Mike Hayes has announced his upcoming departure from Sega. The CEO, in charge of the US and Europe divisions that comprise Sega WEST, has been with company since 2004 and is credited with pushing Sega into the digital distribution era. He was also instrumental in acquiring Creative Assembly and Sports Interactive, which proved key in raising Sega's profile in Europe. Naoya Tsurumi, president and representative director of Sega, had kind words for Hayes, saying:
Hayes' work with games isn't quite through yet. He's said to be taking on an advisory role at Sega and will take on some "exec and non-exec roles in and around the industry".