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Bungie wants to keep its fans post-Halo photo

Bungie has recently expressed its concern over the fact that a number of people who buy Halo don't know of the company behind it. This is pretty natural, since Halo has a huge fanbase encompassing a good percentage of non-hardcore gamers who don't really care about the industry beyond the spartan lasers.

"Not everyone that buys Halo knows what Bungie is," stated Bungie's community leader Brian Jarrard. "We want to convert Halo fans into Bungie fans and so we'll take them with us when we do the next game."

Bungie's next game is said to be "totally different" from Halo so it's going to be interesting to see how successful it is next to the Master Chief-led videogame flagship. While hardcore fans know of Bungie and will likely be aware of its next project, will the masses of Halo lovers be more tuned in to the developer's upcoming projects?

How much of the Halo fanbase do you think Bungie can retain? Will its next game stand a chance at being just as successful as the series that put it on the map, or will the majority of fans need to see Master Chief on the cover to want it? Time will tell, but feel free to use our humble page to speculate your grubby little hearts out.








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41 comments | showing # 1 to 41
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wardrox's Avatar - Comment posted on 04/12/2008 10:16
wardrox
Just put "from the makers of Halo" on the top of the box, job done.
Aaron Mxy Yost's Avatar - Comment posted on 04/12/2008 10:17
Aaron Mxy Yost
The time is right for Bungie to bring back a classic, a title that will blow Halo out of the water and shatter all sales records.

Gnop! 2, baby.
JReaper617's Avatar - Comment posted on 04/12/2008 10:21
JReaper617
If the game is good who cares what company does it right? I mean people were fans of Halo not really Bungie I'm guessing. Meaning Bungie should spend more time making their next game good and less time worrying about who knows the studio name...
F Whipple's Avatar - Comment posted on 04/12/2008 10:31
F Whipple
It won't sell half as well, if that
naib's Avatar - Comment posted on 04/12/2008 10:41
naib
I love Microsoft for giving us Halo.
Boolean's Avatar - Comment posted on 04/12/2008 10:44
Boolean
What wardrox said.
thisissami's Avatar - Comment posted on 04/12/2008 10:48
thisissami
what boolean said.

also, they might want to have a little icon of master chief in that text box, just to catch people's attention as they browse the game stores.
CelicaCrazed's Avatar - Comment posted on 04/12/2008 10:49
CelicaCrazed
Wait, they haven't made a Halo Greatest Hits Edition yet. Or are compilations no longer cool anymore.
Noah's Avatar - Comment posted on 04/12/2008 11:14
Noah
People shouldn't buy their next game because it's Bungie...but because it's a good game. Bungie GOT LUCKY with Halo, what else have they done...freakin' Oni!? I would buy Halo 4 without hesitation...but I wouldn't drop $60 on *future Bungie project* just because it's Bungie.
Look what good George Lucas fame did...he got lucky with Episode 4, then was allowed to crap all over Episodes 1-3 just because he's George Lucas.
I think Bungie should be saying, "Our next project will rock so hard...you won't even remember Halo"
Gameboi's Avatar - Comment posted on 04/12/2008 11:23
Gameboi
I've been pleased with all of the Halo games, and look forward to seeing what Bungie can pull out their bag of tricks next.
Cheeburga's Avatar - Comment posted on 04/12/2008 11:24
Cheeburga
Well Bungie, hop on it and make a new game then.
Aerox's Avatar - Comment posted on 04/12/2008 11:32
Aerox
Come on Myth 4!
JynxShot's Avatar - Comment posted on 04/12/2008 11:40
JynxShot
At the gamestop I work at, sometimes we'll try to boost preorders for a game by saying, "It's from the makers of ______." Once the casual gamer folk realized UT was from the makers of Gears, they saw it in a new light, regardless of how they felt about it afterwards, and it did reasonably well. For whatever their next project is (I'll be the lone voice praying for Oni 2), we'll tell people, "It's from Bungie, the group behind Halo."
The only problem with this is we'll get 2 questions in return:
"So it's not Halo 4?"
"When's the next Halo coming out?"

