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4:30 PM on 08.19.2014

Wear the carcass of Chester Cheetah in Plants vs. Zombies: Garden Warfare

I was prepared to get mildly annoyed at this Cheetos partnership with Plants vs. Zombies: Garden Warfare, despite the fact that it's not the first time the game has dabbled in brand-sponsored character variants. (There were ...

Jordan Devore

5:00 PM on 01.20.2014

Microsoft secretly pays YouTubers to advertise Xbox One

[Update: In a statement, Microsoft said it "was not aware of individual contracts Machinima had with their content providers as part of this promotion and we didn’t provide feedback on any of the videos. We have asked...

Steven Hansen

8:30 PM on 11.13.2013

Ever try to sell your parents on buying a new console?

Nintendo's latest ad for the Wii U really takes me back. I can remember making a similar pitch to my own parents twenty five years ago when trying to convince them of the necessity of a Nintendo Entertainment System in our h...

Conrad Zimmerman

8:00 AM on 10.07.2013

Microsoft actually wants to sell Kinect data (Update)

[Update: Microsoft has reached out to the press to deny this report, stating that the original source misinterpreted Mehdi's presentation. According to Microsoft, Mehdi's quote about "bridging worlds and offering that to...

Brett Makedonski

6:00 PM on 10.05.2013

Microsoft promises that privacy is paramount with Kinect

One of the most immediate, widely held, and legitimate concerns surrounding Xbox One's Kinect was the very realistic potential for Microsoft to abuse the data collection. It's not much of a stretch, given that it's recently b...

Brett Makedonski

3:00 AM on 09.06.2013

First Xbox One ad has no games

The Xbox One finally has a release date and it finally has advertisements, this one strategically placed in line with the start of the NFL season. While brother to Eli Manning and hit commercial star Peyton Manning was putti...

Steven Hansen

9:20 AM on 08.09.2013

Here's the trailer for that PS All-Stars Coca Cola thing

Remember that bizarre PlayStation All-Stars Island iOS and Android App that was announced yesterday? Today it has a brand new trailer to give you a better look at the four core games that are included, as well as the "Coke C...

Chris Carter

8:00 PM on 08.08.2013

PlayStation All-Stars Island wants you to drink Coke Zero

I can't look at PlayStation All-Stars Island without laughing. While some might be put off by the blatant advertising tie-in with Coca-Cola Zero for this free iOS and Android game -- that plane is beyond ridiculous, I'll admi...

Jordan Devore

9:00 PM on 07.16.2013

What?! GMC is the official vehicle of Madden 25

Yesterday, GMC, already the official vehicle of the NFL, announced a partnership with EA Sports to become the official vehicle of Madden 25. The press releases notes Madden 25 will have, "GMC vehicles integrated into the gami...

Steven Hansen

12:30 AM on 06.26.2013

Yakuza 1&2 HD ad features a broken marriage, or something

Yakuza and Yakuza 2 are getting the HD treatment, though as it stands the bundle is exclusive to both the Wii U and Japan. Because I'm still bitter about Valkyria Chronicles, I'll just assume they're never coming stateside b...

Steven Hansen

5:00 AM on 05.24.2013

Watch Donkey Kong scare a bunch of kids at the zoo

How does Nintendo go about promoting Donkey Kong Country Returns 3D? By scaring the hell out of little kids.

Hamza CTZ Aziz

8:00 AM on 05.01.2013

Aliens: Colonial Marines gets class action suit for lies

SEGA and Gearbox have been slapped with a class action suit for Aliens: Colonial Marines, accused of lying about the game to get it sold. It was only a matter of time.  Edelson LLC has taken the case, which alleges that ...

Jim Sterling

10:00 AM on 04.18.2013

Penny Arcade Report on ad-blocking, breasticles

[Minor update: I moved my CPM real-world stats from the comments to the post so that its more visible] Whether you're an aspiring writer, an established games critic, or a hopeful webmaster building your first gaming site it ...

Niero Gonzalez

6:15 PM on 04.08.2013

Latest TV spot for Injustice features Kevin Smith

A new advertisement for Injustice: Gods Among Us is starting into circulation and they're heading right for the comic fans by bringing in one of the more famous enthusiasts of (and contributors to) the medium, Kevin Smi...

Conrad Zimmerman

8:00 PM on 03.03.2013

Oh hey, these SimCity ads are actually funny

Typically, when it comes to videogame ads at least, actors don't usually do a good job of promoting a game. That's not the case here with these SimCity ads, thankfully. Actor Adam Devine of Workaholics fame did a few promos for the game and they're all pretty funny. Fancy that. SimCity is out this week for the PC. Are you planning on picking it up?

Hamza CTZ Aziz

7:30 PM on 01.02.2013

PSA: Doritos Crash Course DLC is out today

The biggest achievement in free simulation obstacle course games featuring Xbox Live Avatars, Doritos Crash Course, has received its very own downloadable content today. Doritos Crash Course City Lights adds two new area...

Brett Zeidler