistic
ea is pretty good at sports games :)

vid is fucking awsome :)
xe-cute's Avatar - Comment posted on 08/21/2008 20:16
xe-cute
I can't stand EA, But I must admit that was a good come back and also inline with there 'if it's in the game' policy... lulz.
Justice's Avatar - Comment posted on 08/21/2008 20:28
Justice
Great ad, can't fault it.
The-Excel's Avatar - Comment posted on 08/21/2008 20:32
The-Excel
For shizzle!
Shadowstew's Avatar - Comment posted on 08/21/2008 20:35
Shadowstew
Awesome! :O
GrayFox's Avatar - Comment posted on 08/21/2008 20:40
GrayFox
That was pretty awesome. I don't say this often, but great ad.
Jon2309's Avatar - Comment posted on 08/21/2008 20:44
Jon2309
EA are doing a great job of making me not hate them anymore.

Now, Activision...
GameZombie's Avatar - Comment posted on 08/21/2008 20:47
GameZombie
Too adorable. I'm not a big fan of the company but for a minute thirty all I wanted to do was hug everyone that made this.
F Whipple's Avatar - Comment posted on 08/21/2008 20:47
F Whipple
simply the best, better than all the rest
skull13666's Avatar - Comment posted on 08/21/2008 20:53
skull13666
i saw this on AOTS AMAZEMENT
superezekiel's Avatar - Comment posted on 08/21/2008 21:09
superezekiel
It's becoming a more and more distant thought every day to think of EA as a bad company.

It's like they realized that being a good, innovative, and progressive company is the best way to make money. And I'm completely fucking happy all around.
nanowerx's Avatar - Comment posted on 08/21/2008 21:13
nanowerx
Great Ad. But its just that, an ad. My feelings towards EA still havent changed.....though Activision has most certainly garnered a bigger percentage of my hate as of the last year or so.
Mystic Violet's Avatar - Comment posted on 08/21/2008 21:28
Mystic Violet
The amount of win in that video is immeasurable.
ScottyG's Avatar - Comment posted on 08/21/2008 21:42
ScottyG
Huh... didn't know EA made sports games... What's next, they'll make something to compete with the Madden franchise?

Very clever video. :)
TUoAnonymous's Avatar - Comment posted on 08/21/2008 21:52
TUoAnonymous
Nice. Although an outtakes reel would be better haha.

What you can't see is that the pond is filled with the corpses of all of EA's competition - they had to be hiding the bodies somewhere.
Paul Soth's Avatar - Comment posted on 08/21/2008 22:46
Paul Soth
Just be glad they didn't do this with Madden glitches.
Zero_armada's Avatar - Comment posted on 08/21/2008 22:55
Zero_armada
Oh man, there need to be more ads like this. +1 to EA.
balth's Avatar - Comment posted on 08/21/2008 22:58
balth
Now they're even saying they shouldn't sue pirates.

EA is quickly rising and Activivendiblizzardvision is sinking faster and faster in my opinion book.
Cataract's Avatar - Comment posted on 08/21/2008 22:58
Cataract
Saw this earlier today in the IRC. Awesome vid.
atastysammich's Avatar - Comment posted on 08/22/2008 00:05
atastysammich
How do We know what to believe in anymore?
Corak's Avatar - Comment posted on 08/22/2008 01:00
Corak
Pure win.
Danzflor's Avatar - Comment posted on 08/22/2008 01:59
Danzflor
I really Hate Golf Games, But when this guy arrived and whit the guys of EA Soports making his games, i say "finally i can stop playing Mario Golf", now whit this Ad, i definitly love EA :3

And that guy Was Owned from the bottom to the High Sky ;)
Ogu's Avatar - Comment posted on 08/22/2008 02:07
Ogu
I challenge EA to do an ad on the glitch paul soth posted
Stahlbrand's Avatar - Comment posted on 08/22/2008 02:53
Stahlbrand
I care nothing about golf, and less about golf games, but THAT WAS GREAT.

Who would have thought the oft-loathed people at EA had a funny bone in their collective body?

winrar.
Gibbo's Avatar - Comment posted on 08/22/2008 04:23
Gibbo
Guys, it wasn't a glitch, he's just that good. ;)
Holyetheline's Avatar - Comment posted on 08/22/2008 10:04
Holyetheline
tHIS IS BRILLIANCE.
mix's Avatar - Comment posted on 08/22/2008 11:59
mix
Man that is so awesome, EA did a fantastic job with this one!!!
Furnimus's Avatar - Comment posted on 08/22/2008 13:52
Furnimus
Wow, EA actually did something cool. Good job.
The Unforgivable's Avatar - Comment posted on 08/23/2008 19:40
The Unforgivable
It's not a glitch. He's just that good.
GohanGVO's Avatar - Comment posted on 08/24/2008 23:50
GohanGVO
EA leveled up to Awesome Level 4.
The Amazing Shenazin's Avatar - Comment posted on 09/01/2008 13:51
The Amazing Shenazin
BECAUSE OUR TIGER WOODS, IS AN AWESOME TIGER WOODS HE REIGNS!
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