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While future episodes of GameTrailer's Bonus Round may not be as hip as the last few that featured our very own Ron Workman, they still continue to take an interesting look at the people behind the industry, and this week they talk to two industry analysts.

Industry analysts are those heavily quoted guys that are always saying crazy things that leave us scratching our heads. Often they are saying something we already knew, though many other times they're telling us something that - as gamers - we just know is wrong. When they are right, it's usually something a soccer mom could tell you.

Bonus Round's host Geoff Keighley does us proud and calls out analysts Michael Pachter (Wedbush Morgan and Securities) and Billy Pidegon (IDC) right away, asking if they just pull speculation out of their asses. What's great is that Pachter, who is probably one of the most quoted analysts in the industry, admits to it. Good for him - we appreciate honesty! Pachter seems to be doing a good job of keeping tabs on the internet. He mentions our friends at Cheap Ass Gamer as well as the NeoGaf community, who he calls "intelligent and thoughtful."

Pidgeon actually used to be a game producer, starting out on Sesame Street games and then moving to Acclaim to work on Mortal Combat titles. He says that he does play games, but admits that he is "embarassed of his gamer score."

It is interesting to hear what goes on inside the head of an analyst and how they come to their conclusions. Head on over to Gametrailers to view Analyze This!, the first episode of this three part series.

[Via GameTrailers


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6 comments | showing # 1 to 6

thisissami's Avatar - Comment posted on 08/06/2007 09:46
thisissami
why do analysts exist?? i just don't get it... is there some sort of demand for them in the video game industry? As you said, Mr. Highly Esteemed Dale North, I've yet to see a single statement that any one of them has said that I wouldn't be able to dream up in my sleep.

and just while we're on the topic, the recent GTA IV delay because of PS3 crap... that's such bullshit. i remember about 3 or 4 months ago rockstar was always talking (and by that i mean once) about how the 360 was hindering their process because the hardware wasn't as advanced as the PS3's and especially because there wasn't anywhere near enough capacity on the discs.
Justin Villasenor's Avatar - Comment posted on 08/06/2007 10:44
Justin Villasenor
"Bonus Round's host Geoff Keighley does us proud and calls out analysts Michael Pachter (Wedbush Morgan and Securities) and Billy Pidegon (IDC) right away, asking if they just pull speculation out of their asses. What's great is that Pachter, who is probably one of the most quoted analysts in the industry, admits to it."

Haha awesome.
Tull's Avatar - Comment posted on 08/06/2007 10:54
Tull
Why do analyst exist? Well as Pachter pretty much explained its not to cater to the gamers but to the investors (specifically the large insitutional investors) whose stocks in companies like Sony, Microsoft, EA, Take-Two and hundreds of other publicly traded companies who want to know just how well their stocks will do. If you're a gamer then don't listen to them. If you're an investor in the gaming industry then most likely you take their word as gospel.
MechaMonkey's Avatar - Comment posted on 08/06/2007 17:57
MechaMonkey
Guy on the right looks like Rick Moranis.

"Are you the Keymaster?"
Tron Knotts's Avatar - Comment posted on 08/06/2007 18:56
Tron Knotts
Isn't it "Kombat"?
HammerTiem's Avatar - Comment posted on 08/06/2007 19:09
HammerTiem
I felt betrayed by bonus round lack of lengthiness. I demand more!
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