Fucking college town. Oh well.
vexed alex's Avatar - Comment posted on 04/12/2008 12:03
vexed alex
What everyone else has just said? About placing "from the makers of Halo?" Yeah, that's a great idea.
Wexx's Avatar - Comment posted on 04/12/2008 12:10
Wexx
What Boolean said.
Zavaro's Avatar - Comment posted on 04/12/2008 12:23
Zavaro
Pathways or Marathon Remake!

Woo!
sacredchao's Avatar - Comment posted on 04/12/2008 12:29
sacredchao
Marathon would be pretty damn cool. I could also go for some more Myth.
MechaMonkey's Avatar - Comment posted on 04/12/2008 12:45
MechaMonkey
Bungie, the studio that brought you Halo, now presents to you a brand new gaming experience. Test your skill and courage with:

Jamal's Ice Cream Parlor

Coming soon to all home video game consoles and PC.
Luigi takes over's Avatar - Comment posted on 04/12/2008 12:49
Luigi takes over
I think its really cool of Bungie to distance the next game from Halo. It says something about how confident they are in their ability to make a good game and that they're also bringing something new and fresh to the table unlike some companies that just rehash and spin-off, and then rehash spin-offs.

In fact, I hope they DON'T put "from the makers of Halo" on their next game.
WDot's Avatar - Comment posted on 04/12/2008 13:03
WDot
So are they finally going to stop considering it an April Fools joke and actually make a Pimps at Sea game? Because I would totally buy that.
downsouthhustla's Avatar - Comment posted on 04/12/2008 13:20
downsouthhustla
It shouldn't matter, but it does...Look at Stubbs the Zombie, a great game by some of the guys that worked on Halo and uses the Halo engine. It was fun and surprisingly good, but since nobody knew about its Halo roots, it was missed by all but the really hardcore fans. Had it been promoted as "The next big series from the team who brought you Halo and running on the Halo engine", I think it would have been much better received by casual gamers and sold a shit ton more units.
Sharpless's Avatar - Comment posted on 04/12/2008 13:26
Sharpless
I think a lot of Halo's fanbase is fickle, and probably won't stay attached for too long, if the next project isn't Halo-like enough. However, they also have a ton of hardcore fans, so I think that ultimately they'll probably bring enough people along for the next game, but I'm not sure if they'll retain those fans beyond that.

Bungie's a good bunch of people, so I'll definitely keep an eye on them.
chado53's Avatar - Comment posted on 04/12/2008 13:30
chado53
the only way i can see bungie spreading the word to keep their fans around (especially for the non-hardcore gamers who don't know anything but teh hal0zZ) is to advertise someway somehow through what sells them now...halo? they need to think of a plan to advertise bungie in such a way that closes halo but opens up bungie's arms to all the n00bZ who already don't know.
liquidninja's Avatar - Comment posted on 04/12/2008 13:36
liquidninja
@Noah
I completely agree.
If the game is good enough they need not worry about carrying over fans.
lollercoaster's Avatar - Comment posted on 04/12/2008 13:59
lollercoaster
Pimps at Sea. I will pay $60 for it. Please make it happen bungie.
Syn's Avatar - Comment posted on 04/12/2008 15:12
Syn
Completely different? Yeah I bet it's still going to be a shooter, and I'd even be willing to go so far as to say a first-person shooter. Completely different my ass.
teach4food's Avatar - Comment posted on 04/12/2008 15:45
teach4food
I loved Myth and all the great pre-Halo bungie games. As a Macintosh user, Bungie was our only salvation before the Microsoft buyout. Myth would be great but when Microsoft bought them, they sold the rights. Have they bought them back? They don't own the rights to Oni either anymore, do they? Oni years ago at E3 was amazing, multi-player fighting/shooting death matches. Whatever Bungie makes will be great. Please don't become the next RARE!
rbrooks's Avatar - Comment posted on 04/12/2008 16:33
rbrooks
people will come if it's a good game...it always comes down to if it's a good game...all the halos we're awesome, so it sold well. good game=sales
Novakaine's Avatar - Comment posted on 04/12/2008 17:39
Novakaine
Sharpless is totally correct. I doubt that unless it involves gratuitous profanity and violence, most of the Halo fanbase won't give a shit. Hell, look what Bungie tried to do with Halo 2--inject story so there's actually meaning to the war, and actually gave the characters character... and look how people responded to it. "WTF?! Who needs story in a game, I ain't no queer!" I swear I'm about the only one who loved Halo 2.

Even though I don't have a 360 and therefore am not as attached to Bungie as I was in the original XBox days, I still have a great fondness for them (the staff and dudes there are awesome), and I'm really happy they're part of that special mold that doesn't want to milk a series to death, and want to try something new. Good luck Bungie--my ears go wherever Martin O'Donnell goes.
=)
s0lesurviv0r's Avatar - Comment posted on 04/12/2008 17:46
s0lesurviv0r
How about putting an update of Marathon on Live?
eelel kielat's Avatar - Comment posted on 04/12/2008 17:59
eelel kielat
well i do not know if there are others but i know i am a bungie fan boy
Reallynotnick's Avatar - Comment posted on 04/12/2008 18:53
Reallynotnick
Always have been a Bungie fan, way before Halo came out. How about a new Abuse!
TrailerParkJesus's Avatar - Comment posted on 04/12/2008 19:43
TrailerParkJesus
Why can't they just keep whoring out their franchise like a normal developer would
Sharpless's Avatar - Comment posted on 04/12/2008 20:37
Sharpless
@Novakaine
Um, actually, I think most people disliked Halo 2 because the campaign wasn't as good as Halo 1. It's got good parts in it, but it's the weak point in the series, in my opinion.
Trevor McGee's Avatar - Comment posted on 04/12/2008 21:07
Trevor McGee
Well, they aren't taking me with them because to be a fan of Bungie I'd actually have to be a fan of their work and in my opinion Halo in general is mediocre from beginning to end. I don't give a shit about multi-player/online so all I was left with was a mediocre gameplay experience in each game.
ZanyIce's Avatar - Comment posted on 04/12/2008 22:17
ZanyIce
I'll probably buy whatever they do next cuz It's Bungie and they take their time to make high quality games, kinda like Blizzard. The SP in the last 2 Halo games has been pretty good, not as amazing as the first but not bad. As long as the multiplayer is good I don't care if the SP isn't amazing. Maybe that makes me a bad person but you can only play campaign so many times. You can play multiplayer forever so I think that's more important and I hope Bungies next game focuses on multiplayer.
Crumpet Lips's Avatar - Comment posted on 04/12/2008 23:03
Crumpet Lips
I have been a fan of Bungie since I got my hands on Marathon (didn't know it was Marathon back then) and when I played Oni (really good game).

With that being said, they have always made great games and their next title will be great. The problem is, now that they are done with Halo, they will have a hard time dealing with the HALO ONLY fans who will criticize their next title purely because it is not a Halo game.

I think their next title will be generally well received by the public, if it ends up being a trilogy I could see the first one not selling as well as Halo 3 of course but as they build up their fanbase with their new game, it will start doing really well reguardless.

I think Bungie may steer away from FPS in their next title, they may go back to a Myth style game? Maybe a third person like Oni?
JRisJunior's Avatar - Comment posted on 04/13/2008 01:29
JRisJunior
i say it depends. if they come out with a good game, i'm all for it. if it sucks, then there's no point in buying it just to keep bungie employed.
Bob Muir's Avatar - Comment posted on 04/13/2008 03:54
Bob Muir
I think a lot of people already know who Bungie is, and for the people who don't, a simple starburst on the box that mentions that they made Halo would work out fine.
ajaxender's Avatar - Comment posted on 04/13/2008 05:43
ajaxender
@Syn - so all fps games are the same? All rts games are the same, all racing games are the same? Dont be silly.

Ill buy the next bungie game for sure. Theyve proved to me that they are able to make some pretty fine games for both single and multi-player, and i look forward to whats next.
necrozen's Avatar - Comment posted on 04/13/2008 19:58
necrozen
I was never a fan of halo, but if they if they say it's gonna be way different from halo, I may be a fan of bungie - if the game is good, that is and if they make it for a system I actually own.
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